Worth Every Penny Joycast25 Juni 2025

#269: How to Use the "7-11-4 Framework" to Book More Clients Using Pizza Fundraisers and Yoga Class (Plus, Everyday Errands)

If you're tired of awkward sales pitches and sliding into potential client's DMs just to get ghosted, this week's Joycast is something special just for you.

In this new episode, I break down the "7-11-4 Framework." A coveted method photographers use to build trust and visibility using everyday places you're already showing up at. Think pizza fundraisers, yoga class, Target runs, or after school events.

We discuss:

What the "7-11-4 Framework" is and why it works wonders for photographers
How to turn casual interactions into client bookings
Real examples of using errands and local events as marketing advantages
Why you don't need to be pushy to be profitable

If you've ever felt awkward "selling" yourself, this episode will give you a confident way to grow your business without sacrificing your family time or sanity.

RESOURCES:

Show Notes: Click here.

Episode Transcript: Click here.

37 CLIENTS WHO CAN HIRE YOU TODAY https://info.photographybusinessinstitute.com/37-clients-optin

INSTAGRAM – DM me "Conversation Starters" for some genuine ways to strike up a conversation about your photography business wherever you are.

https://www.instagram.com/sarah.petty

FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.photographybusinessinstitute.com/freebook BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP
www.photographybusinessinstitute.com/boutiquebreakthrough FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals

YOUTUBE:

Check out my latest how to videos:

https://www.youtube.com/photographybusinessinstitute

LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

Det här avsnittet är hämtat från ett öppet RSS-flöde och publiceras inte av Podme. Det kan innehålla reklam.

Avsnitt(337)

#337: The 6 Levels of Making Money as a Photographer

You're busy, booked, and still broke. What if chasing more clients is exactly what's keeping you stuck? In this episode, Sarah walks you through the six levels of making money as a photographer, from ...

13 Okt 13min

#336: From a 17-Year Side Hustle to $81,000 in Just 5 Months

Busy for 17 years, but not profitable. What if the thing you're most afraid of changing is the thing holding your business back? This week on the Joycast, New York photographer and retired middle scho...

7 Okt 41min

#335: 7 Photography Business Myths That Keep You Broke

You're improving your skills, upgrading your gear, doing everything "right" — so why aren't you making more money? Because the advice you've been following is a myth. In this episode, Sarah breaks dow...

6 Okt 13min

#334: I Studied 1,000 Top Photographers — Here's How They Actually Make Money

Tired of hearing "just post more" or "run Facebook ads"? The data on 1,000 profitable photographers says that advice is wrong. In this episode, Sarah breaks down what she found after analyzing data fr...

22 Sep 11min

#333: She Borrowed From Her Kids' College Fund. One Month Later She Made $10,000

What if the investment that scares you most is the one that changes everything? This week on the Joycast, Fort Worth photographer Leyla Padalecki shares how grief, an empty studio, and borrowing from ...

16 Sep 18min

#332: I'm Begging You to Start Charging More for Your Photography

If no one's booking at your current prices, raising them probably sounds completely backwards. But what if your prices aren't actually the problem? This week on the Joycast, Sarah Petty breaks down wh...

8 Sep 10min

#331: 5 Things I Don't Waste Money On as a Professional Photographer

Have you ever looked around your business and wondered if you're spending money on things that feel "professional," but aren't actually helping you grow? It's easy to believe success comes from buying...

1 Sep 15min

#330: HOW TO BUILD A $1,000-A-DAY PHOTOGRAPHY BUSINESS WITH FEWER CLIENTS

$1,000 a day from photography might sound like it requires more sessions, longer hours, and giving up your nights and weekends. But what if the path to more income is actually serving fewer clients? I...

25 Aug 15min