E144: Tequila’s Kingpin: The José Cuervo Story - w/ Ted Genoways
El Podcast23 Juli

E144: Tequila’s Kingpin: The José Cuervo Story - w/ Ted Genoways

Journalist Ted Genoways reveals the untold, action-packed history behind Jose Cuervo and the birth of Mexico’s tequila industry—and how it became the country’s first cartel.

👤 Guest Bio:
Ted Genoways is a two-time James Beard Award-winning journalist, senior editor at the Food and Environment Reporting Network (FERN), and author of Tequila Wars: Jose Cuervo and the Bloody Struggle for the Spirit of Mexico. A veteran of longform investigative work, Genoways has spent over a decade researching the political, cultural, and economic roots of tequila in Mexico.

📚 Topics Discussed:

The real Jose Cuervo and the town of Tequila

  • Differences between tequila and mezcal
  • How tequila’s boom was fueled by Prohibition and WWII
  • Cuervo's ties to Mexican revolutionaries and early cartel formation
  • The risks of agave monoculture and authenticity battles in today’s market
  • Lupe Gallardo’s lost diaries and research challenges
  • The Beckman family’s modern stewardship of the Cuervo empire
  • Best tequilas, cocktails, and restaurants in Mexico

📌 Main Points:

  • Tequila’s rise isn’t just a story of booze—it’s one of war, politics, and survival.
  • Jose Cuervo was more than a name on a bottle—he helped electrify towns, navigate revolutions, and pioneered cartel-like business practices.
  • U.S. Prohibition and World War II drove tequila's global expansion by creating gaps in the liquor market.
  • Lupe Gallardo’s rare journals provided an intimate, near-lost window into Cuervo’s household.
  • The Cuervo brand remains family-run and central to preserving the legacy and economy of the Tequila region.

💬 Top 3 Quotes:

  • “By the end, the challenge wasn’t adding action—it was finding moments to breathe between people shooting at each other.”
  • “Lupe became the historian of Cuervo’s world in a way he never could be—she observed everything and wrote it all down.”
  • “Tequila is more than a drink. It’s a history of survival, ingenuity, and reinvention—Mexico in a bottle.”

🎙 The Pod is hosted by Jesse Wright
💬 For guest suggestions, questions, or media inquiries, reach out at https://elpodcast.media/
📬 Never miss an episode – subscribe and follow wherever you get your podcasts.
⭐️ If you enjoyed this episode, please rate and review the show. It helps others find us.

Thanks for listening!

Avsnitt(166)

E86: Understanding the Global Supply Chain Collapse w/ Peter S. Goodman

E86: Understanding the Global Supply Chain Collapse w/ Peter S. Goodman

Peter S. Goodman, global economics correspondent for The New York Times, discusses his book How the World Ran Out of Everything, exploring how the pandemic exposed the fragility, complexity, and monopolization of the global supply chain.Guest Bio: Peter S. Goodman is the global economic correspondent for The New York Times and author of How the World Ran Out of Everything and Davos Man: How the Billionaires Devoured the World. He has previously reported from China, London, and Washington, covering globalization, trade, and economic inequality.Topics Discussed (in order):Introduction to the global supply chain and pandemic-induced shortagesStory of Glow, a Mississippi startup navigating China-based manufacturingThe complexity of building simple products and iPhonesOverdependence on China and difficulties in diversificationThe resilience and brittleness of just-in-time manufacturingRole of government and Wall Street in shaping supply chainsSemiconductor shortages and the Arizona TSMC plantHistorical context: Henry Ford and vertical integrationCorporate financialization and buybacks vs. reinvestmentShift toward treating supply chains as national securityThe role of microchips in defense and economic powerTrade, offshoring, and consequences for U.S. laborMcKinsey and the consulting industry's influenceTrucking industry realities and labor conditionsLabor shortages and deteriorating job qualityCurrent disruptions: Houthi attacks and Suez reroutingOrigins of globalization via containerizationAutomation, AI, and future of logisticsDavos Man and elite influence on policyLobbyists, consultants, and systemic self-interestMonopoly power, antitrust, and future reformsWill vertical integration return? Toyota vs. Ford modelsFinal thoughts and how to find Peter’s workTop Quote:"We should get over this idea that billionaire interests are our interests... We can’t step away from democracy—we still have to have a say over the conditions that shape the marketplace."📺Watch on YouTube ➡️https://youtu.be/5Eu6nGGqdGA 🎙 The Pod is hosted by Jesse Wright💬 For guest suggestions, questions, or media inquiries, reach out at https://elpodcast.media/📬 Never miss an episode – subscribe and follow wherever you get your podcasts.⭐️ If you enjoyed this episode, please rate and review the show. It helps others find us. Thanks for listening!

