The Chris Voss Show Podcast – Elie Y. Katz Talks NRS Innovations for Small Retail Success

Booze, Babe, and the Little Black Dress: How Innovators of the Roaring 20s Created the Consumer Revolution by Jason Voiovich https://amzn.to/45Ljpui Epic stories from the decade that taught Americans how to vote with their wallets. “The more you read, the less you feel like a sheep in the thrall of Madison Avenue, and more like a tiny, private tycoon bending the market to your whims.” What did Al Capone, Babe Ruth, and Coco Chanel all have in common? Al Capone understood that working men just wanted to enjoy a beer after a long day at work…and that working women wanted exactly the same thing. Babe Ruth understood that people wanted a show, not just a game…even if they would never see him play. Coco Chanel understood that women wanted freedom from tight corsets, flowing gowns, and complex updos…even if (especially if) that meant showing some skin. Each one understood what their customer wanted and found a way to give it to them. We’ve heard amazing stories like these so often over the past 100 years that they’ve become…well, normal. But that’s only because no one alive today remembers what life was like before the so-called “Roaring 20s” – the most misunderstood decade in American history. Capone, Ruth, and Chanel were indeed unique, but they were not alone. Dozens of innovators used the same approach to systematically change every aspect of our daily lives in a 10-year orgy of societal transformation unknown before or since. The 1920s ushered in nothing short of a Consumer Revolution – one just as transformative as the Industrial Revolution that preceded it or the Information Revolution that followed. Consumer culture not only changed what we buy and how we buy it, but more important than that, it changed how we see ourselves and our role in society. We’re more than healthcare patients, college students, social advocates, and citizens. We’re consumers…and we demand to be treated as such. Our world – for good and for ill – would never be the same. What you can expect in this book: Fun, fast-paced, and fascinating stories about colorful characters of the 1920s. Learn the origins of everything from frozen food to diaphragms. Empower yourself to make better consumer choices…starting today. This book will help you rediscover your power to change the world! What others are saying… He’s done it again. Fresh and unique insights often grow out of the intersection of two interesting topics. As with Marketer in Chief, Jason Voiovich demonstrates his mastery of U.S. History and marketing with the deeply researched but fun-to-read Booze, Babe & the Little Black Dress. Voiovich captures, with imagination and great story-telling, the impact of how the “Choice Era,” born in the Roaring Twenties, revolutionized American culture. — Steve Wehrenberg, retired advertising executive and professor of strategic communication Jason brings 1920s marketing back to life through stories told so compellingly that you want to marinate on each one. History has so much to teach us, and this book nails such a core period – while also being such a fun one to read. — Todd Caponi, Author of The Transparency Sale and The Transparent Sales Leader In “Booze, Babe, and the Little Black Dress,” Jason Voiovich glibly reveals the bones and origins of consumer culture. The colorful characters and funny anecdotes he uses to explain the tectonic plates of modern America isn’t merely fascinating—it’s also strangely empowering. The more you read, the less you feel like a sheep in the thrall of Madison Avenue, and more like a tiny, private tycoon bending the market to your whims. – Andrew Heaton, comedian and podcaster “He’s like if Will Rogers and Mr. Spock had a baby.” About the Author In a career that spans more than 25 years, Jason Voiovich has launched hundreds of new products – everything from medical devices, to virtual healthcare systems, to non-dairy consumer cheese, to next-generation alternatives to the dreaded “cone of shame” for pets, to sex aides for cows (really!). He’s a graduate of both the University of Wisconsin and the University of Minnesota, and he has completed post-graduate studies at the MIT Sloan School of Management. His formal training has been invaluable, but he credits his true success to growing up in a family of artists, immigrants, and entrepreneurs. They taught him how to carefully observe the world, see patterns before others notice them, and use those insights to create new innovations. History is Jason’s favorite way to observe the world. He believes the people from the past have plenty to teach us about the challenges and opportunities we face today.

11 Sep 202359min

Jonathan Niziol, Model, Real Estate Investor, Trainer, Athlete Instagram.com/jonathanniziol Starting out on a chill Canadian farm, things took a gut-wrenching twist when Jonathan’s mom passed away on the day before his 21st birthday. His dream of becoming a lacrosse star got side-swiped by years of battling booze, hitting rock bottom at just 25. But that crazy wakeup call lit a fire, inspiring him to rebuild his body and mind while grappling with the loss of his mom. In a nod to his mom’s legacy, he took a detour into modeling – a world that threw him face-to-face with his inner demons. Jonathan’s quest for perfection led to body issues and a tough bout with food and an 8 year long eating disorder. On top of that, he faced a hellish sexual assault, lost close friends, and struggled hard with depression and anxiety. As a way to cope, he veered into multiple drug addictions. But in 2017, he made a gutsy move and dove into therapy, finally kicking the addiction that had him in a headlock for 15 long years. He is now 16.5 years sober from alcohol and 6.5 years sober from everything else. Living a balanced and happy life, which is why he is ready to share the story of his deepest secrets and shames with others. In hopes that he can help.

