#441 - The #1 Mistake Reps Make When Moving from Disco to Demo | Kevin "KD" Dorsey

#441 - The #1 Mistake Reps Make When Moving from Disco to Demo | Kevin "KD" Dorsey

🎁 Save $50 — Get our step-by-step discovery video course for just $249 with code PODCAST https://www.30mpc.com/course/discovery-course -- FOUR ACTIONABLE TAKEAWAYS Demo with KPIC + Make Them Hold It: Tie each feature to a known problem and impact, then ask how they'd use it to make the solution tangible and relevant. Use “Assuming We Can…”: Frame your solution as a possibility to lower defenses. This pulls the prospect in and gets them imagining success without feeling sold to. Reference Problem Children: Personalize the demo by naming specific team members or pain points, making it easier for the buyer to visualize solving their real-world problems. Multithread with Purpose: Frame next steps as critical to their success, not yours—“To get you what you want, we’ll need Jane’s input too. How can we involve her?” KD'S PATH TO PRESIDENT’S CLUB CRO @ Finally SVP of Sales and Partnerships @ Bench Accounting Practice Lead, Revenue Leadership @ Winning by Design VP of Inside Sales @ PatientPop Inc. Head of Sales Enablement & Development @ ServiceTitan VP of Sales @ SnackNation RESOURCES DISCUSSED Read: Join our weekly newsletter Steal: Templates, drips, scripts

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#99 - Selling to executives at the enterprise level (Ian Koniak, Founder of Ian Koniak Sales Training)

#99 - Selling to executives at the enterprise level (Ian Koniak, Founder of Ian Koniak Sales Training)

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 FOUR ACTIONABLE TAKEAWAYS Start your calls with a point of view on how you can help your prospect. Kill the deck in t...

2 Mars 202234min

#98 - Injecting your demos with discovery (Mor Assouline, Founder of FDTC)

#98 - Injecting your demos with discovery (Mor Assouline, Founder of FDTC)

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 FOUR ACTIONABLE TAKEAWAYS Start your demo with a round of intros + what each person wants to get out of the call. Rec...

23 Feb 202231min

#97 - Staying ahead with MEDDICC (Andy Whyte, Founder MEDDICC™)

#97 - Staying ahead with MEDDICC (Andy Whyte, Founder MEDDICC™)

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 FOUR ACTIONABLE TAKEAWAYS Ask about the last time they bought something before asking for buying process. Don’t be af...

16 Feb 202230min

#96 - Nailing the tone of your discovery (Marcus Chan, Venli Consulting)

#96 - Nailing the tone of your discovery (Marcus Chan, Venli Consulting)

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 FOUR ACTIONABLE TAKEAWAYS Roleplay the worst case scenario over and over again until you feel confidence. Reference a...

9 Feb 202236min

#95 - Selling the partnership instead of the widget (Dan Cutler, Head of Sales)

#95 - Selling the partnership instead of the widget (Dan Cutler, Head of Sales)

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 FOUR ACTIONABLE TAKEAWAYS Strive to get 3/3 criteria before give price: technical validation, budget, power. Go exec-...

2 Feb 202230min

#94 - Hall of Fame: Ryan Reisert

#94 - Hall of Fame: Ryan Reisert

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 We're running it back! Here's one of our all-time favorite episodes on 30MPC. FOUR ACTIONABLE TAKEAWAYS Eat the frog ...

31 Jan 202225min

#93 - Trading items of unequal value (David Priemer, Founder @ Cerebral Selling)

#93 - Trading items of unequal value (David Priemer, Founder @ Cerebral Selling)

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 FOUR ACTIONABLE TAKEAWAYS Don’t show that you have the power in a negotiation. Slow down the negotiations, it should ...

26 Jan 202229min

#92 - Paying for success with prospecting (Jeb Blount, CEO @ Sales Gravy)

#92 - Paying for success with prospecting (Jeb Blount, CEO @ Sales Gravy)

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 FOUR ACTIONABLE TAKEAWAYS Eat the frog by committing to prospecting first thing in the morning. Handle objections dif...

19 Jan 202229min

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