“$100M dollar brands are being built for boring products” - Harley Finkelstein of Shopify
My First Million12 Juni 2025

“$100M dollar brands are being built for boring products” - Harley Finkelstein of Shopify

Episode 715: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) talk to Harley Finkelstein ( https://x.com/harleyf ) about boring products that could be worth $100M. — Show Notes: (0:00) Disrupting boring products (15:05) Swiss Army knife founders (21:42) "People only remember your weird" (31:45) Considering an exit (39:32) Becoming a better storyteller (46:17) Shopify's leaked memo about AI (51:26) Biohacking Longevity — Links: • Shopify - https://shopify.com/ • Touchland - https://touchland.com/ • Firebelly Tea - https://firebellytea.com/ • Ember Mug - https://ember.com/ • David’s Tea - https://davidstea.com/ • AG1 - https://drinkag1.com/ • Method - https://www.methodhome.com/ • Olly - https://www.olly.com/ • Welly - https://www.getwelly.com/ • Ritual - https://ritual.com/ • Seed - https://seed.com/ • Prose - https://prose.com/ • Prenuvo - https://www.prenuvo.com/ • CLEERLY - https://cleerlyhealth.com/ • 29029 - https://29029everesting.com/ — Check Out Shaan's Stuff: • Shaan's weekly email - https://www.shaanpuri.com • Visit https://www.somewhere.com/mfm to hire worldwide talent like Shaan and get $500 off for being an MFM listener. Hire developers, assistants, marketing pros, sales teams and more for 80% less than US equivalents. • Mercury - Need a bank for your company? Go check out Mercury (mercury.com). Shaan uses it for all of his companies! Mercury is a financial technology company, not an FDIC-insured bank. Banking services provided by Choice Financial Group, Column, N.A., and Evolve Bank & Trust, Members FDIC — Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com • Hampton Wealth Survey - https://joinhampton.com/wealth • Sam’s List - http://samslist.co/ My First Million is a HubSpot Original Podcast // Brought to you by HubSpot Media // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano

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#60 - YC Demo Day Startups #2, Importing Foreign Innovations & Collaborative Copywriting

#60 - YC Demo Day Startups #2, Importing Foreign Innovations & Collaborative Copywriting

Sam (@thesamparr) and Shaan (@shaanvp) today go over more YC batch companies! Sign up to the new Trends report that Sam mentioned at https://trends.co. Today's topics: Sam might have corona virus (5:4...

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#59 - YC Demo Day Startups, Airbnb Survival & Teachable Acquisition

#59 - YC Demo Day Startups, Airbnb Survival & Teachable Acquisition

Sam (@thesamparr) and Shaan (@shaanvp) today go over some of YC's best startups to come out of its recent demo day. Want to make your first million with your mobile app? You have to prioritize your us...

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#58 - How To Navigate The Upcoming Depression

#58 - How To Navigate The Upcoming Depression

Shaan (@shaanvp) is joined by producer Ishan (@ishanhaq) to talk Corona virus and where they think it's at, where it's headed and what you can do to prepare for the worst. We also announced we started...

24 Mars 202050min

#57 - Corona Business Ideas, Stock Buybacks & Recession Proof Businesses

#57 - Corona Business Ideas, Stock Buybacks & Recession Proof Businesses

Sam (@thesamparr) and Shaan (@shaanvp) are chatting over the internet about Corona virus and all things business, markets and life impact it's having. Come hang: www.facebook.com/groups/ourfirstmillio...

20 Mars 202056min

#56 - The Recession Proof Skill Sets

#56 - The Recession Proof Skill Sets

Sam (@thesamparr) is by himself today without Shaan (@shaanvp) to tell you about what he thinks are 4 essential skill sets that will withstand a recession. Questions about any of these? Ask the hosts ...

15 Mars 202040min

#55 - Lead Gen Businesses, Islamic Finance & COVID-19 Virality

#55 - Lead Gen Businesses, Islamic Finance & COVID-19 Virality

Sam (@thesamparr) and Shaan (@shaanvp) talk ideas, news, trends and businesses. Why aren't you in our Facebook group yet? www.facebook.com/groups/ourfirstmillion. For detailed show notes: https://bit....

7 Mars 202048min

#54 - Atrium Closing Down, B2B Gifting & Curly Girl Hair

#54 - Atrium Closing Down, B2B Gifting & Curly Girl Hair

Sam (@thesamparr) and Shaan (@shaanvp) talk ideas, news, trends and businesses. We've partnered with Rippling! The startup that gives you back your time from payroll to employee compliance, making it ...

6 Mars 202055min

#53 - Nicotine Gum, Dating Apps For The Elderly & Tax on Vested Shares

#53 - Nicotine Gum, Dating Apps For The Elderly & Tax on Vested Shares

Sam (@thesamparr) and Shaan (@shaanvp) talk ideas, news, trends and businesses. Sign up for our Run The World conference: https://organizer.runtheworld.today/invitation/313. We've partnered once again...

3 Mars 202053min

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