Virgil’s Design Legacy and the Case for Demna at Gucci
Fashion People4 Apr 2025

Virgil’s Design Legacy and the Case for Demna at Gucci

Lauren welcomes Jesse Lee, founder of Basic Space and owner of Design Miami, back to the pod for a live taping at Design Space LA, a shoppable fair that took place in late March 2025 at the Pacific Designer Center, one of the freakiest buildings in Los Angeles.

They discuss Jesse’s theory that “design is the new luxury,” Virgil Abloh’s lasting impact, the culture of club promotion in the 2000s, and why Jesse believes Demna is the right choice for Gucci. (He called it two years ago, I swear.)



Double C Chanel Earrings


Bottega Veneta Animal Chair


Enorme Telephone


Balenciaga Coffee Cup Bag


Westman Atelier Highlighter


Victoria Beckham x Augustinus Bader Tinted moisturizer

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