SXSW x iHeart Awards, Skippable Ad Appeal, Keeping Child-Safe Compliant, & More.

SXSW x iHeart Awards, Skippable Ad Appeal, Keeping Child-Safe Compliant, & More.

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Avsnitt(972)

The Podcast Preservation Paradox

The Podcast Preservation Paradox

Preservationists fear video stealing podcasting’s soul, growth advocates celebrate YouTube driving more to the medium. Thing is, they’re both right. Written and narrated by Tom Webster Edited by Bryan...

9 Juli 202512min

India's Podcasting Boom, Spotify Returns Pod.Link, & More

India's Podcasting Boom, Spotify Returns Pod.Link, & More

Today in the business of podcasting: podcasting is booming in India, Moonbug has a study into how parents consume ad-supported media, Spotify is giving pod.link back to its original developer, an expl...

8 Juli 20256min

Amazon x Roku, Spotify Upgrades Car Listening, & More

Amazon x Roku, Spotify Upgrades Car Listening, & More

Today in the business of podcasting: Amazon's DSP is selling Roku inventory, a case study of a podcast that lowered downloads but upped audience engagement, Spotify Jam has been updated in Android Aut...

7 Juli 20255min

Lessons from Cannes, Covering Demos w. Podcasting, & More

Lessons from Cannes, Covering Demos w. Podcasting, & More

This week in the business of podcasting: the power of Health & Wellness and Self-Improvement podcast consumers, how podcasting can cover demographic blind spots, lessons from Cannes Lions, and YouTube...

27 Juni 202510min

Purpose-Driven Podcasting, Spotify Eyes YouTubers, & More

Purpose-Driven Podcasting, Spotify Eyes YouTubers, & More

Today in the business of podcasting: unlocking the power of purpose-driven podcasting, how podcasting can cover demographic blind spots, non-podcast video on Spotify, and how indie agencies are compet...

26 Juni 20257min

Germany's Podcast Demographics, How YouTube's Algorithm Works (Kinda), & More

Germany's Podcast Demographics, How YouTube's Algorithm Works (Kinda), & More

Today in the business of podcasting: YouTube is a great place for podcasters to get visibility but not necessarily the perfect fit for every podcast, companies weigh in on the Spotify Partner Program ...

25 Juni 20258min

Podcasts on Smart TVs, Attention-Getting Audio, & More

Podcasts on Smart TVs, Attention-Getting Audio, & More

Today in the business of podcasting: what podcasting gets right about attention, smart TVs rise the second-most-used device to consume podcasts, Crunchyroll has a new companion podcast produced with S...

24 Juni 20258min

How Podcasts Covered Hard News, Canadian Podcasters Lobby Gov't, & More

How Podcasts Covered Hard News, Canadian Podcasters Lobby Gov't, & More

This week in the business of podcasting: Influencers grab some spotlight at Cannes Lions, how news podcasts covered the breaking news of the U.S. bombing Iran over the weekend, two senators allege Spo...

23 Juni 20258min

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