James Watt | What it Took to Create a Unicorn Business with BrewDog Founder
Disruptors28 Apr

James Watt | What it Took to Create a Unicorn Business with BrewDog Founder

Take the survey now: https://docs.google.com/forms/d/1iHRZvOly_Q7aprlQBF7n38y0EjgvnHw2OdYII8yQElc/edit?ts=670d0111 Get Leads FAST with ScoreApp. To get your first lead magnet live in under 60 minutes AND an EXCLUSIVE 50% off your first month head to: scoreapp.com/rob Rob talks to James Watt, who founded beer empire BrewDog, now valued at £1.8 billion. He shares the journey of BrewDog and reveals the high stakes gambles, near bankruptcies and disruptive thinking that propelled its success. Beyond beer, Watt passionately discusses the UK's economic challenges, his new ventures, and the unconventional leadership approaches that helped him build a unicorn business. James Watt REVEALS: Why he gave 20% of his equity to BrewDog employees & created a pay cap BrewDog's growth strategy Being on the edge of financial ruin for over years, including not being able to pay himself Why after 17.5 years as CEO, he stepped away to pursue new ventures How he manages his productivity through extreme focus Why community building is essential for business success Why millionaires are leaving the UK BEST MOMENTS "For me, if we weren't teetering on the edge of financial oblivion, I wasn't working every single penny of cash that I had hard enough because I had to open new markets. I had to try and find a way to employ new salespeople. I had to find a way to open new locations." "Would or could another beer company sponsor a sports team? Yes. Okay. We're not gonna do that. Would or could another beer company spend 200,000 pounds taking out these adverts? Yes. We're not gonna do that." "At a certain point in time, your company is gonna do things that are so stupid you'd never thought you'd be associated with such incompetence. But to make matters worse, if you're CEO, it's all your fault." "These are the job traders, the wealth traders, the people who pay a disproportionate percentage of taxes; twice as many millionaires are leaving the UK than at any point in time. And it's not just a millionaire, it's like their future innovation." VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team Episode Sponsor - AG1 Claim your exclusive offer of AG1 at the link below drinkag1.com/disruptors ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “The Disruptive Entrepreneur” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 See omnystudio.com/listener for privacy information. disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

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Cash is STILL King! How Simon Arora Changed Discount Shopping in Britain

Cash is STILL King! How Simon Arora Changed Discount Shopping in Britain

Rob Moore talks with Simon Arora, the entrepreneurial mastermind behind B&M's UK growth. From where it all started, to building a multi-billion-pound retail empire, Simon shares his knowledge and experience on business strategy, family dynamics, and personal growth. This episode is a must-listen for aspiring entrepreneurs, offering a rare glimpse into the mind of a retail disruptor who transformed the UK discount sector. Simon Arora REVEALS: How he changed discount shopping in UK retail Why productivity and efficiency were key to B&M’s shopping success The importance of maintaining a "paranoid" mindset in business The key to work-life balance Why cash is king Why CEOs have to trust employees more The challenges of international expansion What he learnt from his failures The role of luck in anyone’s success BEST MOMENTS "Turnover is vanity, profit is sanity. Cash is reality." "My character flaw is that every transaction or opportunity didn't go right... is seared in the mind 10 times more vividly than the successes." "I like to think that I respected my colleagues' work-life balance. I was never a believer in people having to work long hours... I'd rather you just get the work done in the 40-hour week, but just be really productive." "The higher the monkey climbs a tree, the more you see of its backside." "We did a series of transactions in the three, four years after 2008, the each time step changed the size of our business. And we double down in that period of good fortune where all these opportunities were coming at us rather than taking our foot off the gas." "As we grew B&M, we decided that we were going to spend none of our turnover on advertising. We built a business from 20 shops to five billion of revenue with no advertising budget." "I personally negotiated something like 17 million square feet of UK retail selling space. 750 large stores at the risk of sounding immodest. No individuals ever done that in UK retail." "The entrepreneurs that really make a difference and create great organszations are the ones that optimise their success. That periods of good look, they double down, they take full advantage of it rather than thinking, well, this is fine." VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team Episode Sponsor - AG1 Claim your exclusive offer of AG1 at the link below drinkag1.com/disruptors ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “The Disruptive Entrepreneur” “If you don't risk anything, you risk everything”   CONTACT METHOD Rob’s official website: https://robmoore.com/  Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979   See omnystudio.com/listener for privacy information. disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

