Peloton’s John Foley – How to turn skeptics into fans
Masters of Scale25 Aug 2020

Peloton’s John Foley – How to turn skeptics into fans

Casual fans come and go. But converts stick with you – and spread the word. The trick is knowing how – and WHEN – to convert skeptics into super-fans. No one knows this better than Peloton co-founder and CEO John Foley, who has one of the most epic “No-to-Yes” stories in startup history. When he founded the company in 2012, skeptics abounded – especially among investors. But John pushed forward, convincing co-founders, angel investors, and then riders, one at a time. As he converted those skeptical customers – in their flagship fitness studio, in their stores, and on their at-home bikes – the feedback loops kicked in. After pedaling in place for years, Peloton rocketed up the hill to its 2019 IPO. Cameo appearances: Melanie Curtis (professional skydiver).

Read a transcript of this episode at https://mastersofscale.com

Subscribe to the Masters of Scale weekly newsletter at https://mastersofscale.com/subscribe

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Avsnitt(685)

OLIPOP’s gutsy play to dethrone Coke and Pepsi, with Ben Goodwin

OLIPOP’s gutsy play to dethrone Coke and Pepsi, with Ben Goodwin

In this encore episode of Rapid Response, we chart OLIPOP’s surging popularity. As Gen Z and millennials ditch sugary sodas, OLIPOP is leading the prebiotic beverage trend, sparking the likes of Coca-...

7 Okt 202530min

How to sell a billion dollars of snacks, with the founders of Chomps

How to sell a billion dollars of snacks, with the founders of Chomps

Chomps co-founders Rashid Ali and Pete Maldonado had an unusual side hustle: selling meat sticks online. The co-founders join host Jeff Berman to reveal the phone call from Trader Joe’s that changed e...

2 Okt 202532min

Design dominance sparks a blockbuster IPO, with Figma’s Dylan Field

Design dominance sparks a blockbuster IPO, with Figma’s Dylan Field

Figma burst into the public eye in 2022 after Adobe was blocked from buying the design startup for $20 billion. This chapter set the stage for an even bigger milestone at Figma: a splashy IPO this sum...

30 Sep 202526min

Pioneers of AI: The power of storytelling in VCs, with Jeffrey Katzenberg and ChenLi Wang

Pioneers of AI: The power of storytelling in VCs, with Jeffrey Katzenberg and ChenLi Wang

In this episode of Pioneers of AI, Jeffrey Katzenberg and ChenLi Wang of the venture capital firm WndrCo share why storytelling is essential for building transformative companies and how AI shapes the...

27 Sep 202544min

Build stronger trust on your teams, with Rachel Botsman

Build stronger trust on your teams, with Rachel Botsman

What happens when your team doesn’t trust each other? How can you repair damaged trust at work? How has technology changed the way we decide who to trust? Author and trust researcher Rachel Botsman jo...

25 Sep 202530min

After devastating aid cuts, Mercy Corps keeps fighting, with Tjada D’Oyen McKenna

After devastating aid cuts, Mercy Corps keeps fighting, with Tjada D’Oyen McKenna

For an organization built around responding to crises around the globe, Mercy Corps now finds itself at the center of its own trauma. Following the Trump administration’s aid cuts, two-thirds of Mercy...

23 Sep 202531min

How to find your next mentor, with Janice Omadeke

How to find your next mentor, with Janice Omadeke

A great mentor can supercharge your career. That’s why author and entrepreneur Janice Omadeke wanted to make it easier for people to connect with the best possible mentors. She joins host Jeff Berman ...

18 Sep 202532min

Historic changes across high fashion, with WSJ. Magazine’s Sarah Ball

Historic changes across high fashion, with WSJ. Magazine’s Sarah Ball

As the fashion world navigates an unprecedented wave of turnover from Chanel to Dior, WSJ. Magazine’s Editor in Chief, Sarah Ball joins Rapid Response to explore the most closely watched New York Fash...

16 Sep 202526min

Populärt inom Business & ekonomi

framgangspodden
badfluence
varvet
rss-jossan-nina
rss-svart-marknad
svd-tech-brief
uppgang-och-fall
bathina-en-podcast
avanzapodden
rss-dagen-med-di
rss-kort-lang-analyspodden-fran-di
rss-borsens-finest
rss-inga-dumma-fragor-om-pengar
rikatillsammans-om-privatekonomi-rikedom-i-livet
24fragor
tabberaset
borsmorgon
montrosepodden
fill-or-kill
lastbilspodden