8 Juli 202449min

E85: Former Berkeley Chancellor Nick Dirks on the Rising Costs and Uses & Abuses of Universities

E85: Former Berkeley Chancellor Nick Dirks on the Rising Costs and Uses & Abuses of Universities

Former UC Berkeley Chancellor Nicholas Dirks joins the podcast to discuss the cost crisis, politics, and purpose of American universities.Guest Bio: Nicholas Dirks is a historian and former chancellor of UC Berkeley. He currently serves as President and CEO of the New York Academy of Sciences. Previously, he held senior academic positions at Columbia University and is the author of City of Intellect: The Uses and Abuses of the University.Discussed Topics:What a university chancellor actually doesShared governance, faculty resistance to change, and budget politicsThe collapse of public funding for universities (UC funding dropped from 75% to 12%)Skyrocketing tuition and the unsustainable student debt crisisThe contradictions of big-time college sportsTenure, adjunctification, and faculty accountabilityWhy most students no longer fit the “traditional” college moldHow AI could help nontraditional learners and support academic successMismatch between degrees and job readiness in a shifting economyWhat universities must do to rebuild public trustTop Quote:“Tenured faculty are in an enormously privileged position... but the way you balance the budget, if they don’t get involved, is you hire more adjuncts—and then they complain about that too.” 📺Watch full episode on YouTube:👉 https://youtu.be/sonoJJaLIOg 🎙 The Pod is hosted by Jesse Wright💬 For guest suggestions, questions, or media inquiries, reach out at https://elpodcast.media/📬 Never miss an episode – subscribe and follow wherever you get your podcasts.⭐️ If you enjoyed this episode, please rate and review the show. It helps others find us. Thanks for listening!

4 Juli 202451min

E84: Africa's Economic Rise & the Collapse of the West (w/ Shamil Ismail)

E84: Africa's Economic Rise & the Collapse of the West (w/ Shamil Ismail)

Shamil Ismail, author of The Age of Decay, explains how aging and shrinking populations threaten to unravel civilization’s economic, social, and political stability.Guest Bio: Shamil Ismail is a South Africa–based investment analyst and Chartered Financial Analyst (CFA) with over 30 years of experience in consumer markets. He is the author of The Age of Decay: How Aging and Shrinking Populations Could Usher in the Decline of Civilization.Discussed Topics:Global fertility decline and demographic collapseWhy shrinking workforces threaten essential services and infrastructureWhy AI and raising the retirement age won’t save aging economiesThe false hope of pro-natalist policiesWhy Africa may become the world's demographic and economic centerInvestment strategies for a graying worldThe dangers of ignoring demographic tipping pointsWhy peak civilization may already be behind us📺Watch the full podcast on YouTube: https://youtu.be/ct08de3wJlc 🎙 The Pod is hosted by Jesse Wright💬 For guest suggestions, questions, or media inquiries, reach out at https://elpodcast.media/📬 Never miss an episode – subscribe and follow wherever you get your podcasts.⭐️ If you enjoyed this episode, please rate and review the show. It helps others find us. Thanks for listening!

