Client Communication Tips on Boundaries, Updates & Tough Conversations

Are you looking to up your Google Ads game without breaking the bank? Well, you're in luck! Kasim shares our collection of free resources that will help you learn and manage Google Ads campaigns like a pro. We have eBooks, checklists, templates, guides, and more - all designed with you and your business' growth in mind. Whether you're starting from scratch or just looking to refine your existing Google Ads strategy, our free downloads will provide you with the tools and insights you need to succeed. So what are you waiting for? Head over to the following links to access our full library of awesome resources:Free Downloads to Help Your Business Grow: ​​https://sol8.com/free-stuff/Check out our best selling books: https://sol8.com/book/ 🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to Google Adson Amazon here: https://www.amazon.com/dp/B0BWSNLNRN Related videos:🥇 The Secret to Solution 8's Success: 17 Lessons in 17 Years: • 🥇 The Secret to S... Unveiling The World's Greatest Customer Onboarding Process: • Unveiling the Wor... 👑 Kasim's Super Secret Hiring Process | The Pareto Talent System: • 👑 Kasim's Super S... Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/Are you looking to level up your Google Ads game? Join John and our Google Ads Strategists every Friday at 1:00 PM PT for an all-inclusive deep dive into Google Ads. Our experts will reveal knowledge bombs,...

21 Juli 20236min

Need tips on keeping your remote team connected? Kasim is here to share our secrets to success with nearly 100 remote employees all across the world. We understand the importance of building strong connections within a remote team and the struggles of doing so. That's why we want to share our tips and tricks with you. From celebrating wins to weekly all-hands meetings, we'll cover it all. We all want to cultivate a positive and productive work environment, regardless of where your team is located. So, what are you waiting for? Let's dive in and learn how to build strong connections with your remote team. And don't forget to tell us how you encourage connection with your remote team in the comments below!Mentioned links:Learn more about the Solutions 8 team here: https://sol8.com/about-us/Employee Spotlight blogs: https://sol8.com/employee-spotlight/Related videos:🏆 Setting the Foundation for Success With the Most Important Meeting: • 🏆 Setting the Fou... 🤝 What We've Learned About Effective Client Management: • 🤝 What We've Lear... Unveiling The World's Greatest Customer Onboarding Process: • Unveiling the Wor... 0:00 Encouraging Connection with Remote Teams: Tips & Tricks0:44 Challenges2:29 Themed Slack channels3:43 Celebrate wins6:02 Weekly all-hands meeting6:40 Employee spotlights7:56 Team-based pods<a href="https://www.youtube.com/watch?v=UX1lN0GfM30&t=533s" rel="noopener noreferrer"...

19 Juli 202311min

Google just announced its new 𝗚𝗲𝗻𝗲𝗿𝗮𝘁𝗶𝘃𝗲 𝗔𝗜 𝗦𝗲𝗮𝗿𝗰𝗵. Is it similar to ChatGPT? Will it affect organic results or Google Ads campaigns? Kasim breaks down what it is and how it’s going to change search forever. He also shares his predictions on what AI means for the future of Google Ads. Listen to this episode now to learn more!Mentioned links:Search ads today and in the future: https://blog.google/products/ads-comm... Supercharging Search with generative AI: https://blog.google/products/search/g... Try Google's latest experiments in Labs: https://labs.withgoogle.com/ Related videos:🏆 Google Wins The AI War, Here's How… • 🏆 Google Wins The... 🤖 Demystifying AI in Advertising: Defining Its True Nature: • 🤖 Demystifying AI... 🚀 ChatGPT and the Future of Digital Marketing: What You Need to Know: • 🚀 ChatGPT and the... 0:00 The Impact of AI on Google Ads: A Look into AI Generative Search1:58 Google wins the AI war3:31 How AI Generative Search will affect organic ranking6:26 Google stocks’ unbelievable spikeNeed help with Google Ads? Get your FREE action plan here: <a...

