#63: Leading the Nordics’ biggest fitness chain with SATS CEO Sondre Gravir

#63: Leading the Nordics’ biggest fitness chain with SATS CEO Sondre Gravir

SATS is the largest fitness chain in the Nordics, with over 270 gyms and 10,000 employees. CEO Sondre Gravir joined us to talk about creating a great customer experience and strong culture at scale, how SATS continues to innovate, and what it was like leading the company through the lockdowns. We also covered fitness trends, the role of technology, and the impact of gyms on public health.


Learn more:

https://satsgroup.com/

https://generogrowth.com/

https://www.linkedin.com/in/sondregravir/


(0:00) Introduction

(0:30) Why Sondre joined SATS

(3:00) Public health, fitness trends and the Nordic gym market

(11:08) Growth drivers and the power of group classes

(16:52) Technology, opportunities and limits of digital fitness

(21:59) Growing the market as a category leader

(24:56) Scaling culture and values across 10,000+ employees

(33:19) Covid, lessons learned and what’s next

Avsnitt(70)

#22: Unpacking foodora's growth journey with CEO Hans Skruvfors

#22: Unpacking foodora's growth journey with CEO Hans Skruvfors

What is it like to go from a startup to a household brand in just a few years? Or hire 1,200 people in a single month? We discuss this and more with foodora's CEO Hans Skruvfors. (0:00) Introduction (0:49) How foodora got started (2:59) Experiencing massive growth during the pandemic (9:15) The importance of quick decisions (12:42) Positivity and hiring the right people (16:53) Empowering your team to make decisions and mistakes (20:35) Having fun at work (23:34) Creating a culture of entrepreneurship and innovation (33:24) Trying new things and learning from failures (37:48) What’s next at foodora (42:00) The #1 lesson learned Learn more: https://generogrowth.com/ https://www.linkedin.com/in/hans-skruvfors-15a88b16/

7 Sep 202345min

#21: Tricia Weener - former CMO at Kone and HSBC

#21: Tricia Weener - former CMO at Kone and HSBC

Tricia Weener has an extraordinary range and depth of marketing expertise. We talk about what it’s like to lead marketing at global companies, lessons learned from managing her own agency, advice on becoming a highly effective marketer, and more. (0:00) Introduction (0:47) How she got started in marketing (7:29) Starting her own business (12:04) How to become a highly effective marketer (19:26) Transitioning to Kone (23:17) Managing marketing at a global company (29:30) Justifying marketing investments and measuring performance (35:29) Thoughts on the future Learn more: https://generogrowth.com/ https://www.linkedin.com/in/tricia-weener-8369735/

31 Aug 202338min

#20: Tuva Palm - technology, growth and building great products

#20: Tuva Palm - technology, growth and building great products

Tuva Palm is a tech investor, board member, and former CPO/CTO at Nordnet. We talk about building great products and driving growth through technology. (0:00) introduction (0:50) how she got into technology (6:45) product management (10:00) product strategy and investing (18:18) product-led growth and building a great user experience (24:45) recruiting a CTO and navigating tech trends (31:23) how marketing has changed (38:15) thoughts on the future More information: https://generogrowth.com/

24 Aug 202341min

#19: Konrad Bergström - electric boats, headphones and Sweden's fastest growing company

#19: Konrad Bergström - electric boats, headphones and Sweden's fastest growing company

Konrad Bergström co-founded Sweden's fastest-growing company and has now raised over $100 million to build electric boats. We talk about success, failures, and lessons learned. Learn more: https://generogrowth.com/ https://konradbergstrom.com/

14 Juli 202338min

#18 Picnic - reinventing a 30-year old restaurant brand

#18 Picnic - reinventing a 30-year old restaurant brand

Picnic is one of the most well-known restaurant chains in Finland. We sat down with CEO Janina Hallberg to discuss how they were able to get through the lockdowns and breathe new life into a decades-old brand. Learn more: https://picnic.fi https://generogrowth.com

4 Juli 202336min

#17 Wolt - growing to 25 countries and €7 billion exit

#17 Wolt - growing to 25 countries and €7 billion exit

Wolt is one of the most successful startups in Europe, with 25 countries and a 7 billion euro exit. We discuss their growth formula and strategy with VP of Marketing Fredrik Lucander. Learn more: https://generogrowth.com/

29 Juni 202336min

#16: Perlego - raising $65 million to build the 'Netflix of textbooks’

#16: Perlego - raising $65 million to build the 'Netflix of textbooks’

Perlego is a fast-growing education tech company. We discuss their growth story and strategy with CEO and co-founder Gauthier Van Malderen. Learn more: https://www.perlego.com/ https://generogrowth.com/

22 Juni 202332min

#15 Managing hype, growth and iconic brands in the food space

#15 Managing hype, growth and iconic brands in the food space

How did Härkis become a household name in Finland in less than a year? What is it like to manage an iconic brand like Elovena? We discuss this and more with Annika Boström-Kumlin, CMO at Raisio. Learn more: https://www.raisio.com/ https://generogrowth.com/

16 Juni 202332min

Populärt inom Business & ekonomi

badfluence
framgangspodden
varvet
rss-borsens-finest
uppgang-och-fall
svd-ledarredaktionen
rss-svart-marknad
avanzapodden
rss-dagen-med-di
lastbilspodden
borsmorgon
rss-inga-dumma-fragor-om-pengar
affarsvarlden
24fragor
fill-or-kill
rss-kort-lang-analyspodden-fran-di
rss-badfluence
bathina-en-podcast
rss-den-nya-ekonomin
rikatillsammans-om-privatekonomi-rikedom-i-livet