26 Aug 20241h 25min

Rob Exposes Society's Biggest Scams | Louis Jackson Interview

Rob Exposes Society's Biggest Scams | Louis Jackson Interview

A different episode to usual, as Rob is interviewed by Louis Jackson. They discuss controversial topics like wealth, taxes, and the state of society and Rob shares his unconventional views on money, success, and personal responsibility. From discussing the "scams" of debt and taxes to exploring the nuances of mental health and religion, Rob will challenge your thinking and inspire action. Rob REVEALS: Why debt and taxes are among the biggest scams in the world How governments and banks control people. Why he advocates for a flat 20% tax rate for everyone, from billionaires to minimum wage earners That the current welfare system needs reform His views on religion The importance of creating meaning and mission in your life Quick ways to make money that aren’t ‘get-rich-quick schemes’ How to create recurring income as a key strategy for maintaining and growing wealth BEST MOMENTS "I want to help as many people on this planet get better financial education and knowledge. What's driving it is I think the world is in a really lost, confused place. I think humanity is at a crossroads in our evolution whereby if we're not careful we're going to die out very quickly." "Motivation, I believe, is short term, short bursts of enthusiasm. It's not deep and meaningful work it's not discipline and focus. So, there's motivation, and then there's inspiration." "Money is a tool, money has duality of purpose.” "I think that mainstream media became too powerful so there's a revolution against mainstream media, which is social media. But then of course what happens is mainstream media buys up social media and then social media becomes mainstream media." “It was one of the worst podcasts I've seen. Because it was obvious he was pressing for engagement."   VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team Episode Sponsor - AG1 Claim your exclusive offer of AG1 at the link below drinkag1.com/disruptors ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “The Disruptive Entrepreneur” “If you don't risk anything, you risk everything”   CONTACT METHOD Rob’s official website: https://robmoore.com/  Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979   See omnystudio.com/listener for privacy information. disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

23 Aug 20242h 8min

The Truth on Money, Success & Mindset with Quest Nutrition's Tom Bilyeu

The Truth on Money, Success & Mindset with Quest Nutrition's Tom Bilyeu

Rob interviews Tom Bilyeu, a successful entrepreneur and co-founder of Quest Nutrition. Tom shares his thoughts on wealth, success, and the current state of the world. From discussing the pitfalls of printing money to the importance of understanding one's values, Rob and Tom have an in depth conversation about all things entrepreneurship, mindset and reveal how you can gain control over your life and business.   Tom Bilyeu REVEALS: The true power of money The importance of self-esteem How you can become anything you want The downfalls of empathy Why printing money is a form of theft His philosophy on hiring people with a criminal record His top sales advice on branding The value of engaged followers over sheer numbers BEST MOMENTS “Printing money is theft.” “Money is more powerful than people think, but it isn't what they think. So what people think it's going to do is make them feel about themselves the way they feel about other people and it does not do that.” “The unexamined life is truly not worth living and I really encourage people to come to understand their own motivations and quite frankly, to formulate a theory about how the world actually works.” “Once you understand that you can become anything you want, but not everything, how you spend your time becomes a spiritual consideration.” “Your life is an exact reflection of your choices” You're not born with a passion. You don't discover a passion. You create a passion. VALUABLE RESOURCES https://www.youtube.com/c/TomBilyeu https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team Episode Sponsor - AG1 Claim your exclusive offer of AG1 at the link below drinkag1.com/disruptors ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “The Disruptive Entrepreneur” “If you don't risk anything, you risk everything”   CONTACT METHOD Rob’s official website: https://robmoore.com/  Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979   See omnystudio.com/listener for privacy information. disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

