Building a Fitness Franchise w/ Brandon Cullen, Anders Varner, Doug Larson, and Travis Mash #788
Barbell Shrugged5 Mars 2025

Building a Fitness Franchise w/ Brandon Cullen, Anders Varner, Doug Larson, and Travis Mash #788

Born into an entrepreneurial family in Ontario, Canada, Brandon Cullen was raised with a front-row seat to hard work and high expectations. Pushed by his father to excel both in life and on the ice, Brandon's grit landed him a spot in the New York Rangers' minor league system. But when a career-ending concussion shattered his hockey dreams, everything he'd worked for disappeared overnight.

Instead of calling it quits, Brandon turned that adversity into fuel. Determined to create something new, he poured his competitive drive into the fitness world, building the type of gym he wished existed: one focused on aging athletically without the distractions of gimmicks or trends. He knew firsthand the power of structured training and wanted to bring that same purpose to others looking for more than just a "workout."

Teaming up with fellow pro hockey player Kirk Dewaele, Brandon's first venture was a CrossFit gym, but they quickly saw a gap in the market for a structured, strength-based system. This insight led to MADabolic: a strength-driven gym built on precision, consistency, and science-backed programming, delivering real results for those who crave more. It was about giving people a place to train like athletes, with a methodical focus that cuts through the noise of fitness fads.

"Cardio will keep you alive but Strength Training allows you to thrive," Brandon explains. "Strength complements and enhances every aspect of your life." For him, MADabolic is more than a business, it's a mission to build strength, confidence, and a relentless drive for better in everyone who walks through the door, no matter where they start.

Work With Us: Arétē by RAPID Health Optimization

Links:

Brandon Cullen on LinkedIn

Anders Varner on Instagram

Doug Larson on Instagram

Coach Travis Mash on Instagram

Avsnitt(1309)

SORINEX: LEGENDARY STRENGTH TRAINING W/ BERT SORIN, ANDERS VARNER, DOUG LARSON, AND COACH TRAVIS MASH BARBELL SHRUGGED #592

SORINEX: LEGENDARY STRENGTH TRAINING W/ BERT SORIN, ANDERS VARNER, DOUG LARSON, AND COACH TRAVIS MASH BARBELL SHRUGGED #592

Bert and his wonderful wife Lesley are the proud parents of three children. Bert and his family, a family rooted in strength, have been entrenched in the human performance world for as far back as he ...

23 Juli 20252h 17min

How Travis Mash Got a 6-Pack at 50 Years Old w/ Anders Varner, Doug Larson, and Travis Mash #807

How Travis Mash Got a 6-Pack at 50 Years Old w/ Anders Varner, Doug Larson, and Travis Mash #807

The home team is back again and Travis Mash has been posting too many shirtless selfies with all the abs for us not address the nutrition, fitness, and training programs he is up to. Tons of insight i...

16 Juli 202556min

Physiology Friday: [Physique Transformation] How Hormones Help Build Muscle and Burn Fat w/ Anders Varner, Doug Larson, Coach Travis Mash and Dan Garner

Physiology Friday: [Physique Transformation] How Hormones Help Build Muscle and Burn Fat w/ Anders Varner, Doug Larson, Coach Travis Mash and Dan Garner

In this Episode of Barbell Shrugged: The relationship between testosterone and cortisol The relationship between calories, macronutrients, and micronutrients Why micronutrients matter for achieving a...

11 Juli 202558min

Clockwork Cognition: Engineering the 24-Hour Human for Peak Performance in the Digital-AI Era w/ Dr. Chis Perry, Anders Varner, Doug Larson, and Travis Mash #806

Clockwork Cognition: Engineering the 24-Hour Human for Peak Performance in the Digital-AI Era w/ Dr. Chis Perry, Anders Varner, Doug Larson, and Travis Mash #806

Dr. Christopher A. Perry, a Clinical Assistant Professor at the University at Buffalo, began his fitness journey at Penn State University, where he developed a robust background in Strength & Conditio...

9 Juli 202552min

Physiology Friday: How Your Cardiovascular System Improves Metabolic Health w/ Dr. Nathan Jenkins, Anders Varner, Doug Larson, and Travis Mash

Physiology Friday: How Your Cardiovascular System Improves Metabolic Health w/ Dr. Nathan Jenkins, Anders Varner, Doug Larson, and Travis Mash

Dr. Nathan Jenkins is the new labs analyst for RAPID Health Optimization. He was previously a tenured professor of exercise science, and has worked for many years as a nutrition coach with over 1000 c...

4 Juli 202551min

Legacy Beyond Labels: Leonard Marshall on Wealth, Purpose, and Life Post-Competition with Leonard Marshall. Anders Varner, Doug Larson, and Travis Mash #805

Legacy Beyond Labels: Leonard Marshall on Wealth, Purpose, and Life Post-Competition with Leonard Marshall. Anders Varner, Doug Larson, and Travis Mash #805

Leonard Marshall is the oldest of seven children from the rural town of Franklin, Louisiana. Hegraduated from Franklin High School in 1979 and attended Louisiana State University (LSU). Heattended LSU...

2 Juli 202551min

Physiology Friday: Sleep's Role in Cellular and Metabolic Health w/ Dr. Chris Perry, Anders Varner, Doug Larson, and Coach Travis Mash

Physiology Friday: Sleep's Role in Cellular and Metabolic Health w/ Dr. Chris Perry, Anders Varner, Doug Larson, and Coach Travis Mash

Dr. Christopher A. Perry, a Clinical Assistant Professor at the University at Buffalo, began his fitness journey at Penn State University, where he developed a robust background in Strength & Conditio...

27 Juni 202554min

Spine Surgery Preparation, Recovery, and Metal Allergy Testing w/ Dr. Mitch Reiter, Anders Varner, Doug Larson, and Travis Mash #804

Spine Surgery Preparation, Recovery, and Metal Allergy Testing w/ Dr. Mitch Reiter, Anders Varner, Doug Larson, and Travis Mash #804

Dr. Mitchell Reiter is a board-certified orthopedic surgeon with fellowship training in spinal surgery who has been in practice in New Jersey managing patients with spinal disorders for more than 20 y...

25 Juni 202551min

Populärt inom Hälsa

somna-med-henrik
rss-bara-en-till-om-missbruk-medberoende-2
rss-jossan-nina
inga-beiga-morsor
alska-oss
not-fanny-anymore
rss-vuxna-pa-latsas
sexnoveller-deluxe
brottarbroder
johannes-hansen-podcast
angestpodden
rss-viktmedicinpodden
sova-med-dan-horning
sa-in-i-sjalen
rss-the-house-podcast-3
vinterpasset
tyngre-radio
rss-sjalsligt-avkladd
smartare-fitness-podden
sex-pa-riktigt-med-marika-smith