217: My Public Relations Strategy That Got Two Clients Out of Crises

217: My Public Relations Strategy That Got Two Clients Out of Crises

These days news happens in milliseconds and with the social media algorithms functioning the way they do, a negative comment can result in a disruption that can damage your public image in a very short space of time. This episode takes a look at the public relations strategy that effectively got two of Molly’s clients out of crises. It breaks down the three elements of the 'Social Media Checklist' and covers why you need to consider the intent of the person attacking you or your brand,...

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Avsnitt(394)

Kelly Clarkson vs Art of Play: Why I Believe Her

Kelly Clarkson vs Art of Play: Why I Believe Her

Kelly Clarkson went to Art of Play in Brooklyn, asked about a singing mechanical bird named Molly, and left feeling talked down to. She posted about it that afternoon, and she named the store. The sho...

16 Okt 35min

Emily Gellis's Court-Ordered Apology and Mikayla Nogueira on Jay Shetty

Emily Gellis's Court-Ordered Apology and Mikayla Nogueira on Jay Shetty

Mikayla Nogueira sat down with Jay Shetty and admitted something most creators who got rich on the platform won't. She had no followers, and her first videos were still getting thousands of views. She...

9 Okt 41min

Cornell 7: Every Statement Made It Worse but One

Cornell 7: Every Statement Made It Worse but One

People are calling it the Cornell 7 case. In twelve days, Cornell, the Tompkins County district attorney, the mayor of Ithaca and Governor Kathy Hochul all put out statements about the same night in 2...

2 Okt 42min

King Charles and Charles Spencer: Name the Move

King Charles and Charles Spencer: Name the Move

Buckingham Palace does not comment on books. It has said so for a hundred years. Last week it said it again, inside a comment on a book. Charles Spencer, Diana's brother, writes that Charles sounded ...

25 Sep 46min

Ed Sheeran Stood In The Middle of Macklemore and Kraft And Became The Headline

Ed Sheeran Stood In The Middle of Macklemore and Kraft And Became The Headline

Three television news networks asked Molly McPherson to break down the Macklemore, Ed Sheeran and Robert Kraft story this week. She said no to all three. Not because it is not a story, but because the...

18 Sep 50min

 Amanda Hirsch: The Notes App Apology Era Is Done

Amanda Hirsch: The Notes App Apology Era Is Done

Amanda Hirsch posted a Polymarket ad about the Lindsay Clancy trial on the Friday that trial ended in a mistrial. By Sunday there was a Notes App apology on Instagram, three paragraphs, comments turne...

11 Sep 30min

Callaway Approved the Good Good Ad. Then It Spoke Like a Bystander.

Callaway Approved the Good Good Ad. Then It Spoke Like a Bystander.

Callaway spent three days saying it was disappointed by an ad. Then its CEO admitted Callaway approved that ad before it was posted. This episode is about the gap between those two statements, and wh...

28 Aug 36min

Hayden Panettiere: Neutrogena Said Nothing. Jay Shetty Said Too Much

Hayden Panettiere: Neutrogena Said Nothing. Jay Shetty Said Too Much

Three parties could have spoken about Hayden Panettiere. One had ten years with her and said nothing. One had ninety minutes and wrote her a letter. One was her mother. This is an episode about stand...

21 Aug 29min

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