19 Aug 20241h 51min

Matt Le Tissier | From Football Hero to Conspiracy Theorist

Matt Le Tissier | From Football Hero to Conspiracy Theorist

Rob interviews football legend Matt Le Tissier. Matt discusses his controversial departure from Sky Sports, his views on lockdowns, and the changing landscape of football. From questioning media narratives to advocating for free speech, Matt talks to Rob openly and honestly about his thoughts on society and culture and his experiences during and after his football career. Matt Le Tissier REVEALS: Why he lost his job at Sky Sports His criticisms of the reporting of covid and lockdowns by British media Why he ignored lockdown rules The increased pressures on modern footballers How to remain open minded Why he retired from playing football What makes someone a disruptor BEST MOMENTS "I think for the last six months of working at Sky, I felt a bit uncomfortable working there, frankly, given what the news channel was pumping out the whole time, with the propaganda." "I ignored lockdown rules. I saw my family because I saw the rules. The government ignored lockdown rules, didn't they?" "I think had Labour been in it, it would have probably been even longer lockdowns, quite frankly, from what I've seen." "Shit happens. Just get on with it." "I'm not arrogant enough to think that everything I say is, is true. It's what I believe. Is happening at the moment but if somebody could point me to some evidence that I'm wrong and I will actually look at that evidence." VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team Episode Sponsor - AG1 Claim your exclusive offer of AG1 at the link below drinkag1.com/disruptors ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “The Disruptive Entrepreneur” “If you don't risk anything, you risk everything”   CONTACT METHOD Rob’s official website: https://robmoore.com/  Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979   See omnystudio.com/listener for privacy information. disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

16 Aug 202447min

How to Sell to Billionaires with Steve Varsano | Disrupting the Luxury Aviation Market at 55

How to Sell to Billionaires with Steve Varsano | Disrupting the Luxury Aviation Market at 55

Rob is joined by Steve Varsano, a titan of the luxury aviation industry who didn't start until he was 55! Steve reveals the secrets behind selling multi-million dollar aircraft, negotiating with billionaires, and disrupting the market with his innovative showroom. Steve's journey is a masterclass in entrepreneurship, perseverance, and the art of the deal. REVEALS: How he started his business at age 55 The deal he closed on the day of his divorce. How he revolutionised the jet industry Why he works 24/7 How to take your ego out of negotiations How to close dead deals BEST MOMENTS "No matter how many times you think a deal is dead, it's not always dead, right? You got to keep on going back. You have to figure out take your ego out of it." "If you want to be successful in business, there's no balance. I mean, you really have to give up some of your home, you know, benefits in order to get ahead." "Listen, if you want to be a disruptor. You’re not cruising, you're not working 9 to 5, you know, you have to come up with an idea that is a disruption, that, you know, you want to break the mode." "Don't give up. I mean, that's It's easy to say. It's really easy to say. But just don't take no for an answer. Don't give up. Don't care what people say." "Are you ever able to switch off? Do you do anything outside of work?" VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team Episode Sponsor - AG1 Claim your exclusive offer of AG1 at the link below drinkag1.com/disruptors ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “The Disruptive Entrepreneur” “If you don't risk anything, you risk everything”   CONTACT METHOD Rob’s official website: https://robmoore.com/  Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979   See omnystudio.com/listener for privacy information. disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

12 Aug 20241h

Secrets of Financial Freedom | Frankie Lee Interviews Rob

Secrets of Financial Freedom | Frankie Lee Interviews Rob

The roles are reversed as Rob is interviewed by Frankie Lee on The Frankie Lee podcast. Rob talks to Frankie Lee about the "Money Matrix", his newest book, exploring the hidden financial system, tax strategies, and the power of entrepreneurship. From global wealth distribution to personal financial freedom, this conversation between Frankie and Rob will make you rethink your approach to money and success. Rob REVEALS: The concept of the "Money Matrix," Who really controls the money of the world The importance of understanding how money works Strategies for minimising taxes  The importance of building businesses that are scalable How to pivot from being a "product" in the financial system to taking control of your financial future BEST MOMENTS “People say money isn’t important, but money is everything” "Quarter of a billion in sales I've made in information” "If you don't risk anything, you risk everything. So everything you want in your life is the other side of fear." "The money matrix is the hidden financial system. Where a few powerful people and banks control the money in the world." "So if you want to sell your business and you want a physical asset, as well as a cash cow, you need to build it to sell it or build it to be able to sell it." VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team Episode Sponsor - AG1 Claim your exclusive offer of AG1 at the link below drinkag1.com/disruptors ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “The Disruptive Entrepreneur” “If you don't risk anything, you risk everything”   CONTACT METHOD Rob’s official website: https://robmoore.com/  Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979   See omnystudio.com/listener for privacy information. disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

