Ep. 52: Reimagining Commerce for the Agentic Era
Welcome to the first episode of Season 4 of the AdTech Heroes podcast. Our new host, Jon Wallett (Head of Sales, East Coast at Seedtag) welcomes Amie Owen, the Global Chief Commerce Officer at IPG Med...
15 Sep 202538min
Ep. 51: MindSync: The Role of Empathy in Advertising
In this episode of the AdTech Heroes podcast, Charles Van Winsen (founder of Mindsync) speaks about the integration of psychology into marketing. Charles unveils his entrepreneurial journey, the purpo...
26 Aug 202536min
Ep. 50: T&P: Integrating Creative, Data & Performance
In this episode of the AdTech Heroes podcast, Tom White (Chief Performance Officer at T&P) covers the integration of creative data and performance in advertising. Tom emphasizes the role of data in pr...
20 Aug 202533min
Ep. 49: Decoding Media Measurement with M+C Saatchi Performance
In this episode of the AdTech Heroes podcast, Dane Buchanan (Chief Data and Analytics Officer at M+C Saatchi Performance) decodes the complexities of media measurement.He explores the role of technolo...
31 Juli 202540min
Ep. 48: Cannes '25: Winning Audiences in a New Era of Engagement
In this special crossover episode of AdTech Heroes x The Pub Way podcasts, recorded from Cannes in partnership with The Drum, we explored how brands and publishers can use real-time context and AI to ...
2 Juli 202517min
Ep. 47: Starcom: The Dynamics of Consolidation in Advertising
In this episode of the AdTech Heroes podcast, Dal and Jacques Du Preez (Head of Programmatic at Starcom) discuss the evolving landscape of the adtech industry, focusing on the implications of consolid...
24 Juni 202536min
Ep. 46: UM: When Branding Meets Performance
In this episode of the AdTech Heroes podcast, Dal speaks with Louise Owen, Chief Performance Officer at UM, about the intersection of branding and performance in marketing. Louise shares her unique ca...
3 Juni 202530min
