The Future of Influencer Marketing + THE Social Newsletter Guru: Rachel Karten

The Future of Influencer Marketing + THE Social Newsletter Guru: Rachel Karten

Send us Fan Mail In our landmark 50th episode, hosts Keith Bendes and Brendan Gahan are joined by none other than Rachel Karten, the mastermind behind the beloved newsletter Link in Bio, with over 94k subscribers. We dive into Rachel's journey from brand social media expert to independent creator, discuss her eye-opening survey findings, and uncover her top predictions for 2025. Plus, Keith and Brendan share their own bold forecasts for the year ahead, touching on AI video, creator-driven con...

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Avsnitt(96)

Episode 96: Live from Cannes with LinkedIn

Episode 96: Live from Cannes with LinkedIn

Send us Fan Mail This episode was recorded Live at Cannes Lions where Keith and Brendan sat down with Davang Shah, VP of Marketing at LinkedIn, for a conversation on what it means that B2B finally has...

2 Juli 27min

Episode 95: Legacy Media, Personal Brands, and Why Change Isn't the Enemy with Jason Feifer

Episode 95: Legacy Media, Personal Brands, and Why Change Isn't the Enemy with Jason Feifer

Send us Fan Mail This week on Creator Economy Live, Keith Bendes and Brendan Gahan are joined by Jason Feifer, editor-in-chief of Entrepreneur magazine, author of Build for Tomorrow, and one of the vo...

25 Juni 57min

Episode 94: The Sponge That Broke the Internet: Inside Scrub Daddy's Influencer Strategy

Episode 94: The Sponge That Broke the Internet: Inside Scrub Daddy's Influencer Strategy

Send us Fan Mail How does a sponge become one of the most loved brands on social media? Brianna McDevitt, Influencer Marketing Lead at Scrub Daddy, joins Creator Economy Live to share how the brand's ...

10 Juni 58min

Episode 93: Designing for Creators: The Canva Playbook with Kailyn Nunn

Episode 93: Designing for Creators: The Canva Playbook with Kailyn Nunn

Send us Fan Mail What does influencer marketing look like inside one of the fastest growing tech brands in the world? Kailyn Nunn, Head of Influencer Marketing at Canva, joins Creator Economy Live to...

27 Maj 55min

Inside P.F. Chang’s Viral Creator Strategy with Patrick Benson

Inside P.F. Chang’s Viral Creator Strategy with Patrick Benson

Send us Fan Mail What makes a branded creator partnership actually resonate online? Patrick Benson, Social & Influencer Lead at P.F. Chang’s, joins Creator Economy Live to break down the thinking behi...

14 Maj 58min

RevitaLash's $10M bet that generosity is good business

RevitaLash's $10M bet that generosity is good business

Send us Fan Mail This week Keith and Brendan sit down with Dari Cohen, VP of Global Philanthropy at RevitaLash Cosmetics — a brand that has quietly donated $10 million to breast cancer research, staye...

1 Maj 1h 5min

Inside the Rise of B2B Creators with Fiona Turko

Inside the Rise of B2B Creators with Fiona Turko

Send us Fan Mail B2B influencer marketing is entering a new era—and Fiona Turko is right at the center of it. Now leading Creator Partnerships at Gamma after her standout work at Zapier, Fiona joins u...

17 Apr 1h 9min

Inside “The Art of the Brand” with Camille Moore: Building Strategy That Actually Works

Inside “The Art of the Brand” with Camille Moore: Building Strategy That Actually Works

Send us Fan Mail In Episode 89 of Creator Economy Live, we sit down with one of the sharpest voices in modern branding and social strategy—Camille Moore, creator of The Art of the Brand. Camille has b...

10 Apr 1h 5min

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