395: Building a Ten-Figure Brand Empire with Emma Grede of Good American, Safely, and SKIMS.

395: Building a Ten-Figure Brand Empire with Emma Grede of Good American, Safely, and SKIMS.

Emma Grede is the marketing and business mind behind a global fashion and lifestyle brand empire. She’s the CEO and cofounder of the first fully inclusive fashion brand Good American, founding partner of shapewear brand SKIMS, and cofounder of plant-powered cleaning brand Safely. Impressive resume, right? Emma’s story started in East London as a child, where she was inspired to work in the fashion world. By focusing on her unique talents, she honed her skills in business and marketing to develop a career that she dreamed up from the beginning—to work with creative people and empower their collective vision. Listen to Nathan and Emma discuss: How she first met and started working with Kris Jenner Pitching the Good American business idea to Khloe Kardashian ​​ The key to the Kardashian/Jenner staying power Why the power of inclusivity led to the success of SKIMS Finding a better plant-based cleaning solution with Safely How she became a shark on ABC’s Shark Tank Her role as chairwoman of Fifteen Percent Pledge And much more marketing and product advice for founders… Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs. For more Foundr content, follow us on your favorite platform: Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

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222: From Canines to Co-Working: Tobi Skovron’s Journey to Creating Two Revolutionary Products

222: From Canines to Co-Working: Tobi Skovron’s Journey to Creating Two Revolutionary Products

Tobi Skovron, Founder, CreativeCubes.co Dog toilets and co-working spaces? An unlikely pairing. But if you talk to Tobi Skovron, you'll find they have one thing in common—they inspired him to create t...

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221: Zero to $9 Million in 4 years: How Chris Peters & Rob Ward Built Quad Lock From a Kickstarter Campaign

221: Zero to $9 Million in 4 years: How Chris Peters & Rob Ward Built Quad Lock From a Kickstarter Campaign

Welcome to our newest podcast format, video interviews! You can expect more of this format in the coming months. Subscribe to our YouTube channel here to be notified when we publish new videos. Today ...

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220: Building Community as the Foundation for a Successful Content Business, With Carly Zakin & Danielle Weisberg of theSkimm

220: Building Community as the Foundation for a Successful Content Business, With Carly Zakin & Danielle Weisberg of theSkimm

Carly Zakin and Danielle Weisberg started their business as good friends on a couch, with nothing but their laptops and a healthy dose of hustle. Today, their millennial women-focused media company th...

9 Okt 201836min

219: From Bankrupt to Bestseller: How Mike Michalowicz Used His Own Failures to Empower Other Entrepreneurs

219: From Bankrupt to Bestseller: How Mike Michalowicz Used His Own Failures to Empower Other Entrepreneurs

Mike Michalowicz appeared to have everything an entrepreneur could want—big companies and lots of revenue coming in. But things aren’t always as they seem. As Michalowicz was high on fleeting indicato...

2 Okt 201850min

218: Slow Growth and Risk Aversion Wins the Entrepreneurial Race, With Aytekin Tank of JotForm

218: Slow Growth and Risk Aversion Wins the Entrepreneurial Race, With Aytekin Tank of JotForm

“It took me 10 years [to create my own business], because I didn’t have the courage to start. But I still had this belief that one day I would start it.” Fortunately for Aytekin Tank and 3.7 million ...

25 Sep 201852min

217: Mastering the Messy Middle and Finishing Strong, With Scott Belsky of Behance

217: Mastering the Messy Middle and Finishing Strong, With Scott Belsky of Behance

Scott Belsky, Behance founder, investor, and author of the new book The Messy Middle, is a strong believer in putting in the hard work and then finishing strong. His nine-figure exit from Behance is a...

18 Sep 201836min

216: The Art of Creating High-Converting Landing Pages, With Oli Gardner, Co-Founder of Unbounce

216: The Art of Creating High-Converting Landing Pages, With Oli Gardner, Co-Founder of Unbounce

“Ninety-eight percent of landing pages are just plain bad.” This is what Unbounce founder Oli Gardner declared when he began his public speaking circuit four years ago. A bold statement, but he would ...

11 Sep 201859min

215: Navigating the Unpredictable Journey From Failure to Triumph, With Stuart McKeown, Co-Founder of Gleam

215: Navigating the Unpredictable Journey From Failure to Triumph, With Stuart McKeown, Co-Founder of Gleam

Stuart McKeown started his entrepreneurial career as a college dropout, had a short-lived stint as a DJ, and then lost thousands of dollars on his first startup attempt. But he's nothing if not persis...

5 Sep 20181h 4min

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