9 Aug 202454min

Inside the Mind of an FBI Negotiator: Chris Voss Reveals All

Inside the Mind of an FBI Negotiator: Chris Voss Reveals All

Rob is joined by Chris Voss, a former FBI hostage negotiator. Rob uncovers Voss's secrets to reading people, predicting behaviour, and navigating dangerous situations. From hostage crises to boardroom battles, Voss reveals how his techniques can revolutionise your business and personal relationships. Chris Voss REVEALS: Fear of loss is the biggest driver of decision-making, with about 70% accuracy in predicting behaviour changes. Empathy is the most effective and lasting way to influence someone, with tactical empathy being a key tool in negotiations. There are three types of negotiators globally: assertors, analysts, and accommodators, they are evenly split regardless of demographics. Voss advocates for using "no-oriented" questions instead of seeking "yes" answers to achieve more durable responses in negotiations. Labels (e.g., "It seems like...") and mirrors (repeating the last 1-3 words) are powerful tools for guiding conversations and gathering information. Most lying is defensive and about self-protection, with different types of negotiators having varying views on what constitutes a lie. To negotiate a pay raise, consistently demonstrate value beyond your cost to the employer and focus on future contributions. BEST MOMENTS "Empathy is really about understanding the other person's patterns first, which means just because you don't, wouldn't do it, doesn't mean you can't understand it." "You never give up and you can always get smarter. I'm willing to be smarter today than I was yesterday." "The power of respect for your adversary is kind of an irresistible power. And the other side violates it when you demonstrate respect first." "People react the same under all circumstances. They're driven by the same thing." "Behaviour prediction is easy. Like everybody, everybody's driven, driven by patterns." - Chris Voss "Human beings don't resent bad news. They resent getting caught off guard by bad." "Understand what it looks like to your employer. You want a raise, you got to be consistently more viable than what they're paying you." VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team Episode Sponsor - AG1 Claim your exclusive offer of AG1 at the link below drinkag1.com/disruptors ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “The Disruptive Entrepreneur” “If you don't risk anything, you risk everything”   CONTACT METHOD Rob’s official website: https://robmoore.com/  Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979   See omnystudio.com/listener for privacy information. disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

5 Aug 202452min

Eddie Hall on Steroids, Mental Health and Being The Beast

Eddie Hall on Steroids, Mental Health and Being The Beast

Join Rob as he interviews Eddie Hall, the former World's Strongest Man. Eddie opens up about his journey, mental health struggles, and controversial topics like steroids in sports. From his deadlift world record to his boxing match with Thor, Eddie speaks honestly and gives insight into the world of strength sports that will have you questioning everything you thought you knew about fitness and fame. Eddie Hall REVEALS: His personal mental health struggles How he manages his ADHD  The intense mental preparation behind his 500kg deadlift world record Why he cancelled the fight with the "Iranian Hulk" His thoughts on steroids in sport The challenges of maintaining his public "The Beast" persona while dealing with misconceptions about his true character His views on Jake Paul's impact on boxing BEST MOMENTS "I think a lot of it stands with filling a void. I've suffered with mental health, anxiety and depression through a lot of my life and filling that void for me is going to the gym and venting and getting that aggression out." "I think what's, you've got to see what's important in life, especially someone in my position is it doesn't matter what people's opinion of you. What's important to me is people around me, you know, my family, my friends, that's it.” "I basically had to go into that fight six months after the operation and fight Thor one armed” "You're actually evoking through free will, your deepest pains, to get stronger” VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team Episode Sponsor - AG1 Claim your exclusive offer of AG1 at the link below drinkag1.com/disruptors ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “The Disruptive Entrepreneur” “If you don't risk anything, you risk everything”   CONTACT METHOD Rob’s official website: https://robmoore.com/  Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979   disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

2 Aug 20241h 12min

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