16: WIN PUBLIC SENTIMENT

We are in a war for the hearts, minds, and support of the general public. The power holders are violating our values, so we have to raise consciousness around these violations.

The movement's strategy needs to accomplish the following:

• Publicly show that the social conditions and powerholder policies violate values, traditions, and self-interests of the general public. This includes publicly revealing the difference between official and operative policies and doctrines.
• Keep the issue and moral violations in the public spotlight and on society' agenda of hotly contested issues.
• Keep the issue and powerholders' policies on society's political agenda, such as having aid to the contras voted on in Congress rather than carried out secretly by the CIA.
• Counter the powerholders' social myths, justifications, anddenials that the problem exists.
• Counter the powerholders' demonology. For example, the thousands of American "citizen diplomats" who visit Russia counter the Reagan demonology that the Soviets are monsters and an "evil empire" by revealing that the Russians are people like us.
• Involve increasingly larger portions of the public in programs that challenge the powerholders' policies and promote alternative visions and programs.
• Don't compromise too much too soon.
• After a large majority of public opinion is won, have an "endgame" strategy that mobilizes the populace and institutions to create change, despite the determined opposition of the central powerholders.
• Finally the movement's organizations and leadership, especially at the national and regional levels, should serve, nurture, and empower the grassroots activists and promote participatory democracy within the movement.

THE SOURCE:

Bill Moyer's (MAP): https://www.historyisaweapon.com/defcon1/moyermap.html

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