#436 - How to Make Prospects Open Up Without Feeling Pressured | Charles Muhlbauer

#436 - How to Make Prospects Open Up Without Feeling Pressured | Charles Muhlbauer

🎁 Save $50 — Get our step-by-step discovery video course for just $249 with code PODCAST https://www.30mpc.com/course/discovery-course -- ACTIONABLE TAKEAWAYS: Use Humbling Disclaimers: Preface tough questions with softening statements like, “I’m not quite sure how to ask this,” or “This might feel direct.” It lowers defensiveness and makes hard questions land better. Dig Into Prospect Rumblings: Prospects often hint at problems rather than state them outright. Listen for vague concerns and use a humbling disclaimer to drill deeper into the real issue. Refine Bucket Questions: Instead of stating, “Every CRO faces these three problems,” add nuance: “Many CROs I speak with mention challenges like…” This avoids defensiveness and keeps the conversation open. Follow a Clear Flow: Get permission to ask questions, surface problems without assumptions, prompt for real examples, then use humbling disclaimers to quantify impact without making prospects uncomfortable. CHARLES' PATH TO PRESIDENTS CLUB Founder @ DiscoveryCoach.io Sales Enablement Manager @ AlphaSense Lead Revenue Enablement Manager @ CB Insights Senior Sales Training Manager @ CB Insights RESOURCES DISCUSSED Discovery Course Join our weekly newsletter Things you can steal

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#133 - Building a business case with your champion (Nate Nasralla, Founder @ Fluint)

#133 - Building a business case with your champion (Nate Nasralla, Founder @ Fluint)

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 FOUR ACTIONABLE TAKEAWAYS Include a short, one-page memo in your calendar invite so they can digest what you want to c...

5 Okt 202230min

#132 - Setting the steps of your Mutual Action Plan (MAP) (Ross Rich, CEO @ Accord)

#132 - Setting the steps of your Mutual Action Plan (MAP) (Ross Rich, CEO @ Accord)

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 FOUR ACTIONABLE TAKEAWAYS Identify your champion and the problem you’ll be trying to solve, THEN share the MAP with th...

28 Sep 202232min

Product Roadmap: Q4 2022

Product Roadmap: Q4 2022

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 RESOURCES DISCUSSED Join our weekly newsletter Things you can steal

22 Sep 20229min

#131 - Selling the 20% (John Barrows, Founder @ Sell Better by JB Sales)

#131 - Selling the 20% (John Barrows, Founder @ Sell Better by JB Sales)

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 FOUR ACTIONABLE TAKEAWAYS Quantify the number of qualification questions you are going to ask to avoid discovery fatig...

21 Sep 202233min

#130 - Hall of Fame: How to land a killer sales job

#130 - Hall of Fame: How to land a killer sales job

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 FOUR ACTIONABLE TAKEAWAYS Build a top 25 accounts list that meet your criteria on space, prestige, size, etc. Have a ...

19 Sep 202234min

#129 - Prospecting with a proper human touch (Charly Johnson, Account Executive @ Salesloft)

#129 - Prospecting with a proper human touch (Charly Johnson, Account Executive @ Salesloft)

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 FOUR ACTIONABLE TAKEAWAYS Start your email with research personalization to stand out in the inbox (vs generic greetin...

14 Sep 202230min

#128 - Storytelling to show prospects you can solve their problem (Armand Farrokh, VP of Sales @ Pave)

#128 - Storytelling to show prospects you can solve their problem (Armand Farrokh, VP of Sales @ Pave)

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 FOUR ACTIONABLE TAKEAWAYS Have a prep call with your champion before the demo. Identify who is in the room, what they ...

7 Sep 202231min

#127 - Uncovering the buying process with your customer (Marisa Sarabia, Principal Account Executive @ Dialpad)

#127 - Uncovering the buying process with your customer (Marisa Sarabia, Principal Account Executive @ Dialpad)

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 FOUR ACTIONABLE TAKEAWAYS Rank your buyer’s priorities in the first meeting so you know what to spend the majority of ...

31 Aug 202234min

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