
How I Cut My $7,500 Claude Cost To Almost $0
Eric and Neil break down how Eric cut his AI token spend from around $7,500 a month to nearly $0 by changing his model hierarchy, fixing fallback issues, and reducing unnecessary API usage. They also...
6 Maj 21min

6 Signs Your Agency Is About To Fire You As A Client
Eric and Neil break down how AI is changing software and what founders need to understand as user behavior, distribution, and product expectations keep shifting. They unpack why building around websit...
5 Maj 23min

You Won't Believe How Much Clavicular Spends On Clips Each Month
Eric and Neil break down how Clavicular built a viral marketing machine, why clipping is starting to look a lot like paid media, and what businesses can learn from that playbook. Reports on Clavicular...
4 Maj 27min

GitHub’s Trust Problem Just Got Worse
Eric and Neil break down the fake GitHub star economy, why startup credibility signals are easier to manipulate than most people realize, and what that means for trust online. They also get into emplo...
30 Apr 22min

MrBeast's New Flywheel Is INSANE
Eric and Neil break down the new media flywheel, why clips, live shows, and community now work together, and why entrepreneurs need to think more like media companies. Key takeaways ◾ The stronges...
30 Apr 21min

This New Marketing Strategy Is INSANE
Eric and Neil break down why clips are becoming more valuable than the actual show, and why the real shift in media has less to do with long-form content and more to do with packaging, distribution, a...
28 Apr 21min

OpenAI Just Bought TBPN For $200M But Nobody Knows This
Eric and Neil break down why marketing feels different now, and why the real shift may have less to do with long-form content and more to do with clips, packaging, distribution, and platform-native me...
27 Apr 23min

This Pool Builder Uses AI To Actually Close Deals (Whilst Sleeping)
Eric and Neil break down a genius AI prospecting system a pool builder is using to target high-value homes, render custom backyard pools, and mail personalized postcards on autopilot. They also unpack...
23 Apr 16min




















