#432 - The Art & Science of Quota Setting: Get It Right or Lose Your Team | 30MPC Playbook (Lead)

#432 - The Art & Science of Quota Setting: Get It Right or Lose Your Team | 30MPC Playbook (Lead)

PLAYBOOK TAKEAWAYS: Aim for 70% attainment and 70% participation to create a winning culture. Avoid feast-or-famine environments where only a few reps succeed. Use historical data to set quotas based on pipeline, win rates, and deal size. Every quota increase must be backed by an investment in pipeline, win rates, or deal size. Revisit quotas once per year, unless there’s a massive skew in attainment. Communicate quota changes with transparency and clear justification. Avoid high attainment with low participation, which creates resentment and turnover. Quota planning should be a business decision, not just a sales decision. Keep top reps busy before adding more headcount to avoid diluting pipeline. Simple, fair comp plans drive engagement and motivation. RESOURCES DISCUSSED: Join our weekly newsletter Things you can steal

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#503 - After Closing $250M in Deals, I Found a Faster Way to Sell

#503 - After Closing $250M in Deals, I Found a Faster Way to Sell

Huge Announcement 👉 Our next course is here: The Sales Management Operating System Free Launch Event: Mark will walk you through his entire system, for free. You’ll walk away with more tactical le...

26 Sep 202537min

#502 - Software Demo Secrets That Instantly Close Deals

#502 - Software Demo Secrets That Instantly Close Deals

Struggling to move deals forward after group demos? In this video, sales expert Nick Cegelski reveals a proven software demo process that keeps prospects engaged and drives real buying conversations. ...

23 Sep 20259min

huge announcement

huge announcement

Huge Announcement 👉 Our next course is here: The Sales Management Operating System 🎟️ https://www.30mpc.com/episodes/the-sales-management-operating-system Free Launch Event: Mark will walk you thr...

22 Sep 20255min

#501 - We Already Have A Vendor for that Objection

#501 - We Already Have A Vendor for that Objection

Learn how to expose weaknesses in your competitor’s solution, position your product as the smarter choice, and win more meetings on cold calls. 🎙️ ACTIONABLE TAKEAWAYS: Expose the competitor’...

18 Sep 202519min

#500 - Inside a 4 Billion Dollar Company Using AI to Supercharge Sales | w/ Stevie Case

#500 - Inside a 4 Billion Dollar Company Using AI to Supercharge Sales | w/ Stevie Case

Stevie Case breaks down how she’s building one of the most advanced outbound sales machines in SaaS—balancing AI-driven efficiency with human-first selling to achieve conversion rates that beat inboun...

16 Sep 202541min

#499 - 7 Tactical Ways to Close Your Deals Faster (Without Being Pushy)

#499 - 7 Tactical Ways to Close Your Deals Faster (Without Being Pushy)

Time kills all deals—but it doesn’t have to. In this episode, you’ll learn 7 tactical plays you can use right now to compress your sales cycle, keep momentum high, and close deals faster without being...

11 Sep 202515min

#498 - My Honest Career Advice for Aspiring Tech Sales Reps

#498 - My Honest Career Advice for Aspiring Tech Sales Reps

Nick Cegelski and Armand Farrokh tackle the biggest sales career questions—from landing your first SDR role to earning promotions, breaking into SaaS, and accelerating your path to President’s Club. ...

9 Sep 202531min

This Cold Call Opener Has a 50% Success Rate | Bite-Sized Tactics

This Cold Call Opener Has a 50% Success Rate | Bite-Sized Tactics

Stop losing calls at “not interested.” In this video, you’ll learn a simple, agree-first pattern break that lowers resistance, keeps prospects talking, and earns permission to continue—without soundin...

8 Sep 20256min

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