SPI 861: How to Make People See You as the Authority (Even If You’re Not Famous Yet)

#573 Today we’re talking all about community. Leaning into building communities has paid huge dividends for Smart Passive Income. Our guest is Andy Guttormsen, Co-Founder of Circle. Andy has access to 5,000-plus communities, so he knows what’s working and what’s not working for communities in 2022. We’re going to talk about launching and price points. We’re also going to talk about who communities are for, and compare paid communities with free communities. If you have an online business in 2022, and you are thinking about building a community, this is the episode for you. Show notes and more at SmartPassiveIncome.com/session573.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

4 Maj 202239min

#572 Someone told me the other day, “Pat, everything you touch just seems to turn to gold.” Typically, I would deflect this question, but instead I said, “Well, I only touch things that can turn into gold.” I want to unpack this for you today, by sharing the five-step process I use to make sure I'm only working on things I know have a great chance of succeeding. Show notes and more at SmartPassiveIncome.com/session572.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

29 Apr 202212min

#571 Today’s show is probably the most mind blowing, and likely one of the most valuable podcast episodes that you will ever hear. I’m very happy to have Tim Soulo back on the show. Tim is the CMO at Ahrefs, an industry leading search engine optimization (SEO) toolset. If you haven't heard of Ahrefs, it’s software you can use to audit your website and get all kinds of data to help you improve your Google search rankings. Ahrefs is Google Search Console times a hundred. This episode is about simplifying SEO and taking the right approach. You’re going to actually get excited about search engine optimization, and learn how to rank higher and get more search engine traffic to your website. Show notes and more at SmartPassiveIncome.com/session571.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

27 Apr 202244min

#570 Have you ever "matrixed" yourself? If you've seen the movie The Matrix, you know what I mean. It's like waking up to the reality of what's happening out there, and you're able to see things in a different way. And you can apply this idea to the world of marketing! It'll help you understand when you're being sold to, and why marketers do what they do. It's fun—and over the long haul, it'll help you strengthen your own marketing chops. Show notes and more at SmartPassiveIncome.com/session570.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

22 Apr 202212min

#569 It always amazes me when I discover new ways people are generating an income. On today's show we will discover a new pocket of the entrepreneurial world. It’s one a lot of us are familiar with, but didn’t know it was a way to make money. Out of all the forms of passive income that I’ve discovered over time, this may be one of the most—if not the most—passive of them all. I’m really excited to introduce this world to you on today’s episode of the Smart Passive Income Podcast. Show notes and more at SmartPassiveIncome.com/session569.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

20 Apr 202243min

#568 This past week, I interviewed Samir from Colin and Samir, an awesome podcast duo you can find on YouTube. I love the approach Colin and Samir take with their podcast, and their goal and mission of helping creators by interviewing other creators. In fact, I love it so much that I want to spend some time today talking organically about why I love it, because I think it's really important to do this exercise with things that you enjoy. Show notes and more at SmartPassiveIncome.com/session568.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

15 Apr 202213min

#567 On today’s episode I’m talking with Samir, from Colin and Samir. Their show is my absolute favorite podcast. Colin and Samir have an amazing story. In this episode we unpack their journey, and discover a bunch of new things about how their show came to be. Besides the story behind their success, Samir has some really amazing tips for you. If you are a creator of any type, this episode is definitely one you'll want to pay attention to. Show notes and more at SmartPassiveIncome.com/session567See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

13 Apr 202250min

#566 On Wednesday I spoke with Jaspreet from Minority Mindset, one of my favorite YouTube channels. I stumbled onto the channel via a YouTube recommendation, watched the video, and got a quick win from some of Jaspreet's helpful mortgage refinancing formulas. That quick win was so helpful that I dove right into everything else the channel had to offer. That's the power of the small, quick win—it can help quickly lock attention to your brand. Show notes and more at SmartPassiveIncome.com/session566.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

8 Apr 202212min