17 Juli 20236min

One or more conversion actions use an attribution model that Google will not support soon! Kasim shares the potential impact of the changes on your Google Ads strategies. He provides valuable insights into safeguarding your campaigns and discusses why it's crucial to leverage third-party attribution tools now.Google just announced that four Google Ads attribution models would be removed and upgraded to data-driven attribution on or after 6/7/2023. Here's Google's official statement posted by Sheba Rasson, Product Manager, Attribution, last April 6, 2023:"Starting in June 2023, we'll remove the ability to select first click, linear, time decay, and position-based attribution models for conversion actions in Google Ads that do not already use one of these models. Then, starting in September 2023, we'll switch any conversion actions still using these models to data-driven attribution. If you don't want your conversions to use data-driven attribution, you'll be able to use the last click model. At this point, these rules-based models will also be removed from reporting throughout the rest of Google Ads, including the Overview page and the Model comparison report within the Attribution tab." Read more about the news here if you haven't received the email yet: https://bit.ly/3MNDPvDNeed help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/Are you looking to level up your Google Ads game? Join John and our Google Ads Strategists every Friday at 1:00 PM PT for an all-inclusive deep dive into Google Ads. Our experts will reveal knowledge bombs, secret strategies, and tips they use to skyrocket businesses through Google Ads. 🔥🔥🔥Be part of this amazing experience by becoming a member of our channel today. Click the JOIN button for exclusive access to additional perks such as Live Q&A member chat. 💣 The Ultimate Guide to Google Ads for 2023: • The Ultimate Guid... 🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to Google Adson Amazon here: https://www.amazon.com/dp/B0BWSNLNRN This ULTIMATE GUIDE gives you EVERYTHING you need to know about how to set up, build and optimize your Google Ads Performance Max campaigns: <a...

15 Juli 20234min

There are six key campaign types we build for nearly every client. In this episode, Kasim breaks down each one with how they're used and why they're important for successful Google Ads campaigns. As a disclaimer, it's important to note that these campaigns are a general guide and starting point. Each client's goals are unique, and it's the job of an ads manager to customize the strategy to fit those specific goals.While they may not be a one-size-fits-all solution, this knowledge can provide a solid foundation for your Google Ads strategy. Listen to this episode now!Did we miss a campaign category you think should be added to our list? Please let us know!Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/Related videos:🧲 The Ultimate Traffic Strategy: Stealing Competitor's Traffic Without Compromising Your Own: • 🧲 The Ultimate Tr... How To Run High Competition Lead Generation Campaigns: • How To Run High C... 📊 How to Measure Your YouTube Ads Performance: • 📊 How to Measure ... YouTube Ads Beat Facebook Ads Every Time! (With Aleric Heck of AdOutreach): • YouTube Ads Beat ... 0:00 The 6 Key Google Ad Campaigns The Best Agency Includes in Their SOP0:40 Brand Campaigns1:19 Inbound Campaigns1:59 Outbound Campaigns4:29 Competitor Campaigns5:15 Remarketing Campaigns5:55 Smart CampaignsAre you looking to level up your Google Ads game? Join John and our Google Ads Strategists every Friday at 1:00 PM PT for an all-inclusive deep dive into Google Ads. Our experts will...

13 Juli 20237min

Are you looking to foster a solid and cohesive work culture? As a leader, one of the most important things you can do is prioritize building a culture within your organization. At Solutions 8, with nearly 100 employees spanning the globe, we face unique challenges in cultivating a shared sense of purpose and community across time zones, cultures, and backgrounds. That's why we want to tell you about the most important meeting we have: our weekly All-Hands meeting. Every Friday morning, everyone hops on a Google Meet and runs through what we call the "Solutions 8 Weekly Town Hall." Our team gathers virtually to connect, share updates, review key accomplishments from the week, and align priorities. And in this video, Kasim shares exactly how we sequence our most important meeting. Through consistent communication and intentional connection, we've seen firsthand how this meeting has positively impacted our culture. It's helped us build trust, foster open communication, and create a strong sense of belonging among our team members. If you're looking for a simple but highly effective way to invest in your organization's culture, consider starting a regular All-Hands meeting. Do you run an all-hands meeting? If so, we'd love to hear any pro tips you have to offer!Related videos:👑 Kasim's Super Secret Hiring Process | The Pareto Talent System: • 👑 Kasim's Super S... Unveiling The World's Greatest Customer Onboarding Process: • Unveiling the Wor... 💪 The Ideal Team Structure for Google Ads Management: • 💪 The Ideal Team ... ⚙️ Improving Agency Operations With Dan Beard: • ⚙️ Improving Agen... Meet the Solutions 8 Team here: https://sol8.com/about-us/ Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/0:00 The Most Important Meeting You Can Have<a...

