198. Rethinking marketing and redesigning life

198. Rethinking marketing and redesigning life

What happens when you lose everything—your business, your home, your sense of direction? For Peter Murphy Lewis, aka, Strategic Pete, it was the start of something deeper: a reimagined life and business, built with intention.

Peter is a fractional CMO, documentary filmmaker, and former TV host who once led one of South America's top travel companies. In this conversation, we explore how he rebuilt from the ground up, choosing freedom, family, and sustainability over hustle culture.

We talk about the power of simplicity in marketing, why most campaigns fail to deliver ROI, and what business owners can do differently to create real results. Peter also shares how he's structured his business to support the life he wants to live—and the lessons he's carried with him from the trails, the road, and the stage.

Whether you're building a business, rethinking your marketing strategy, or simply seeking a more aligned way to live and work, this conversation is a grounding and energizing listen.

Show notes:

Learn more about Peter:

Book recommendation:

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To submit a question, email hello@stacyennis.com or visit http://stacyennis.com/contact and fill out the form on the page.


Avsnitt(255)

244. Lean marketing for authors, with Allan Dib

244. Lean marketing for authors, with Allan Dib

In this conversation, Allan Dib and I explore the principles of lean marketing and the importance of integrating marketing throughout the business process. Allan shares insights on how to create valua...

18 Mars 38min

243. Book Tip | How to write your first book without pressure

243. Book Tip | How to write your first book without pressure

Most aspiring authors freeze before they even start—not because they lack ideas, but because the pressure feels impossible. In today's quick Book Tip episode, I share why your first book doesn't have ...

12 Mars 2min

242. How I wrote my way to location independence

242. How I wrote my way to location independence

Do you have a goal you dream about but feel like it’s impossible to achieve?Join me as I share a little of my personal story of pursuing my dream of writing my first book. Along with that dream was a ...

11 Mars 20min

241. How to start living a choiceful life

241. How to start living a choiceful life

In this solo episode, I dive into what it truly means to live a choiceful life, and why so many of us are living by default without even realizing it.I share my own journey of breaking free from a pre...

4 Mars 28min

240. How to rethink the rules that define your success

240. How to rethink the rules that define your success

What if the rules you’ve been following your whole life, aren’t actually serving you?In this episode I’m joined by speaker, business therapist, and author Lauren Wittenberg Weiner, whose new book Unru...

25 Feb 45min

239. How to choose the right publishing partners (and honor your values)

239. How to choose the right publishing partners (and honor your values)

In this week’s episode, I have the honor of welcoming Leslie (Lam) Miller, founder of Girl Friday Productions, for a candid conversation about what it really takes to build a values-driven business an...

18 Feb 49min

Book Tip | 5 Signs you’re ready to write your book

Book Tip | 5 Signs you’re ready to write your book

One of the most common questions I hear from aspiring authors is, “How do I know if I’m ready to write my book?” In this episode, we’re cutting through the hesitation and getting clear on what readine...

13 Feb 7min

237. What it’s really like to write a book

237. What it’s really like to write a book

We’re back after what it feels like a long and unexpected break. In this solo episode, I’m sharing some updates on what’s been happening behind the scenes both in life and in my writing world.I’ll tak...

11 Feb 24min

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