“$100M dollar brands are being built for boring products” - Harley Finkelstein of Shopify
My First Million12 Juni 2025

“$100M dollar brands are being built for boring products” - Harley Finkelstein of Shopify

Episode 715: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) talk to Harley Finkelstein ( https://x.com/harleyf ) about boring products that could be worth $100M. — Show Notes: (0:00) Disrupting boring products (15:05) Swiss Army knife founders (21:42) "People only remember your weird" (31:45) Considering an exit (39:32) Becoming a better storyteller (46:17) Shopify's leaked memo about AI (51:26) Biohacking Longevity — Links: • Shopify - https://shopify.com/ • Touchland - https://touchland.com/ • Firebelly Tea - https://firebellytea.com/ • Ember Mug - https://ember.com/ • David’s Tea - https://davidstea.com/ • AG1 - https://drinkag1.com/ • Method - https://www.methodhome.com/ • Olly - https://www.olly.com/ • Welly - https://www.getwelly.com/ • Ritual - https://ritual.com/ • Seed - https://seed.com/ • Prose - https://prose.com/ • Prenuvo - https://www.prenuvo.com/ • CLEERLY - https://cleerlyhealth.com/ • 29029 - https://29029everesting.com/ — Check Out Shaan's Stuff: • Shaan's weekly email - https://www.shaanpuri.com • Visit https://www.somewhere.com/mfm to hire worldwide talent like Shaan and get $500 off for being an MFM listener. Hire developers, assistants, marketing pros, sales teams and more for 80% less than US equivalents. • Mercury - Need a bank for your company? Go check out Mercury (mercury.com). Shaan uses it for all of his companies! Mercury is a financial technology company, not an FDIC-insured bank. Banking services provided by Choice Financial Group, Column, N.A., and Evolve Bank & Trust, Members FDIC — Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com • Hampton Wealth Survey - https://joinhampton.com/wealth • Sam’s List - http://samslist.co/ My First Million is a HubSpot Original Podcast // Brought to you by HubSpot Media // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano

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MFM x Trends: How to Hire a CEO to Run Your Company with Andrew Wilkinson

MFM x Trends: How to Hire a CEO to Run Your Company with Andrew Wilkinson

The best business hack ever: Learn how to hire CEOs to run your company. This is a short preview of a special edition episode for Trends subscribers. In this ep, we talk to Andrew Wilkinson, founder o...

15 Okt 202018min

#119 with Josh Elman - How To Get The Benefits of Entrepreneurship Without Starting a Company

#119 with Josh Elman - How To Get The Benefits of Entrepreneurship Without Starting a Company

Sam Parr (@theSamParr) and Shaan Puri (@ShaanVP) are joined by Josh Elman (@joshelman) on the pod today. Elman is a veteran of LinkedIn, Twitter, Facebook, and Robinhood to name a few. This guy knows ...

14 Okt 202054min

#118 with Harley Finkelstein (Shopify's President) - Why You Should Drop Out Of School and Start a Shopify Store

#118 with Harley Finkelstein (Shopify's President) - Why You Should Drop Out Of School and Start a Shopify Store

Sam Parr (@theSamParr) and Shaan Puri (@ShaanVP) are joined by Harley Finkelstein (@harleyf) on the pod today. Harley is the COO of Shopify. In today’s episode you’ll hear: Sam and Harley share a hila...

9 Okt 20201h 1min

#117 Austen Allred - Lambda School's Founder Brings His Best Ideas

#117 Austen Allred - Lambda School's Founder Brings His Best Ideas

Sam Parr (@theSamParr) and Shaan Puri (@ShaanVP) are joined by Austen Allred (@Austen) on the pod today. Austen is the founder of Lambda School (@LambdaSchool). In today’s episode you’ll hear: Austen ...

7 Okt 20201h 1min

#116 with Kelly Erb - Tax Expert Breaks Down Trump Taxes and Big Businesses Ran by Few People

#116 with Kelly Erb - Tax Expert Breaks Down Trump Taxes and Big Businesses Ran by Few People

Sam Parr (@theSamParr) and Shaan Puri (@ShaanVP) are joined by Kelly Erb (@taxgirl) on the pod today. In today’s episode you’ll hear: Shaan introduces Kelly Erb and she gives her take on President Tru...

2 Okt 202056min

#115 - Selling An Erotic Newsletter and AI That Leaves Us Speechless

#115 - Selling An Erotic Newsletter and AI That Leaves Us Speechless

Sam Parr (@theSamParr) and Shaan Puri (@ShaanVP) cohost the pod today. In today’s episode you’ll hear: Sam gives an update on his whereabouts (3:00), Sam and Shaan y’all about a new nursing shoe brand...

30 Sep 202057min

#114 with Steph Smith - The Head of Trends Talks Insider Trading and The Gen-Z Mafia

#114 with Steph Smith - The Head of Trends Talks Insider Trading and The Gen-Z Mafia

Sam Parr (@theSamParr) and Shaan Puri (@ShaanVP) invite Steph Smith (@stephsmithio) on the pod today. Stephen is an employee at The Hustle, world traveler and all around indie-hacker. In today’s episo...

25 Sep 202059min

#113 - From Furniture Store to Water Delivery: The Millions in Boring Businesses

#113 - From Furniture Store to Water Delivery: The Millions in Boring Businesses

(0:46) The guys break down Frank Slootman (Snowflake founder’s) Linkedin post, (7:45) Sam brings up Rocket Internet, a German company that clones mainstream startups in smaller geographic markets. The...

23 Sep 202047min

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