398: Advanced Email and SMS Strategies with Dylan Kelley of Wavebreak

398: Advanced Email and SMS Strategies with Dylan Kelley of Wavebreak

Ready to learn how email and SMS can grow your business? Dylan Kelley started his career cold calling and building landing pages for direct-to-consumer brands. Then, in 2016, he saw the changes in the digital advertising industry and jumped on the opportunity to start his digital agency Wavebreak, which specializes in SMS and email marketing. Wavebreak is now one of the leading agencies in the space, helping ecommerce brands like Casely, CaliWhite, PodSockets, and Ballsy grow their email and SMS programs. Listen to Nathan and Dylan discuss: How starting a podcast built momentum and credibility for Wavebreak Why automation is making digital agencies irrelevant How you can double performance by having SMS and email work together How Wavebreak helped Ballsy increase their open rates by 30-40% Why segmentation doesn’t have to be super granular to be effective Why referrals are still the best mechanism for agency growth And much more SMS and email advice... Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs. For more Foundr content, follow us on your favorite platform: Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

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576: (Solo) This One Trademark Mistake Nearly Killed My Business - Here's What I Learnt

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575: Ty Haney on Being Ousted From Her Own Company: The Lesson's Learnt & How to Bounce Back

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In this episode, Andrew Lacy, founder of Prenuvo, shares how he went from two startup exits to building one of the fastest-growing health tech companies in the world—revolutionizing preventative healt...

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573: Building a $74M a Year Beauty & Community Empire | Trinny Woodall

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In this episode, Trinny Woodall, founder of Trinny London, shares how she turned her mission to help women feel confident into a multi-million dollar global beauty brand. She reveals: • Why she fo...

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572: (Solo) How to Build a Brand That’s Uncopyable: Even If Your Idea Gets Stolen

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571: No Funding, 104 Rejections & $411 Left in the Bank - How She made $65M+ on Flowers

571: No Funding, 104 Rejections & $411 Left in the Bank - How She made $65M+ on Flowers

In this episode, Christina Stembel, founder of Farmgirl Flowers, reveals how she built a $65M+ floral business from her dining room—with no funding, no degree, and no industry experience. She revea...

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570: Your Toothbrush is GROSS - They Fixed it and Made MILLIONS | SURI

570: Your Toothbrush is GROSS - They Fixed it and Made MILLIONS | SURI

In this episode, Mark Rushmore and Gyve Safavi, co-founders of SURI (Sustainable Rituals), share how they turned a simple personal care item into a sustainable, design-led movement—challenging legacy ...

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569: The Email Expert - How to Get Your Customers Attention

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In this episode, Rytis Lauris, co-founder of Omnisend, shares how he bootstrapped a leading email and SMS marketing platform used by over 125,000 eCommerce brands worldwide. He shares: • Why most eco...

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