Live Advisor Website Review —A.U.M.™ LIVE for financial advisors

Live Advisor Website Review —A.U.M.™ LIVE for financial advisors

Get ready for some on-the-spot marketing magic! What makes a website work for financial advisors? Find out in this live, rapid-fire audit session with Kalli Fedusenko as she hosts and leads “Live! Website Reviews.”

From homepage hooks to call-to-action flops, Kalli will break down exactly what’s helping advisors attract clients—and what’s driving them away. If you’ve ever wondered what a marketing pro really thinks about your site, now’s your chance to find out.

✨ Brought to you by the Financial Planning Association (FPA).


WEBSITE REVIEWED: https://michiganfinancial.com/kin

WEBSITE VIDEO EXAMPLE: https://themeakemgroup.com/

WEBSITE VIDEO AND FLIP BOX EXAMPLE: https://capnorthwest.com/

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Marketing Metrics That Matter —A.U.M.™ LIVE

Marketing Metrics That Matter —A.U.M.™ LIVE

As an advisor, you know your way around numbers. But what about your social media and website metrics? If you want to learn the difference between engagement, impressions, reach, and views, and unders...

29 Jan 202428min

How to Leverage Your Book to Get Press Coverage —A.U.M.™ LIVE

How to Leverage Your Book to Get Press Coverage —A.U.M.™ LIVE

Did you know that one of the best ways for advisors to get established as trusted experts is to write a book? And while writing a book is a feat in and of itself, getting it noticed is a whole other c...

22 Jan 202431min

Research-Based Marketing With Dr. Dubofsky And Dr. Sussman —A.U.M.™ LIVE

Research-Based Marketing With Dr. Dubofsky And Dr. Sussman —A.U.M.™ LIVE

Where is the intersection of mind, soul, and personal finance? Go beyond the numbers this week as we invite Drs. David Dubofsky and Lyle Sussman, co-authors of “Your Total Wealth,” to share the life l...

8 Jan 202435min

Marketing Around Your Audience's Life Events

Marketing Around Your Audience's Life Events

Age may be “just a number,” but it also impacts the financial scenarios your clients face. Want to stay ahead of the curve and make marketing moves that meet your clients where they’re at? In this epi...

4 Dec 202331min

Incorporating Charitable Causes Into Your Marketing

Incorporating Charitable Causes Into Your Marketing

We host A.U.M - Ask Us Marketing on the first Monday of every month. In this episode, we will be talking to David Adams of Adams Wealth Partners about Integrating a Charitable Cause (like Alzheimer's ...

6 Nov 202327min

How Can Advisors Get Referrals from CPAs?

How Can Advisors Get Referrals from CPAs?

Some things just work well together, like cheese curds and french fries or CPAs and Financial Advisors. In this episode of Ask Us Marketing, Kalli and CA/US wealth and tax specialist Gerry Scott talk ...

2 Okt 202331min

Press Tips for Advisors

Press Tips for Advisors

You’ll want to press play on this episode of Ask Us Marketing! Join Kalli and Ben Lewis, Chief Communications Officer at the Financial Planning Association, to talk about how advisors can spiff up the...

11 Sep 202334min

How to Win Awards

How to Win Awards

Ready to add some recognition to your site? In this episode of Ask Us Marketing, Kalli and Brian Hart of Flackable talk about how advisors can win awards. Give Grandma something to brag on you about a...

7 Aug 202331min

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