189. Strengthening your visibility online, with Louise Brogan

189. Strengthening your visibility online, with Louise Brogan

In this week’s episode, I have a delightful conversation with Louise Brogan about how she helps people boost their online visibility through content marketing, specifically through LinkedIn. Louise walks us through how to build a sustainable presence using four key pillars of her LinkedIn strategy—especially valuable for busy entrepreneurs and thought leaders.

She also shares how to effectively use video to strengthen your LinkedIn presence, as well as common mistakes to avoid when developing your profile. We also talk about her book, Raise Your Visibility on LinkedIn, and how the book-writing journey impacted her growth personally and professionally.

Louise is an award-winning LinkedIn expert, author, podcaster, YouTuber, and mother of three who runs a boutique marketing agency working with B2B clients to create their LinkedIn content with a focus on video marketing. She is a Small Business Champion in the UK and was recognized by King Charles at a special reception at Buckingham Palace. She is very proud to champion other entrepreneurs, especially women over forty.

Learn more about Louise:

Book recommendation:

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To submit a question, email hello@stacyennis.com or visit http://stacyennis.com/contact and fill out the form on the page.

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37. Developing a location independent mindset (replay)

37. Developing a location independent mindset (replay)

In this replay from 2019, I talk about how growing up in Idaho, I dreamt of going to NYC like my favorite character in The Baby-Sitters Club, Stacey. But life turned out a little wilder, and now I’m l...

30 Apr 202125min

36. The true ROI of writing a book

36. The true ROI of writing a book

Many aspiring authors anchor to one thing early in the book-writing process—often before they’ve even written a word: potential book sales. They do the math: how many books will I have to sell to make...

16 Apr 202115min

35. Busting 5 book-writing myths—and why you should write yours

35. Busting 5 book-writing myths—and why you should write yours

Over the past decade-plus in the industry, I’ve heard every reason for notwriting a book. And inevitably, those “reasons” are connected to myths—untrue beliefs that stop would-be authors before they e...

2 Apr 202125min

34. What it's like to write a book with leadership advisor and NBS student Mike Green

34. What it's like to write a book with leadership advisor and NBS student Mike Green

In 2020, Mike Green's wife said to him, "You should write your book." Like so many of us, Mike was at home, shut off from normal life during the earlier days of COVID. Days later, he joined Nonfiction...

19 Mars 202135min

33. A 4-step process to come up with a great book idea (replay)

33. A 4-step process to come up with a great book idea (replay)

The most asked question I get from aspiring authors: “Do you think my book idea is any good?” Answering this question requires a series of inquiries related to life and work vision, overall goals for ...

5 Mars 202128min

32. Write that book: a conversation with author and NBS student, Lindsey Weigle

32. Write that book: a conversation with author and NBS student, Lindsey Weigle

In this podcast episode, I connect with author and Nonfiction Book School student, Lindsey Weigle. Lindsey joined Nonfiction Book School last fall to finish writing her book, Enough Already. The first...

19 Feb 202135min

31. Great style is for everyone: a conversation with wardrobe stylist Laura Tully

31. Great style is for everyone: a conversation with wardrobe stylist Laura Tully

Laura Tully loves people and fashion. When she realized she could merge the two as a style expert, her world became a hefty dose of happy. She built her company on a simple philosophy: great style is ...

5 Feb 202148min

30. Update and a message of hope for 2021

30. Update and a message of hope for 2021

In this episode, I share an update on life here in Portugal (hint: another lockdown), how I’m approaching 2021, and a message of hope for the year. Plus, I share about what’s in store for the year, in...

22 Jan 202113min

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