Audio Lessons from 2024, The Podcast Promotion Landscape, & More

Audio Lessons from 2024, The Podcast Promotion Landscape, & More

Here's what you need to know for this week in the business of podcasting: the Podcast Promotion Landscape, podcasts take over TV, and an M&A surge set for 2025.

Find links to every article mentioned and the full write-up here on Sounds Profitable.

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Optimizing Podcasts for AI Search, Soros Fund Invests in MeidasTouch, & More

Optimizing Podcasts for AI Search, Soros Fund Invests in MeidasTouch, & More

Today in the business of podcasting:Soros Fund Management is leading an investment round in MeidasTouch Network, the progressive media company behind The MeidasTouch Podcast. The move follows prior So...

8 Apr 6min

YouTube's New TV Tools, Prompted Playlist on Spotify, & More

YouTube's New TV Tools, Prompted Playlist on Spotify, & More

Today in the business of podcasting: YouTube is rolling out new TV features including Stations (a FAST-style 24/7 channel hub), TV Companion (phone-to-TV interactivity), and voice-enabled Ask chatbot ...

7 Apr 6min

Red Seat Ventures Launches Speakeasy, Why Podcasts Work for Sports Fans, & More

Red Seat Ventures Launches Speakeasy, Why Podcasts Work for Sports Fans, & More

Today in the business of podcasting: Red Seat Ventures has launched Speakeasy, an all-in-one podcast hosting, distribution, and monetization platform supporting RSS, HLS, and video formats. CEO Chris ...

6 Apr 5min

Podcast Consumption in Japan, Podcasts on beehiiv, & More

Podcast Consumption in Japan, Podcasts on beehiiv, & More

This week in the business of podcasting:beehiiv has launched podcast hosting and monetization, letting newsletter creators consolidate their audio content into one platform with IAB compliant infrastr...

3 Apr 9min

Beehiiv Launches Podcasts, Spotify Ad Exchange Growth, & More

Beehiiv Launches Podcasts, Spotify Ad Exchange Growth, & More

This week in the business of podcasting:Newsletter and blogging platform beehiiv has launched integrated podcast hosting and monetization services, with CEO Tyler Denk positioning podcasts as a core p...

2 Apr 4min

Spotify Debuts Carousel Ads, Podcasting April Fools' Jokes, & More

Spotify Debuts Carousel Ads, Podcasting April Fools' Jokes, & More

This week in the business of podcasting:Ben Robins shares his takeaways from Advertising Week Europe, arguing the podcast advertising industry is data-rich but insight poor. Sounds Profitable's Tom We...

1 Apr 9min

The Center Cannot Hold

The Center Cannot Hold

Podcast holdouts aren’t missing content. They’re missing a signal strong enough to cut through the platforms they already use—and moderate voices can’t generate that signal.Why do politically moderate...

1 Apr 10min

Beehiiv Eyes Podcasts, IAB CEO on Video Fragmentation, & More

Beehiiv Eyes Podcasts, IAB CEO on Video Fragmentation, & More

This week in the business of podcasting: Beehiiv Enters Podcasting: Newsletter platform Beehiiv is quietly recruiting independent podcasters from Substack to join its upcoming podcast program, with a ...

31 Mars 4min

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