10 Sep 202352min

Never Enough: When Achievement Culture Becomes Toxic-and What We Can Do About It by Jennifer Breheny Wallace AN INSTANT NEW YORK TIMES BESTSELLER The definitive book on the rise of “toxic achievement culture” overtaking our kids’ and parents’ lives, and a new framework for fighting back In the ever more competitive race to secure the best possible future, today’s students face unprecedented pressure to succeed. They jam-pack their schedules with AP classes, fill every waking hour with resume-padding activities, and even sabotage relationships with friends to “get ahead.” Family incomes and schedules are stretched to the breaking point by tutoring fees and athletic schedules. Yet this drive to optimize performance has only resulted in skyrocketing rates of anxiety, depression, and even self-harm in America’s highest achieving schools. Parents, educators, and community leaders are facing the same quandary: how can we teach our kids to strive towards excellence without crushing them? In Never Enough, award-winning reporter Jennifer Breheny Wallace investigates the deep roots of toxic achievement culture, and finds out what we must do to fight back. Drawing on interviews with families, educators, and an original survey of nearly 6,000 parents, she exposes how the pressure to perform is not a matter of parental choice but baked in to our larger society and spurred by increasing income inequality and dwindling opportunities. As a result, children are increasingly absorbing the message that they have no value outside of their accomplishments, a message that is reinforced by the media and greater culture at large. Through deep research and interviews with today’s leading child psychologists, Wallace shows what kids need from the adults in the room is not more pressure, but to feel like they matter, and have intrinsic self-worth not contingent upon external achievements. Parents and educators who adopt the language and values of mattering help children see themselves as a valuable contributor to a larger community. And in an ironic twist, kids who receive consistent feedback that they matter no matter what are more likely to have the resilience, self-confidence, and psychological security to thrive. Packed with memorable stories and offering a powerful toolkit for positive change, Never Enough offers an urgent, humane view of the crisis plaguing today’s teens and a practical framework for how to help.

10 Sep 202343min

Brighter Days Ahead: Leaving Depression Behind Through Innovative New Treatments by Theodore A. Henderson Neuro-luminance.com Depression is not what you think it is. Yes, it is a downward spiral of misery, self-doubt, angst, and apathy, but the cause is not a personality failing or a lack of serotonin. Have medications designed to change serotonin or dopamine levels in your brain helped you? Depression does, indeed, result from changes in your brain, but the nature of these transformations will shock and surprise you. This life-changing book will help you see depression in a new light…leading you to powerfully effective treatments. Psychiatrist, brain scientist, and inventor, Dr. Theodore Henderson paints a real-world picture of depression with moving stories and full color illustrations that makes the science underlying this common mental health condition come to life. Drawing upon almost two decades of intensive personalized treatment of hundreds of patients, Dr. Henderson deftly combines brain science with evocative case histories to explains exactly how the brain changes as a result of depression and how less well-known contemporary treatments for it work to reverse these changes. Gone are the chemical imbalance theories. Gone are the pull-yourself-up-by-the-bootstraps admonishments. Using the example of the powerful antidepressant effects of ketamine infusion therapy as a window into understanding not only what depression does to the brain, but how neuroplasticity can reverse it, often permanently, Dr. Henderson offers the reader even more information about this complex condition. He introduces other novel and powerful treatments for depression, as well as addressing childhood trauma, brain injury, inflammation, and the importance of mindfulness. In this deeply informed book, Dr. Henderson guides the reader to understanding the brain, depression, and effective solutions in a sometimes poignant, sometimes gritty, no-holds barred, real-world look at depression and recovery. About the Author Theodore A. Henderson MD, PhD is a descendent of Algonquin, French and English ancestors. He is president and founder of both The Synaptic Space and Dr. Theodore Henderson, Inc., clinical service firms. He is Co-Founder of Neuro-Luminance Inc, which is bringing revolutionary treatments to bear upon traumatic brain injury, depression, Alzheimer’s disease, post-COVID fatigue syndrome, and other brain disorders. He is also the co-founder of the Neuro-Laser Foundation, a non-profit research foundation. He holds two patents and three patents-pending. Dr. Henderson is president of the International Society of Applied Neuroimaging. He has published in neuroimaging, psychopharmacology, dementia, photobiomodulation, and traumatic brain injury. He has over 70 publications and has been cited in over 900 scientific papers. He is editor or guest editor for numerous journals, including Frontiers in Psychiatry, JAMA Psychiatry, and PLoSOne. The work of he and his colleagues on using SPECT brain scans to differentiate brain injury from PTSD was recently recognized as a “Top Science Story” by Discover Magazine for 2015. A philanthropist himself, Dr. Henderson is also a father of two, stepfather of two and grandfather of three.

