TikTok Trends Soar Amid Uncertain US Future

Listeners, TikTok is hotter—and wilder—than ever in 2025, even as the platform faces some serious headline drama. Let’s jump right into the fun side first: what’s actually trending on your For You page this summer. TikTok dance crazes are taking over again, with creators innovating new moves that blend viral choreography and trending sounds. According to TikTok’s own discover page, the hottest July trends include mashup dances that go global, catchy snippets that everyone’s twisting and popping to, and a carousel of new visual tricks that keep views rolling in. Music mashups, like the ones making waves in the Philippines, pair infectious summer beats and quirky remixes that fuel dance challenges—you’ll want to join the next one the second you scroll by.

But it’s not just about dancing. The algorithm has shifted once again, so if all your favorite creators are suddenly switching up their content, it’s because views dropped in July and everyone is hustling to keep up with the latest changes, according to several creators and TikTok’s trending analysis. Advice for creators right now: keep your content fresh, and stay quick on your feet whenever the algorithm shakes things up.

On the safety front, TikTok just rolled out a bundle of new features to protect teenagers. Philstar Global reports that users can now use smart keyword filtering to block certain topics from popping up in their For You feed, giving everyone—especially teens and parents—more control over what they see. There are also improved alerts and “wind down” tools for younger users, and parents can supervise accounts more easily, all while creators keep expressing themselves.

The big headline, though, is TikTok’s uncertain future in the United States. Reuters and PhoneArena have both reported major moves in the ongoing saga to keep TikTok open for U.S. users. After Congress mandated ByteDance to sell TikTok or shut it down in the States, investment giants like Blackstone have pulled out of deals to buy the U.S. side of the business, leaving everything up in the air. President Trump has extended the deadline for a forced sale to September 17, and with new rumors flying that TikTok could launch a separate U.S.-only version of the app to meet national security demands, the next couple of months could bring big changes for U.S. creators and listeners.

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