E117 - Greg Hoffman: Harnessing the power of emotion to achieve high performance

E117 - Greg Hoffman: Harnessing the power of emotion to achieve high performance

This week’s episode is a conversation with Greg Hoffman, leader, creative and author. Greg worked at NIKE for almost 30 years, his last role being Vice-President of Global Brand Creative and Marketing Innovation. Greg shares with us how being a bi-racial man who was adopted by two white parents shaped his life. His relationship with NIKE first began when he saw they were the only advertising company, using people of colour in their advertisements.


He offers not only what it takes to be a leader in a global brand, but how to be a great one. He has a focus on empathy, understanding and empowering others. To be a great leader, Greg argues that you should never compromise soul or personality, but get rid of everything else in your way.


Greg's book 'Emotion by Design: Creative Leadership Lessons from a Life at Nike' is out now.


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This month on the High Performance Circle... Oli Patrick joined us on The High Performance Tour 2022 and gave a great keynote on the three things you can do to improve your wellbeing and operate at the top of your game. Plus, ultra runner Simon Dent explains the performance benefits and common lessons shared between business and exercise. Sign up now to watch: www.thehighperformancepodcast.com


Also, check out our new weekly addition The Monday Motivation Newsletter. The purpose of Monday Motivation is to connect more regularly with you! We want to give Circle members a bit of inspiration, motivation and purpose at the beginning of each week. Whether that is a few key things to consider when facing the upcoming week, reading recommendations or ideas to think about when listening to the weekly podcast episode. Sign up now. Just go to www.thehighperformancepodcast.com



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Zak Brown, McLaren CEO: How to make the big decisions in F1 (E139)

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Nick Cox is the Head of Academy at Manchester United. He has previously been an Academy Manager at Sheffield United FC. In this episode, Nick shares with us the key to high performance - people and re...

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BITESIZE #77 | Kelly Jones: Make time to understand the full picture

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Gemma Morgan: (WO)MAN UP! | HP CIRCLE EXCLUSIVE

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Trigger Warning: Themes of trauma, sexual assault and suicide.Gemma Morgan began her career serving as an officer in the British Army and is now a speaker, writer and leadership coach. In this exclus...

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E135 - Owen O'Kane: Why self care is vital for high performance

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