The Treasury Career Corner24 Juni 2025

Why You Need a Personal Brand in Treasury (Whether You Like It or Not)

In a world where visibility means opportunity, your personal brand is no longer optional - it’s essential.

In this episode, discover why treasury professionals can no longer afford to stay silent online, and how building a strategic LinkedIn presence can future-proof your career, attract opportunities, and showcase the value you bring - even if you're not actively looking for a new role.

This special episode features Mike Richards, CEO and Joe Grabowski, Executive Consultant for US Treasury from The Treasury Recruitment Company,

Together, they dive deep into the often-overlooked power of personal branding within the treasury profession, sharing real-life examples, practical tips, and hard-won lessons from their decades of recruitment experience.

What You’ll Learn in This Episode:

Why personal branding matters more than ever for treasury professionals
The evolution from offline networking to the LinkedIn era
Misconceptions about being active on LinkedIn (and why it doesn’t mean you are job hunting)
Practical steps to start building your personal brand today
How to post about your achievements without sounding boastful
Managing internal perceptions and maintaining authenticity online
Tips for updating your LinkedIn profile and avoiding common mistakes
The power of consistent networking and making meaningful connections
How to handle professional conflict while maintaining your brand
Why “visibility” is your new career currency

Check out the FULL Video via our YouTube: https://youtu.be/bJtLXO7pShQ

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