The Manager’s Playbook 048: Azad Naficy - Artist Development, Major Label Deals, Merch Strategy, Touring Realities & Building Sustainable Music Careers
Azad Naficy has lived every corner of the music business - artist, manager, A&R, label co-founder, and the architect behind Peace of Mind Studio and Avant Garden Records. In this episode of The Manage...
9 Dec 20252h 4min
Inside the Playbook: Theron Thomas on What Really Holds Artists Back
In this clip from The Manager’s Playbook, Grammy-winning songwriter Theron Thomas breaks down one of the most misunderstood topics in the music industry, the myth of “selling your soul,” and why peopl...
8 Dec 202517min
Inside the Playbook: Theron Thomas on Why Your Songs Aren’t Blowing Up
In this clip from The Manager’s Playbook, Grammy-winning songwriter Theron Thomas breaks down the real stories and strategy behind some of the biggest hit records of the last decade. From writing for ...
7 Dec 202516min
Inside the Playbook: Theron Thomas on The Truth About Winning in Music
In this clip from The Manager’s Playbook, Theron Thomas opens up about the part of the music industry that rarely makes headlines: the grind, the pressure, and the personal history that shapes real ar...
6 Dec 202515min
Inside the Playbook: Theron Thomas on The Science of a Hit Song
In this episode clip, Grammy-winning songwriter Theron Thomas dives into one of the biggest truths in today’s music industry: the entire business is built on the backs of songwriters, yet they’re stil...
5 Dec 202517min
The Manager’s Playbook 047: Theron Thomas - GRAMMY Songwriter of the Year, Songwriter Rights, Music Industry Inequality, Publishing Realities & Hitmaking Strategy
Most people talk about hit songs.Theron Thomas writes the ones that define entire eras.In this episode of The Manager’s Playbook, I sit down with one of the most influential songwriters in modern musi...
2 Dec 20252h 45min
Inside the Playbook: Machel Montano & Che Kothari on How the King of Soca Designs World-Class Shows
In this conversation, Machel Montano opens up about what truly goes into crafting a great live performance, not just the music, but the presence, discipline, and attention needed to make a crowd feel ...
1 Dec 202513min
Inside the Playbook: Machel Montano & Che Kothari on the Real Cost of Success
In this conversation, we dig into one of the most important parts of an artist’s journey: learning how to invest in yourself long before the world believes in you.Machel Montano and Che Kothari break ...
30 Nov 202515min
