#460: 2025 State of Customer Loyalty Report (Part 1) | Leaders in Customer Loyalty: The CEO's Desk

#460: 2025 State of Customer Loyalty Report (Part 1) | Leaders in Customer Loyalty: The CEO's Desk

Send us a text How Customer Loyalty Is Shifting in 2025 | CEO’s Desk with Mark Johnson In this episode of The CEO’s Desk, Loyalty360 CEO Mark Johnson unpacks key insights from the 2025 State of Customer Loyalty Report, including year-over-year trends, strategic shifts, and executive sentiment around loyalty programs. Why did the number of brands planning loyalty program overhauls drop from 79% in 2024 to 64% in 2025? What’s driving a 10-point increase in executive support for loyalty? What ...

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Wings and Rings Flies Toward Future Growth with AI Integration

Wings and Rings Flies Toward Future Growth with AI Integration

Send us a textBob Bafundo is the COO of Wings and Rings, a Cincinnati-based sports restaurant with locations across the U.S. and internationally. With the recent expansion and more growth in store, the restaurant recently began to test robotics to assist with the workload.Loyalty360 CEO Mark Johnson spoke with Bob Bafundo, COO of Wings and Rings, to discuss the recent integration of AI and machine learning in their kitchens, as well as the company’s overall views on customer loyalty.

5 Aug 202213min

Loyalty360 Loyalty Live | Zyed Jamoussi and Ken Kaufmann, Unite Nots

Loyalty360 Loyalty Live | Zyed Jamoussi and Ken Kaufmann, Unite Nots

Send us a textLoyalty360's Mark Johnson interviews Zyed Jamoussi and Ken Kaufmann, Unite Nots, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

2 Aug 202221min

Loyalty360 Loyalty Live | Nancy Gordon, Bakkt

Loyalty360 Loyalty Live | Nancy Gordon, Bakkt

Send us a textLoyalty360's Mark Johnson interviews Nancy Gordon, Bakkt, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

19 Juli 202224min

Customers Respond Quickly to Sally Beauty DoorDash Partnership

Customers Respond Quickly to Sally Beauty DoorDash Partnership

Send us a textGabriel Trujillo is Vice President of Customer Marketing at Sally Beauty Holdings, an international specialty retailer of professional salon products and beauty supplies, with almost 5000 locations throughout the United States, Canada, Latin America and Europe.Loyalty360 CEO Mark Johnson met with Trujillo to discuss the brand's B2B and B2C Sally Rewards program and how changes in the customer landscape have impacted brand loyalty.

15 Juli 202224min

Loyalty360 Loyalty Live | Matt Kates, Clarus Commerce

Loyalty360 Loyalty Live | Matt Kates, Clarus Commerce

Send us a textLoyalty360's Mark Johnson interviews Matt Kates, Clarus Commerce, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

12 Juli 202228min

Global Hotel Alliance Finds Strength in Numbers

Global Hotel Alliance Finds Strength in Numbers

Send us a textKristi Gole is Vice President and Head of Product at Global Health Alliance, a worldwide hospitality alliance comprised of 800 upscale and luxury hotels among 40 independent hotel brands in over 100 countries.Loyalty360 met with Kristi Gole to discuss the brand's comprehensive GHA Discovery rewards program and how changes in the hospitality landscape have impacted brand loyalty.

1 Juli 202220min

Loyalty360 Loyalty Live | Rachel Bicking, Tenerity

Loyalty360 Loyalty Live | Rachel Bicking, Tenerity

Send us a textLoyalty360's Mark Johnson interviews Rachel Bicking, Tenerity, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

28 Juni 202220min

ExxonMobil Partnerships Deepen Customer Loyalty Efforts

ExxonMobil Partnerships Deepen Customer Loyalty Efforts

Send us a textTroy Simms is the Director of Business Development for U.S. retail fuel partnerships at ExxonMobil one of the largest international publicly traded energy companies, and the largest direct descendant of John D. 'Rockefeller's Standard Oil.Loyalty360 CEO Mark Johnson met with Simms to discuss the brand's Exxon Mobil Rewards+ program, its recent partnership with Walmart, and how changes in the customer landscape have impacted brand loyalty.

27 Juni 202217min

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