189. Strengthening your visibility online, with Louise Brogan

189. Strengthening your visibility online, with Louise Brogan

In this week’s episode, I have a delightful conversation with Louise Brogan about how she helps people boost their online visibility through content marketing, specifically through LinkedIn. Louise walks us through how to build a sustainable presence using four key pillars of her LinkedIn strategy—especially valuable for busy entrepreneurs and thought leaders.

She also shares how to effectively use video to strengthen your LinkedIn presence, as well as common mistakes to avoid when developing your profile. We also talk about her book, Raise Your Visibility on LinkedIn, and how the book-writing journey impacted her growth personally and professionally.

Louise is an award-winning LinkedIn expert, author, podcaster, YouTuber, and mother of three who runs a boutique marketing agency working with B2B clients to create their LinkedIn content with a focus on video marketing. She is a Small Business Champion in the UK and was recognized by King Charles at a special reception at Buckingham Palace. She is very proud to champion other entrepreneurs, especially women over forty.

Learn more about Louise:

Book recommendation:

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To submit a question, email hello@stacyennis.com or visit http://stacyennis.com/contact and fill out the form on the page.

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77. Ask Stacy: Your Portugal questions, answered (part 1)

77. Ask Stacy: Your Portugal questions, answered (part 1)

At least once a week, but often more frequently, I get questions on all things Portugal. They range from how we afford our life to how we do schooling to why we would choose to leave everything we kno...

8 Feb 202324min

76. Working with a Ghostwriter: Why, What, How, and How Much, with Robin Bethel

76. Working with a Ghostwriter: Why, What, How, and How Much, with Robin Bethel

Ghostwriting has been made more visible recently with Prince Harry’s writer, J. R. Moehringer. But the practice has been around long before the prince’s memoir—and is utilized by people other than pri...

1 Feb 202344min

75. Five authors on how they did it (replay)

75. Five authors on how they did it (replay)

Last year, I hosted an alumni celebration for graduates of my program, Nonfiction Book School. As part of the event, I asked past students to share their stories. And—wow—I was so inspired! I knew I h...

18 Jan 202348min

74. The true ROI of writing a book (replay)

74. The true ROI of writing a book (replay)

Many aspiring authors anchor to one thing early in the book-writing process—often before they’ve even written a word: potential book sales. They do the math: how many books will I have to sell to make...

11 Jan 202315min

73. Ask Stacy: Your writing and publishing questions, answered! (Part 2)

73. Ask Stacy: Your writing and publishing questions, answered! (Part 2)

Answers to your burning questions on all things writing, publishing, platform, and more—part 2! I often say that entering the world of publishing is like learning a new language. I should know. I’ve t...

4 Jan 202339min

72. How to get an agent and protect yourself as an author, with attorney and agent Joe Perry

72. How to get an agent and protect yourself as an author, with attorney and agent Joe Perry

Joseph Perry is a publishing attorney and literary agent. As an attorney, Joseph counsels clients in the publishing industry, where he drafts and negotiates various publishing agreements, gives legal ...

21 Dec 202244min

71. Ask Stacy: Your writing and publishing questions, answered! (Part 1)

71. Ask Stacy: Your writing and publishing questions, answered! (Part 1)

This week, I’m answering your burning questions on all things writing, publishing, platform, and more. I often say that entering the world of publishing is like learning a new language. I should know....

7 Dec 202241min

70. Grit, grace, and writing a book as a high-level executive, with author David Morales

70. Grit, grace, and writing a book as a high-level executive, with author David Morales

This week, I’m joined by author David Morales. His book, American Familia: A Memoir of Perseverance, was released in February 2022 and already has dozens of five-star reviews and has impacted readers ...

9 Nov 202240min

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