Why You Should (Almost) Never Quote Copywriting Prices on a Call (Episode 224)

If you're exploring copywriting and wondering "is copywriting right for me?" this episode is for you. Nicki and Kate dig into how this question stems from our desire to find the perfect career, when really we should be asking, "am I committed to getting something out of learning copywriting?" Learning a new skill has plenty of benefits (only one of which is finding a career you love). There are many paths you can take with copywriting, and none of them has to be final! Listen to hear the opportunities to learning a new skill, as well as common traits that copywriters share that may help you consider whether it's a path you want to explore. --------------- Get Free Copywriting Training here

19 Nov 202121min

No matter if you're going for a full-time or contract role or you're hopping on a discovery call with a potential freelance client, a copywriting interview is your time to show a prospective employer why they should hire you. In the second episode of this three-part series, Nicki and Kate cover common copywriter interview questions and how you can prepare for them. Plus, they share the types of questions you should ask during the interview. Related Links: What to Do Before Your Copywriting Interview (Part 1 of 3)Tough Interview Questions Copywriters Get --------------- Get Free Copywriting Training here

17 Nov 202139min

A well researched job application and interview preparation is just as important as how you answer questions during an interview. Whether you're applying for on staff jobs or prepping for a call with a potential freelance or contracting client, you'll want to listen int to make sure you're doing the right prep work. Join us for part one of this three-part series! Related Links: Questions to Prepare For in a Copywriting Job InterviewCopywriting Q&A: Super-Charged Job-Hunting Tactics --------------- Get Free Copywriting Training here

10 Nov 202113min

If you think other copywriters are your competition, think again! Working with other copywriters is not only a great way to bounce ideas off another creative, it’s also bound to happen, especially if you work at an agency like Comprehensive Copywriting Academy students Jen and Julie. In today’s episode of the Build Your Copywriting Broadcast, Nicki and Kate sit down with these CCA classmates turned colleagues: Jen and Julie are both working as successful freelance copywriters—including working together at an ad agency. If you’ve ever wondered what it’s like working at an ad agency or with another copywriter, you’ll want to listen in! Related Links What's It Like to Work in an Ad Agency?Interview Tactics to Get an Ad Agency JobThe First Step in Changing Your Career --------------- Get Free Copywriting Training here

3 Nov 202146min

Some copywriters will tell you putting prices on your website makes you more transparent. When phrased like that, it sounds like a no-brainer, right? However, as Nicki and Kate dig into in this episode, no two homepages or emails or any other project are 100% alike, so how can you put a price on your website if you don't even know what the project entails? Listing prices can prevent you from landing some really fantastic projects with great clients. If you've been tempted to list your prices because you feel like you have to, you'll want to listen to this episode to find out why that is, why listing prices isn't a must, and what to do instead. Related Links: What Copywriters Charge for Content WritingHow to Price Copywriting Project Rates: By the Minute? The Hour? The Word? --------------- Get Free Copywriting Training here

27 Okt 202126min

American workers leave an unprecedented number of vacation days on the table (54% at the end of 2019). So, as a freelancer, will you be able to take vacation? And what about healthcare?  In this episode, Nicki and Kate talk through benefits you may typically get at a full-time job, including healthcare, vacation time, and even perks like a snack wall, and how you can build those benefits into your freelancing business. It all comes down to doing the math!  Related Links Freelance Copywriter Business FAQsThe Number 1 Secret to Sustaining Freelance Copywriting Success --------------- Get Free Copywriting Training here

20 Okt 202137min

Have you been pitching freelance clients but never getting a response? You'll want to listen as Nicki and Kate break down how not to pitch. On this episode, they dive into the biggest mistakes to avoid when pitching freelance clients and why those mistakes are hurting your business. Nicki and Kate provide insight from a client's perspective on how to make your pitch stand out and be well-received by companies. If you're ready to reframe your pitch and learn how to write a value-focused pitch, this episode is for you. Mentioned on this episode:  Facebook Ads Library Related Links: How NOT to Pitch Potential Copywriting Clients5 Ways to Vastly Improve Your Pitches to Would-Be Copywriting ClientsWhy Business Owners WANT You to Pitch Them Your Copywriting Services --------------- Get Free Copywriting Training here

13 Okt 202131min

For all the moms and dads out there building a copywriting business alongside raising a family, this episode is for you. Peta, who was originally in charge of administering exams, joined the CCA in the midst of 2020 when schools in the United Kingdom stopped exams. She shares how she got into copywriting, as well as how she balances being a mom and building her copywriting business. From mom guilt and being intentional about where you spend your time to communicating and compromising with a partner, Peta shares lots of practical tips for balancing work and life. Whether you’re a parent or not, you’ll walk away from this interview with tons of tips you can implement right now. Mentioned on this episode: Peta's Portfolio www.secondtimearound.blog  Instagram: @allwordsbypeta Facebook page: @WordsByPeta Related Links: Define Your Own Copywriting Success 6 Work From Home Sanity Killers (and How to Combat Them) --------------- Get Free Copywriting Training here

6 Okt 202143min