How To Maximize The Impact Of PR (AND Gain More Earned Media) —A.U.M.™ LIVE

How To Maximize The Impact Of PR (AND Gain More Earned Media) —A.U.M.™ LIVE

Let's talk about how you can generate buzz, increase brand awareness, and secure valuable media coverage with the combined efforts of public relations & marketing. Join us for an insightful live stream session with Alana Kohl of AdvisorPR where we delve into the strategies and tactics to maximize the impact of your public relations efforts and gain more earned media brought to you by the FPA. This A.U.M.™ will provide valuable insights, practical tips, and real-world examples to help you effectively leverage PR to achieve your business goals. From crafting compelling pitches to building strong media relationships and leveraging digital platforms, we'll cover everything you need to know to take your PR game to the next level and drive meaningful results for your organization!


ICYMI: https://fpalearning.onefpa.org/products/media-mastery-20-modules-1-4

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Brains, Biases & Better Conversations for Advisors —A.U.M.™ LIVE for financial advisors

Brains, Biases & Better Conversations for Advisors —A.U.M.™ LIVE for financial advisors

Financial decisions aren’t just about numbers—they’re deeply human. Join Kalli Fedusenko, Advisor Marketing, Speaker and Brendan Frazier of RFG Advisory for an eye-opening episode on how behavioral fi...

26 Aug 202538min

How to Come Back From Bad Google Reviews —A.U.M.™ LIVE for financial advisors

How to Come Back From Bad Google Reviews —A.U.M.™ LIVE for financial advisors

One negative review doesn’t have to ruin your reputation. Join Kalli Fedusenko, Advisor Marketing, Speaker and Whit Lanier of Amplify Reviews for a reputation-saving session on how to come back from b...

18 Aug 202541min

DIY Podcast: The 4 P's —A.U.M.™ LIVE for financial advisors

DIY Podcast: The 4 P's —A.U.M.™ LIVE for financial advisors

Click to get your checklist.Podcasting can grow your brand—or waste your time. The difference? A smart strategy. Join Kalli Fedusenko, Advisor Marketing for a solo session previewing her 4 P’s of Podc...

4 Aug 202532min

How the Branding Gets Made —A.U.M.™ LIVE for financial advisors

How the Branding Gets Made —A.U.M.™ LIVE for financial advisors

What does it really take to build a powerful brand? (Spoiler: It’s not just picking colors and fonts.) Join Kalli Fedusenko, Advisor Marketing and Josh Passler (FinArt) for a behind-the-scenes episode...

28 Juli 202556min

Mitlin Success (Part 2): Behind the Brand —A.U.M.™ LIVE for financial advisors

Mitlin Success (Part 2): Behind the Brand —A.U.M.™ LIVE for financial advisors

Running a firm’s brand requires more than just big ideas—it takes behind-the-scenes precision. Join Kalli Fedusenko, Advisor Marketing and Denise Milano Sprung from Mitlin Financial, Inc® for part two...

21 Juli 202535min

Mitlin Success (Part 1): Building the Brand —A.U.M.™ LIVE for financial advisors

Mitlin Success (Part 1): Building the Brand —A.U.M.™ LIVE for financial advisors

A standout brand takes intention, time, and vision. Join Kalli Fedusenko of Savvy Advisor Marketing and Larry Sprung of Mitlin Financial for part one of a two-part series on how the Mitlin brand came ...

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Your Branding is the Face of Growth —A.U.M.™ LIVE for financial advisors

Your Branding is the Face of Growth —A.U.M.™ LIVE for financial advisors

A strong brand doesn’t just attract—it aligns, evolves, and drives business forward. Join Kalli Fedusenko, Advisor Marketing and Christopher Norton from Potomac for a candid conversation on how rethin...

30 Juni 202536min

Advisor AI Tools You Need to Succeed —A.U.M.™ LIVE for financial advisors

Advisor AI Tools You Need to Succeed —A.U.M.™ LIVE for financial advisors

The AI landscape is evolving fast—and so are the tools promising to revolutionize your workflow. But which ones actually work for advisors? Join Kalli Fedusenko and David Ortiz from Advisor AI Partner...

23 Juni 202530min

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