SPI 875: The First Dollar Formula—30 Days to Earn Your First Dollar Online

#608 I'm not afraid to admit when I make a mistake, and that’s exactly why I’m publishing this episode. You’ve heard me say this, “Nobody wakes up in the morning wanting more emails.” I was wrong about that, and I’ll tell you exactly why. There are newsletters that contain valuable niche content that people are excited to see pop up in their inboxes. James Clear’s 3-2-1 Newsletter, the Hot Pod newsletter for podcast industry news, and Morning Brew are great examples of this. The team and I have been hard at work to create something similar for the SPI audience. Today I want to introduce you to the Unstuck newsletter. With concise, five-minute lessons to help you get unstuck, this will be our weekly email that you can’t wait to read. Every message contains a story that will inspire you, and we’ll provide the resources you need to move to the next level in your business. We’re very excited to hear what you think! Show notes and more a SmartPassiveIncome.com/session608.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

2 Sep 202210min

#607 What would you be able to accomplish if you had a second brain helping you? And no, science hasn’t found a way to clone your brain yet. What I’m talking about is a digital system that allows you to manage information and deliver high-quality work with less effort. Today’s guest, Tiago Forte, is a knowledge management expert. He helps thousands of people get more done through his unbelievable productivity course, Building a Second Brain. We talk about everything from finding the right software tools for your needs to Tiago’s CODE and PARA systems for note taking. He’s a big fan of acronyms, but you’ll find out what this all means and how these systems can revolutionize your work-life. This is a fascinating chat with Tiago, and we get into the step-by-step process you can use to take your productivity to the next level. Show notes and more at SmartPassiveIncome.com/session607.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

31 Aug 202239min

#606 What is our most important job as marketers? The number one thing we should do is help people make decisions. When potential customers come across our products they need to be able to understand if what we’re offering is right for them or not. So how do we do that? We’re talking about my OREO marketing strategy in this great Follow-Up Friday episode. That sounds delicious, I know, but OREO stands for objection, rebuttal, example, and outcome. I’ll give you an in-depth look at each of these four steps today, and you’ll be able to apply this simple tactic to your products and services. Once you understand the objections you hear and you address them directly with facts and real-life stories from your audience, you’ll get clear yes or no decisions from potential customers. So listen in on today’s episode for some tasty tips that will take your sales to the next level! Show note and more at SmartPassiveIncome.com/session606.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

26 Aug 202212min

#605 What happens if your business idea takes off, but you still don’t get the lifestyle you want? Many people quit traditional 9-to-5 jobs and start their entrepreneurial journey to have more freedom. But if we’re not baking that into our businesses from the start, will we ever get there? That's what my special guest and I talk about today. I had to have Richie Norton back on the show because his new book, Anti-Time Management, could be a game-changer for many of us. We get into the false promise of time management, its history, and what it was originally designed for. Richie talks about and shares the tools to help us start our business with our ultimate purpose in mind and build around it. This is a deep conversation that hits at the core of how and why we work. Listen in for some valuable insights and a new perspective on time management. Show notes and more at SmartPassiveIncome.com/session605.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

24 Aug 202243min

#604 There are many tools out there that could make our lives easier as entrepreneurs. But how do you know which ones are right for you? This is something I used to struggle with. I would buy software or equipment before I had any concrete use for it. Little by little the costs would add up. It got to the point where I was almost afraid to keep track of my spending. So I have a challenge for you today. I’d like you to run an audit of the tools you’re paying for right now and think about which ones are vital for your business. The ones that aren’t? Consider cutting them out for the time being. Ask yourself — "Do I need this right now? Is this going to help me, or is it just distracting me?" Listen in on today’s episode to hear about how I was finally able to tackle this issue. Show notes and more at SmartPassiveIncome.com/session604.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

19 Aug 202212min

#603 One of my favorite things is to invite people on the show who have special access to information we can’t get from anywhere else. I’m talking about analytics and strategies we can all use. My guest shares all of that with us today and more! I’m interviewing Drew Dillon, the founder of Burb, in this episode. If you have an online community, you can use Burb to understand more about what's happening in that community, and create data-backed systems to improve the experience your members have. So how do you engage folks, and what are the rituals that keep people coming back? Drew gives us an inside look at what works and what doesn’t. He shares the strategies that many of his most successful clients use, and we dive deep into things like onboarding and events. This is a perfect companion episode to my interview with Jillian Benbow, our Community Experience Director at SPI Pro. By the way, we’re putting a cap on SPI Pro. If you’re not in already, now is the time to apply. Show notes and more at SmartPassiveIncome.com/session603.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

17 Aug 202230min

#602 Today I'm spilling some truth and sharing things that are going to upset a few people. We'll be discussing three things that people, friends, and even mentors and coaches told me to do. This is common advice that you might hear as well and that I decided to ignore. We’ll talk about the push-back I received when I first started the podcast and wanted to have John Melley, the awesome voice-over guy, read a fun fact about me in each episode. We’re also going to discuss focusing on one thing and one thing only in business. This is advice that I followed for the longest time, but have since come up with a different rule that works better for me. Finally, I'll share the advice I got about content creation and how following it led me to burnout. You’ll hear all about what I’m doing now instead. And yes, ironically, I’m sharing lots of advice in this episode. Show notes and more at SmartPassiveIncome.com/session602.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

12 Aug 202215min

#601 How do you build trust with someone who’s just visiting your website? How do you connect and convert them into paying customers right then and there? In business, we often have so many big ideas that we forget to go back to the tried and true fundamentals, like gathering testimonials from our audience. Today I’m chatting with Casey Hill, the Head of Growth at Bonjoro. They've created a testimonial tool that I think is absolutely revolutionary. Imagine this, you send a link to a customer of yours, and it then prompts them with the exact questions that lead to the most fruitful text or video testimonials and case studies that you could ever ask for. But what does a good testimonial even look like? When is the best time to ask for testimonials, and what are the precise questions you should ask? Casey shares all of this along with some massive tips you can use in your business, no matter which tools you use. Show notes and more at SmartPassiveIncome.com/session601.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

10 Aug 202235min