Demand Engineering's Dan Dew on internet forums, making exhausts and his fixer-upper addiction
The LRM Podcast12 Mars 2025

Demand Engineering's Dan Dew on internet forums, making exhausts and his fixer-upper addiction

In this week's episode, Land Rover Monthly editor Martin Domoney sits down with Dan Dew, owner of Land Rover exhaust manufacturer Demand Engineering.

We get an insight into how a general Land Rover and repair business filtered down to an exhaust manufacturer, and finally down to a dedicated company that just makes exhausts for Land Rovers, and how that has grown into the fantastic business it is today.

Dan tells us all about the latest project he didn't need, and how he's planning to use it to take himself, his family and business on as many adventures and to as many Land Rover events as he can this year. There's also a look into Dan's other vehicles, including his Discovery 2 commercial, Range Rover TDV8 and 90, 110 and 130.

He talks about how internet forums forged friendships and helped out with projects, including becoming good mates with long-term LRM contributor Trevor Cuthbert. There's chat about the ideas and plans he had for making a Defender 130 into a horse field poo-picking tool, and how his custom three-way tipper made it onto the cover of the magazine.

Dan recalls his forays into tuning 300Tdi engines, and the importance of exhaust gas temperatures when towing for long periods of time – and how not to turn your cylinder head into a banana.

As always, please do leave us a rating or review, and send your feedback and questions to editorial@lrm.co.uk – enjoy the episode.

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