27 Juni 202453min

E83: Retiring Abroad vs USA: Insights from Portugal, Panama & Arizona

E83: Retiring Abroad vs USA: Insights from Portugal, Panama & Arizona

Five retirees share real-world stories of how they left the U.S. to retire affordably and joyfully in Portugal, Panama, and Arizona—exploring costs, healthcare, safety, and the meaning of home.👥 Guest Bios:Clyde & Terry – Former firefighter/paramedic and writer duo who retired early and spent two years as global house-sitting nomads before settling in Tavira, Portugal.Mary Ellen – Painter and pickleball enthusiast who retired to Panama’s Pacific coast after exploring Central America.Rob & Jodie – Former Denverites now living in Sun City, Arizona; Jodie runs a popular fashion and lifestyle blog JTouchofStyle, while Rob assists with content creation.🗣️ Topics Discussed:Cost of living and healthcare in Panama, Portugal, and ArizonaHouse-sitting as a global travel lifestyleVisa requirements, insurance, and elder care abroadBuilding friendships, finding purpose, and new hobbies in retirementCultural integration, safety, and the emotional aspects of leaving the U.S.Differences in infrastructure, food, and daily lifeLong-distance family dynamics and coping with being far from kids or grandkids💬 Top Quote:"If you have to see your grandbaby every two weeks, don’t move out of the United States—period." – Clyde 📺Watch the full episode on YouTube: https://youtu.be/xcltBH-DJ2A 🎙 The Pod is hosted by Jesse Wright💬 For guest suggestions, questions, or media inquiries, reach out at https://elpodcast.media/📬 Never miss an episode – subscribe and follow wherever you get your podcasts.⭐️ If you enjoyed this episode, please rate and review the show. It helps others find us. Thanks for listening!

23 Juni 20241h 27min

E82: Thru-Hiking the Appalachian Trail & Colorado Trail for Older Backpackers

E82: Thru-Hiking the Appalachian Trail & Colorado Trail for Older Backpackers

Joey "The Joyful Rambler" shares her transformative experience hiking the Appalachian Trail at 52, offering insight for older adults considering long-distance backpacking.Guest bio: Joey, known online as The Joyful Rambler, is a YouTuber, hiker, and vanlifer who began backpacking in her 50s. She completed a nontraditional thru-hike of the Appalachian Trail and now documents her travels, hikes, and minimalist lifestyle on her YouTube channel.Topics discussed:Planning and budgeting for the Appalachian TrailGear selection and ultralight backpackingHiking as a retiree or older adultTrail life, zero days, and town strategiesSafety concerns and solo female hikingPhysical preparation and recovery at older agesComparisons between the Appalachian Trail, Colorado Trail, and other thru-hikesTrail culture, community, and common challengesTop quote:"I just encourage people to, you know, if you're dreaming about something, figure out how to make it happen."   🎙 The Pod is hosted by Jesse Wright💬 For guest suggestions, questions, or media inquiries, reach out at https://elpodcast.media/📬 Never miss an episode – subscribe and follow wherever you get your podcasts.⭐️ If you enjoyed this episode, please rate and review the show. It helps others find us. Thanks for listening!

