#438: Everyday Getaways and Extraordinary Customer Loyalty: A Deep Dive with Tropical Smoothie Cafe®

#438: Everyday Getaways and Extraordinary Customer Loyalty: A Deep Dive with Tropical Smoothie Cafe®

Send us a text In today's highly competitive restaurant landscape, standing out requires more than just great food. It demands seamless digital experiences, deep emotional connections, and a loyalty strategy that touches every part of the brand. Tropical Smoothie Cafe is meeting that challenge head-on, leveraging loyalty principles to create what it calls “everyday getaways” for its guests. At the heart of this effort is Melissa Cummings, Vice President of Digital Marketing. With over t...

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Pure Barre: Forming Strategic Partnerships, Leveraging Customer Data, and Amplifying Brand Awareness

Pure Barre: Forming Strategic Partnerships, Leveraging Customer Data, and Amplifying Brand Awareness

Send us a text A part of Xponential Fitness, a large global franchise group of boutique fitness brands across verticals including pilates, barre, cycling, rowing, dance, yoga, and more, Pure Barre is ...

29 Maj 202431min

Puttshack: Engaging and Educating Customers with a Whimsical Brand Ambassador

Puttshack: Engaging and Educating Customers with a Whimsical Brand Ambassador

Send us a text The brainchild of Adam Breeden (All Star Lanes, AceBounce, and Flight Club) and brothers Steven and Dave Jolliffe (Topgolf), Puttshack is a high-tech mini golf concept where technology ...

22 Maj 202422min

Petco: Engaging Pet Parents and Leveraging Pet Partners To Nurture Emotional Loyalty

Petco: Engaging Pet Parents and Leveraging Pet Partners To Nurture Emotional Loyalty

Send us a text In 1965, a mail-order veterinary supplies business named UPCO was founded in San Diego, California. By 1979, it became Petco, and in 1980, the first Petco store located outside of Calif...

20 Maj 202426min

Capillary’s 2024 Loyalty Expo Session: Who would benefit most from attending?

Capillary’s 2024 Loyalty Expo Session: Who would benefit most from attending?

Send us a text Capillary Technologies is a managed SaaS solution powering 500+ loyalty programs with its best-in-class loyalty technology platform and expert services. Founded in 2012, Capillary has a...

14 Maj 20241min

Capillary’s 2024 Loyalty Expo Session: What are a few key takeaways?

Capillary’s 2024 Loyalty Expo Session: What are a few key takeaways?

Send us a text Capillary Technologies is a managed SaaS solution powering 500+ loyalty programs with its best-in-class loyalty technology platform and expert services. Founded in 2012, Capillary has a...

14 Maj 20241min

Loyalty360 Loyalty Live | Bill Schneider, SheerID

Loyalty360 Loyalty Live | Bill Schneider, SheerID

Send us a text SheerID is an identity verification company serving commerce brands and working with globally recognized names like Walmart, Target, Nike, T-Mobile, AT&T, Spotify, and YouTube. The Shee...

9 Maj 202420min

Loyalty360 Loyalty Live | David Hamel, nventive

Loyalty360 Loyalty Live | David Hamel, nventive

Send us a text With a clientele spanning across the U.S. and Canada, nventive specializes in crafting impactful mobile, web applications, and software solutions that increase engagement and enhance th...

7 Maj 202420min

Loyalty360 Loyalty Live | Sukumar Muthya, Ansira

Loyalty360 Loyalty Live | Sukumar Muthya, Ansira

Send us a text Ansira is an independent, global marketing technology and services company with clients across B2B, B2C, and B2B2C industries that leverage the company’s suite of proprietary technology...

30 Apr 202426min

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