Dementia Researcher Blogs2 Maj 2025

Adam Smith - Building Your Personal Brand

Adam Smith narrates his blog written for Dementia Researcher.

In this guest blog, Adam challenges the scepticism around “personal branding” by reframing it as a tool for clarity rather than self-promotion. Drawing from personal anecdotes and practical advice, he explains how early career researchers can shape how they’re perceived by being deliberate in how they show up, online and in person. With thoughtful encouragement, he demystifies what a brand is and isn’t—and why even quiet, kind, reliable people can benefit from having one.

Find the original text, and narration here on our website.

https://www.dementiaresearcher.nihr.ac.uk/blog-building-a-personal-brand/

Adam Smith was born in the north, a long time ago. He wanted to write books, but ended up working in the NHS, and at the Department of Health. He is now Programme Director in the Office of the NIHR National Director for Dementia Research (which probably sounds more important than it is) at University College London. He has led a number of initiatives to improve dementia research (including this website, Join Dementia Research & ENRICH), as well as pursuing his own research interests. In his spare time, he grows vegetables, builds Lego & spends most of his time drinking too much coffee and squeezing technology into his house.

Enjoy listening? We're always looking for new bloggers, drop us a line. http://www.dementiaresearcher.nihr.ac.uk

This podcast is brought to you in association with Alzheimer's Association, Alzheimer's Research UK, Alzheimer's Society and Race Against Dementia, who we thank for their ongoing support.

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