18 Juni 202443min

E81: How Lobbyists Rule the Government w/ Brody Mullins

E81: How Lobbyists Rule the Government w/ Brody Mullins

Investigative journalist Brody Mullins reveals how corporate lobbying has quietly become more powerful than Congress and the presidency, shaping U.S. policy from the shadows.Guest Bio:Brody Mullins is a Pulitzer Prize–winning investigative reporter at The Wall Street Journal, where he covers lobbying, business, and campaign finance. He is the co-author of The Wolves of K Street: The Secret History of How Big Money Took Over Big Government, which chronicles the rise of corporate influence in Washington.Discussed Topics:How lobbying has evolved from steak dinners to sophisticated public campaignsThe undercounting of lobbyists and rise of “shadow lobbying”Insider stock trading and conflicts of interest among federal officialsThe post-Watergate shift that decentralized congressional powerHow corporations now lobby to harm competitors, not just reduce regulationBig Tech’s lobbying dominance and lessons learned from Microsoft’s misstepsHow lobbying distorts antitrust enforcement and policymakingThe revolving door between Capitol Hill and K StreetWhether we're witnessing the beginning of corporate lobbying’s declineTop Quote:“Corporate America actually has more influence over public policy than the president of the United States or Congress combined.” — Brody Mullins 🎙 The Pod is hosted by Jesse Wright💬 For guest suggestions, questions, or media inquiries, reach out at https://elpodcast.media/📬 Never miss an episode – subscribe and follow wherever you get your podcasts.⭐️ If you enjoyed this episode, please rate and review the show. It helps others find us. Thanks for listening!

11 Juni 20241h 6min

E80: The Rich are Overtaxed, NOT YOU (w/ Scott Hodge)

E80: The Rich are Overtaxed, NOT YOU (w/ Scott Hodge)

Tax policy expert Scott Hodge joins to discuss how America’s complex tax code impacts your daily life, punishes success, and what real reform could look like.Guest bio: Scott Hodge is President Emeritus and Senior Policy Advisor at the Tax Foundation, where he served as president from 2000 to 2022. A leading voice on tax reform, he played a key role in shaping the 2017 Tax Cuts and Jobs Act and is the author of Taxocracy: What You Don’t Know About Taxes and How They Rule Your Daily Life.Topics discussed:Why the U.S. tax code grew from 27 pages to over 7,000The hidden layers of taxation on income, savings, and estatesHow tax exemptions fuel lobbying, inequality, and corruptionProblems with tax credits for EVs, education, and housingThe IRS as a welfare agency and the rise of improper paymentsHow nonprofits, universities, and credit unions game the systemThe sustainability of Social Security and U.S. national debtLessons from Estonia’s 88-page flat tax systemThe myth of “tax the rich” and the real income tax burdenWhy U.S. tax policy often punishes success and risk-takingTop quote:"The tax code has become a tool for punishing success—success taxes are the new sin taxes."  🎙 The Pod is hosted by Jesse Wright💬 For guest suggestions, questions, or media inquiries, reach out at https://elpodcast.media/📬 Never miss an episode – subscribe and follow wherever you get your podcasts.⭐️ If you enjoyed this episode, please rate and review the show. It helps others find us. Thanks for listening!

5 Juni 202459min

E79: Uncovering Why People Aren’t Having Kids (w/Tim Carney)

E79: Uncovering Why People Aren’t Having Kids (w/Tim Carney)

Timothy Carney joins the podcast to discuss his new book Family Unfriendly, exploring how cultural norms, workism, and modern safetyism have made raising kids in America harder than it needs to be.Guest bio:Timothy P. Carney is a senior fellow at the American Enterprise Institute and a columnist at the Washington Examiner. He is the author of several books, including Alienated America and the newly released Family Unfriendly: How Our Culture Made Raising Kids Much Harder Than It Needs to Be.Topics discussed:Fertility decline and demographic trends in the U.S. and abroadCultural barriers to parenthood, including workism and safetyismThe limits of pro-natalist government policiesRole of religion and subcultures in sustaining birth ratesHelicopter parenting, loss of community, and childhood independenceHousing, education, and economic myths around family affordabilityHow cultural expectations delay family formationPolicy ideas for building a more family-friendly societyTop quote:“Pregnancy is contagious... It’s not primarily through sermons or rational discourse that people decide to have kids—it’s through culture, community, and what they see around them.” 🎙 The Pod is hosted by Jesse Wright💬 For guest suggestions, questions, or media inquiries, reach out at https://elpodcast.media/📬 Never miss an episode – subscribe and follow wherever you get your podcasts.⭐️ If you enjoyed this episode, please rate and review the show. It helps others find us. Thanks for listening!

29 Maj 202456min

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