10 Sep 202343min

Stick it to Depression: Get Your Life Back, Naturally by Dr Alexander Joannou Stickittodepression.com ‘I felt a total lack of joy in my life. Sometimes I would feel like I wanted to cry for no reason. I felt broken. I wasn’t able to sleep. I wasn’t able to focus. I felt strange inside.’ If you can relate to these comments, you’re not alone. More than 300 million people worldwide are living with depression today. But what if it doesn’t have to be that way? Stick it to Depression – Get Your Life Back, Naturally is a comprehensive guide to depression – what it is, how it’s diagnosed, and how it’s treated. In this forthright and meticulously researched book, Dr Alex Joannou lays bare the history, science, and misconceptions surrounding depression, and demonstrates how Transformational Acupuncture, a 21st century development of the traditional Chinese technique, could be the much-needed solution to this global challenge. Based on his personal and professional experiences as both a GP of nearly 40 years and an acupuncture practitioner of 20 years, Dr Alex Joannou shows how Transformational Acupuncture offers patients a safe and effective method to complement the management of their depression, anxiety and stress, and getting their lives back on track. A ground-breaking book full of the latest science, case studies, and FAQs, Stick it to Depression – Get Your Life Back, Naturally is an essential, accessible, and solution-oriented guide for anyone experiencing depression – and wants to do something about it. Biography Dr Alexander Joannou As a conjoint lecturer with UNSW and an RACGP accredited supervisor, I’ve been training medical students, International Medical Graduates, and General Practice Registrars for more than 20 years to help people achieve that true feeling of peace that comes with healing. Along with that, I’ve learned a lot about the human psyche in my 40-year medical career as the Practice Principal of Northside Health (a 12-doctor medical center).

9 Sep 202336min

Kellan Fluckiger, Coach, Catalyst, Speaker, Author on Improving the Quality Of Your Life Ultimatelifechallenge.com Kellanfluckiger.com Kellan is a Coach, Speaker, Award-winning author, and an alchemist for exponential personal growth. He is the founder of “Your Ultimate Life” which helps people create their Purpose, Prosperity and Joy every day of their lives by serving with their gifts and talents.

8 Sep 202353min

Bobby Aldridge, Founder of BAMmotion on Increasing Mobility, Alleviating Pain, Injury and Increasing Performance Bam-Metrics.com BAMmotion metrics-based products facilitate efficiency and precision. Therapists and trainers benefit through replicable, time saving cueing; Clients and patients are empowered through accountability and self-sufficiency, and owners and operators are advantaged through increased profitability and insurance reimbursement. Meet Bobby Bobby Aldridge is a Physiotherapist who has spent over three decades as an athlete, student, and educator of physical movement. Now, in the best shape of his life, his mission is to help others move with ease, grace, and power to eliminate pain, reduce the chance of injury, and maximize performance. The road to his success was born out of necessity as he had to figure out how to pre-hab and rehab for himself. Now, the developer and founder of BAMmetrics [Bobby Aldridge Method], is sharing his proprietary system used by professional athletes with you – to help increase mobility, unlock joints and eliminate dysfunction while alleviating pain, preventing injury and increasing performance. As a double Division 1 college athlete playing basketball and baseball, Bobby’s athletic success was plagued by injury. As early as his freshman year in high school he broke an ankle and tore ligaments; in college, more torn ligaments including his MCL (medial collateral ligament), and then, a serious car accident causing lower lumbar injury threatened to permanently limit his mobility. He fought hard to rebound and recover using conventional modes of physical therapy and was inspired to choose a fitness and health career path, eventually earning a bachelor’s degree in Kinesiology.

8 Sep 202330min

Venkat Avasarala, Managing Principal & Founder of Stryker Properties on Real Estate Investing Opportunities and Market Conditions Strykerproperties.com Executive Summary Venkat is a seasoned Real Estate professional. His main focus is Ground Up Development of Market rate Multifamily properties, and acquiring Value-add Workforce housing Multifamily properties in landlord friendly Sun belt states. Venkat is developing 2700 Multifamily units in DFW, Austin, Phoenix. Venkat also acquired 3600 existing apartment units since 2016. Venkat is managing $150 Million

8 Sep 202337min