Podcast 1 - Why loyalty?
Loyalty Wired5 Sep 2019

Podcast 1 - Why loyalty?

In our first podcast the team explores when loyalty is right or wrong for a brand, where have we seen loyalty work best and if programs are so great why do they close?

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Avsnitt(121)

Podcast 90 - The Future of Loyalty Partnerships

Podcast 90 - The Future of Loyalty Partnerships

Partnerships have always been at the heart of loyalty programmes. But the way they work is changing. In this episode of The Loyalty Podcast, Iain Pringle is joined by Dom Winchester (Nectar360), Made...

26 Juni 36min

Podcast 89 - Loyalty  - The Case for Change

Podcast 89 - Loyalty - The Case for Change

Loyalty programmes are under pressure to change. In this episode, leaders from Decathlon, Uber and B&Q explore why brands must move beyond discount addiction towards smarter, more sustainable loyalty...

12 Maj 44min

Podcast 88 - Emotional Loyalty

Podcast 88 - Emotional Loyalty

Most loyalty programmes are built on rational exchanges: points, rewards and incentives. But that is only part of the story. In this episode Iain Pringle is joined by Max Kenkel, Vicky Elliot and Ada...

21 Apr 35min

Newscast 28 -  Status Wars and Loyalty Tech Consolidation

Newscast 28 - Status Wars and Loyalty Tech Consolidation

Loyalty is shifting… but not in just one place. In this episode, Rob Burgess (Head for Points), Ben Lipsey (Air France-KLM) and Phil Gunter (Loyalty Status Co) explore what British Airways’ move to s...

23 Mars 32min

Podcast 87 – Retail Media, Loyalty & the Future of Commerce Media

Podcast 87 – Retail Media, Loyalty & the Future of Commerce Media

Retail media is booming… But here is the real question for loyalty leaders: are you sitting on the most valuable media asset in your business? In this episode, Matt Hanlon from Boots, Paul Stafford ...

23 Feb 34min

Newscast 27 - Measuring What Matters

Newscast 27 - Measuring What Matters

In our latest Newscast we round up the latest in global loyalty before diving into the metrics that matter . Featuring Caroline Papadatos on KPI lifecycle, Kashkick on scaling to 12M+ members, Max K...

10 Feb 31min

Podcast 86 - Rory Sutherland on Behavioral Science and Loyalty

Podcast 86 - Rory Sutherland on Behavioral Science and Loyalty

Loyalty marketing only works because humans don’t behave like machines. In this episode, Rory Sutherland and behavioural scientist Jordan Buck unpack the seemingly irrational behaviour we see in real...

19 Jan 51min

Podcast 85 - Predictions for 2026

Podcast 85 - Predictions for 2026

It is time for the annual Predictions Show on The Loyalty Podcast. In this light-hearted but insightful episode, our expert panel shares their predictions for what will shape the loyalty industry in ...

5 Jan 32min

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