Natalia Ball (Mars) | A Better World for Pets
The CMO Podcast9 Apr 2025

Natalia Ball (Mars) | A Better World for Pets

As we celebrate National Pet Day, Jim's guest this week on The CMO Podcast is Natalia Ball, the Global Chief Growth Officer of Pet Nutrition at Mars. This is a big business for Mars, Petcare is about 60% of its estimated $50 billion in sales. Mars was founded as a candy company by Frank C. Mars in 1911 in Tacoma Washington; it remains to this day a family-owned business. Mars Petcare brands include Pedigree, Whiskas, Royal Canin and Iams.

Natalia has been at Mars Petcare about seven years, and was promoted to Global Chief Growth Officer in April 2024. Before Mars, Natalia spent about 15 years at P&G, starting as a brand manager in Venezuela; her last role at P&G was senior portfolio director in global Laundry. Tune in for a conversation with a dog-loving, London-living mom of a seven year old, and a chief growth officer!

---

This week's episode is brought to you by StrawberryFrog and Deloitte.

Learn more: https://strawberryfrog.com/jim

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Avsnitt(419)

Jenny Avallon Lewis (Uber) | Ridesharing During COVID 19

Jenny Avallon Lewis (Uber) | Ridesharing During COVID 19

Jenny Avallon Lewis is the head of Marketing, North America at Uber. The premiere rideshare company and one of the first companies to start the gig economy, Jenny has been with Uber for almost six yea...

8 Apr 202050min

Jim Stengel | Quantifying Brand Purpose

Jim Stengel | Quantifying Brand Purpose

On this episode of The CMO Podcast, we are turning the tables with Jim in the guest seat! This interview took place during Deloitte's CMO Accelerator Program at Deloitte University in West Lake TX, as...

1 Apr 202048min

Erika Nardini (Barstool Sports) | Be As Nimble As Possible

Erika Nardini (Barstool Sports) | Be As Nimble As Possible

Erika Nardini is the CEO of Barstool Sports, a sports and pop culture media brand covering daily news and highlights through blogs, videos, social media and podcasts.Founded as a print publication in ...

25 Mars 20201h 1min

Andrea Zahumensky (KFC ) | How Core Values Impact Profits at KFC

Andrea Zahumensky (KFC ) | How Core Values Impact Profits at KFC

Andrea Zahumensky is an industrial engineer turned marketer. She is the Chief Marketing Officer for KFC where she oversees all marketing initiatives for the restaurant locations around the world. Andr...

18 Mars 202046min

Jeff Jones & Rick Gomez | The Next Gen CMO Academy

Jeff Jones & Rick Gomez | The Next Gen CMO Academy

In this episode, Jim Stengel sits down with two special guests in front of a live studio audience at Deloitte University! He is joined by President and CEO at H&R Block, Jeff Jones, along with EVP & C...

11 Mars 202058min

Sarah Flynn (Thirty5 Ventures) | Disrupting the Marketplace with Authentic Storytelling

Sarah Flynn (Thirty5 Ventures) | Disrupting the Marketplace with Authentic Storytelling

Sarah Flynn is the General Manager of Thirty Five Ventures which was co-founded by all-star basketball veteran Kevin Durant, and his manager Rich Kleiman. Thirty Five Ventures serves as the umbrella f...

4 Mars 202046min

Vinoo Vijay (H&R Block) | Become Customer-Centric

Vinoo Vijay (H&R Block) | Become Customer-Centric

Vinoo Vijay is the CMO of H&R Block, which is one of the largest tax preparation services in the United States and Canada. Before stepping into the CMO role at H&R Block, Vinoo was the CMO of TD Bank,...

26 Feb 202051min

Jennifer Olsen (UNTUCKit) | Start-Up Marketing Vs Mature Brand Marketing

Jennifer Olsen (UNTUCKit) | Start-Up Marketing Vs Mature Brand Marketing

Jennifer Olsen has had a lengthy career in marketing, working for both start-ups and established brands. She is currently the CMO of UNTUCKit, a clothing company that has reached $200 million in sales...

19 Feb 202054min

Populärt inom Business & ekonomi

framgangspodden
rss-jossan-nina
badfluence
varvet
svd-tech-brief
rss-borsens-finest
rss-svart-marknad
uppgang-och-fall
avanzapodden
bathina-en-podcast
fill-or-kill
lastbilspodden
rss-inga-dumma-fragor-om-pengar
rss-dagen-med-di
tabberaset
borsmorgon
rss-kort-lang-analyspodden-fran-di
rikatillsammans-om-privatekonomi-rikedom-i-livet
24fragor
montrosepodden