11 Juli 202312min

In this episode, Kasim talks about a crucial topic for anyone in the market or starting a new campaign: spying. Yes, you heard that right! Spying on your competitors can give you a wealth of information and insights that can help you improve your own marketing strategies. But with so much information out there, it can be overwhelming to know where to start. That's why Kasim is here to share his favorite spy tools to help you see what other players in your industry are up to. Some of these tools are designed to help you uncover your competitors' top-performing pages, which means you get to see their offers, sales funnels, one-time offers, upsells, and where their traffic is coming from. With this knowledge, you can improve your strategies and stay ahead of the game. Whether you're focusing on Google Ads, Facebook Ads, YouTube Ads, or any other platform, these advertising tools can be instrumental in guiding your strategy toward success. So if you're ready to take your marketing game to the next level, watch this video until the end. You don't want to miss out on these amazing spy tools that can give you the edge you need to succeed in today's competitive market. Discover your competitors' winning strategies with Kasim's must-have spy tools!Links to mentioned tools:SEMrush: https://www.semrush.com/ iSpionage: https://www.ispionage.com/SpyFu: https://www.spyfu.com/PPCAdLab: https://ppcadlab.com/ Related videos:🥷 The Ultimate Spy Tool for Google Ads: Get Ahead of Your Competitors Now: • 🥷 The Ultimate Sp... 🦾 75 AI Marketing Tools + The AI Tool We Use for Google Ads: • 🦾 75 AI Marketing... 🧲 The Ultimate Traffic Strategy: Stealing Competitor's Traffic Without Compromising Your Own: <a href="https://www.youtube.com/watch?v=To7HEA0DCVA&t=0s"...

9 Juli 20238min

For seven years in a row, Kasim's strategy led to the highest-performing real estate investment campaigns on the planet. And now, he's sharing this winning strategy with you. Unlock the secret to his unparalleled success—learn to steal your competitors' traffic and protect yours with Kasim's proven strategy.The strategy doesn't need fancy tools or complex solutions. The most powerful tool is already at your fingertips, and it's your branded traffic—all you need to do is leverage its power.Watch the video to learn why bidding on your branded traffic is the key to dominating your industry and boosting your revenue!Related videos:🤼‍♂️ John vs Kasim: The Importance of Brand Campaigns With Performance Max: • 🤼‍♂️ John vs Kasi... 📸 How to Build Your Brand with Powerful Product Images and Campaign Media: • 📸 How to Build Yo... 🚀 Building a Marketable Brand & Running Campaigns for a Brand That Lasts: • 🚀 Building a Mark... 🎯 Why Branding Is Critical for Google Ads Success With The Brand Doctor: • 🎯 Why Branding Is... 0:00 Why branded traffic matters0:39 Protect your most valuable traffic from being poached! 3:39 Cost your competitors money! 5:37 Brand campaigns allow you to control the narrative7:17 Buy the 20% of the branded traffic that makes 80% of the impactAre you looking to level up your Google Ads game? Join John every Friday at 1:00 PM PT for an all-inclusive deep dive into Google Ads. Our experts will reveal knowledge bombs, secret strategies, and tips they use to skyrocket businesses through Google Ads. 🔥🔥🔥Be part of this amazing experience by becoming a member of our channel today. Click the JOIN button, and you'll get exclusive access to additional perks such as Live Q&A member chat. 💣 The Ultimate Guide to Google Ads for 2023: • The Ultimate Guid... 🔥 Get your copy of You vs. Google: The...

7 Juli 20239min