Join Us for a Game-Changing Episode on Sustainable Fashion with Valeriya Hjertenæs and Matea Benedetti

Featuring Julio Verissimo in conversation with two trailblazing leaders in sustainability and fashion, Valeriya Hjertenæs and Matea Benedetti.

🎙 Valeriya Hjertenæs—Mrs. World Congeniality and a PhD researcher in Diversity Management and Sustainability—brings a unique blend of beauty, intellect, and social responsibility to the discussion. As a passionate advocate for reshaping the fashion industry, Valeriya’s vision goes beyond borders, promoting inclusive, eco-conscious solutions that address every stage of the fashion lifecycle.

With her rich multicultural background, Valeriya’s work highlights groundbreaking initiatives such as collaborations with brands like MYET, known for using organic materials and empowering local artisans. Her pioneering efforts in the farm-to-closet movement, which connects brands with traditional farmers to create bio-natural fabrics, have set a new standard for sustainable supply chains. Not only a leader in sustainability, but Valeriya is also a Certified Coach who empowers individuals and businesses to align their growth with eco-friendly and inclusive values. She will be sharing her journey and ideas for a more inclusive and environmentally responsible world.

🌿 Matea Benedetti, founder of the eco-luxury brand Benedetti Life, is another force to be reckoned with in the fashion industry. Matea’s brand is a testament to how luxury and sustainability can coexist. She’ll talk about her inspiration drawn from the mystical beauty of the underwater world, a space where light and darkness meet in a serene balance—an inspiration she captured in her stunning, ethical designs.

One of the key highlights Matea will discuss is her breathtaking custom-made gown for Maggie May Baird, Global Ambassador for Red Carpet Green Dress, which was worn at the Oscars. This eco-responsible, dark-blue gown was made from Tencel, a luxurious, biodegradable fabric derived from wood pulp. Matea’s innovative approach earned her the prestigious PETA Vegan Award in 2024 for her White Tiger Collection, cementing her place as a pioneer in the fashion world’s shift toward sustainability.

Together, Valeriya and Matea are not just changing fashion; they are redefining what it means to lead with purpose. In this podcast episode, they will share their journeys, insights, and visionary ideas on how fashion can be a powerful tool for creating a better future—one that prioritizes the environment, diversity, and responsible practices. For an inspiring conversation that will take you behind the scenes of sustainable fashion with two of its most dynamic leaders. Don’t miss out on this chance to learn, engage, and be part of the movement toward a more sustainable future. ✨

https://liveshow.bodlsc.com/index.php/2024/10/25/exciting-news-join-us-for-a-game-changing-episode-on-sustainable-fashion/