🏆 “Trader-Costco-Gonia” — America’s favorite brands. Dockers’ Casual Friday innovation. Klarna’s revenue-per-human.
The Best One Yet21 Maj 2025

🏆 “Trader-Costco-Gonia” — America’s favorite brands. Dockers’ Casual Friday innovation. Klarna’s revenue-per-human.

TBOY Live Show Tickets to Chicago on sale NOW: https://www.axs.com/events/949346/the-best-one-yet-podcast-tickets


America’s 100 favorite brands show... Reputation takes 20 years to build, 1 second to lose.

Dockers khakis just sold for $300M
 but did ya know Dockers invented Casual Friday?

Klarna just invented a new financial metric: Revenue per human
 you’re gonna start see it everywhere.

Plus, “Plant Nanny” is the hot new job
 It pays $50/hour to pamper someone’s succulents.


$LEVI $COST $TM


Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of
 LaCroix 💧 “The Cinderella of Seltzers”


Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.


About Us: The daily pop-biz news show making today’s top stories your business. Formerly known as Robinhood Snacks, TBOY Lite is hosted by Jack Crivici-Kramer & Nick Martell.


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Our 2nd show


The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly.



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