83. LinkedIn Sales Navigator Review

83. LinkedIn Sales Navigator Review

In this special episode I take a break from the normal format to concentrate fully on a comprehensive review of LinkedIn's Sales Navigator product.I believe that this product is critical to the future of LinkedIn who are still trying to break away from an unhealthy reliance on their flagship Recruiter product so I thought it was about time I upgraded and gave Sales Navigator a thorough appraisal.What is Sales Navigator?The first thing to understand about Sales Navigator (SN) is that it is not a conventional premium account. It's DNA comes from the Recruiter product and so it sits separately from LinkedIn.com.To access SN you click on a link from within your normal LinkedIn account which opens a separate tab with a different user interface. Premium accounts are basically normal accounts with added features, SN is very different and is designed for people who are focussed on using LinkedIn as a social selling tool.It is principally a lead generation and social listening tool, it's not a CRM (contact/customer relationship management) tool....not yet anyway!TerminologyOne of the first things you notice about SN is that LinkedIn have chosen to rename things, despite the fact that they are (mostly) the same as the traditional features on LinkedIn.com. For instance;Leads - translation = PeopleAccount - translation = CompanyLead builder - translation = Advanced search (with all filters)

Mentioned in this episode:

This show was created by the original host of the show, Mark Williams.

Avsnitt(488)

489. LinkedIn member stats via Microsoft

489. LinkedIn member stats via Microsoft

New membership figures for LinkedIn are out. Let's take a look at the stats for this quarter.PostbagRichard G Abrahams on post impressions.Steve Messenger on comments being turned off on every post.Ly...

2 Maj 18min

488. Reporting users on LinkedIn

488. Reporting users on LinkedIn

How do you report someone and what happens when LinkedIn ignores your feedback?See Melanie Goodman’s post———LinkedIn has a new CEO: Daniel ShaperoContent DNA is 6 years old – read sample chaptersEspre...

25 Apr 15min

487. Current jobs market stats

487. Current jobs market stats

PostbagMary Wu voice note about the use of someone else's account.–––Grad's Guide 2026 – some stats around the current jobs market.Main reportUK versionUS versionCreative Collision at LinkedIn HQ on 2...

18 Apr 10min

486. Collaborative content

486. Collaborative content

PostbagVoice note response to Mark Lee’s question, from Tonny Mikkelsen.Mark’s real question was about limiting content searches to the UK only. There's no good route for that, as the "All filters" pa...

11 Apr 13min

485. Direct messages and algorithmic immunity

485. Direct messages and algorithmic immunity

PostbagShould I delete posts on LinkedIn?Richard G Abrahams: Should I write a newsletter?Mark Lee: Can I target my posts to certain locations?Clip from my UpLift Live 26 talk on "direct messages and a...

4 Apr 19min

484. UpLift Live 26 conference

484. UpLift Live 26 conference

Last week we ran the third annual UpLift Live conference in Birmingham. This episode contains some reflections on the day from me and from some of our attendees and speakers.Our speakers for the 2026 ...

30 Mars 12min

483. Is LinkedIn a social media platform?

483. Is LinkedIn a social media platform?

A quick look at a document that explains why LinkedIn should be considered a social media platform just like all of the other big players.PostbagTeresa Ward: should we use @mentions in comments?Lionel...

21 Mars 16min

482. User interface glitches

482. User interface glitches

This week's show "acknowledges" the challenge LinkedIn seems to have in presenting a stable user interface to its users.PostbagVoice note from Kaye King about improving our feedsVoice note from Christ...

14 Mars 17min

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