Writing and Social: Why the Written Word Is Your Marketing Advantage
Do you write content for your business? Are you looking to improve the quality of your writing and your storytelling skills? In this episode, I interview Ann Handley, the co-author of Content Rules and chief content officer at MarketingProfs—providing training and education to empower both large and small business marketers. Show notes: https://www.socialmediaexaminer.com/110See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
12 Sep 201439min
Fan Content: How to Leverage Your Fans to Enhance Your Social Media
Do you want your fans to help market you? Are you wondering how to include fan content in your social media? In this episode, I interview Jesse Desjardins. Jesse is the head of social at Tourism Australia, where he manages a small team that oversees large Facebook, Instagram and Google+ communities. Show notes: https://www.socialmediaexaminer.com/109See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5 Sep 201437min
Vine: Short Videos and What Marketers Need to Know
Do you want to know more about Vine video? Are you wondering how brands and businesses can successfully market with Vine video? In this episode, I interview Twitter Vine personality and host of KingFilmSchool.com Zach King. Known as FinalCutKing on YouTube and Twitter, Zach has more than 1.6 million followers on Vine. Show notes: https://www.socialmediaexaminer.com/108See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
29 Aug 201436min
Measuring Social Media: What Marketers Need to Know
Do you understand how to measure social media activities? Do you know how to gather the right data to help you achieve your business goals? In this episode, I interview Lutz Finger, who is the director of data analytics at LinkedIn and co-author of the new book, Ask, Measure, Learn: Using Social Media Analytics to Understand and Influence Customer Behavior. Show notes: https://www.socialmediaexaminer.com/107See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
22 Aug 201446min
How a Podcast Built a Business: The Lou Mongello Story
Do you have or want to start a podcast? Are you wondering how your podcast can lead to bigger things? In this episode, I interview Lou Mongello. Lou hosts WDW Radio, a podcast focused on Walt Disney World, which has won Best Travel Podcast 8 years in a row. Show notes: https://www.socialmediaexaminer.com/106See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
15 Aug 201441min
Instagram Success: How a Marketer Grew a Loyal Following With Instagram
Do you want to grow your business using Instagram? Are you wondering how to build a loyal following? In this episode, I interview Chalene Johnson. Chalene is author of the fitness book Push, a motivational speaker and her infomercials on fitness have sold millions of DVDs. Show notes: https://www.socialmediaexaminer.com/105See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
8 Aug 201436min
Launching With Social: A Study of What Works and What Does Not
Are you planning to launch a new blog, product or service? Do you want to know how to organize and execute a successful launch with social media? In this episode, you'll learn how to plan your launch and what assets to include. You'll also find out what worked for us and what didn't. Show notes: https://www.socialmediaexaminer.com/104See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1 Aug 201444min
Facebook Organic Growth: How to Defy the Odds and Grow a Huge Facebook Community
Do you want to grow a massive Facebook following? Are you wondering how an organic Facebook strategy can be successful? In this episode, I interview Holly Homer of KidsActivitiesBlog.com to find out how her Facebook page fan base grew from 7,000 fans to more than 530,000 fans in only 8 months without using Facebook advertising or crazy gimmicks. Show notes: https://www.socialmediaexaminer.com/103See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
25 Juli 201445min
