Headline: Harry Styles Expands Pleasing Brand into Intimacy Products, Delighting Fans

Harry Styles, the ever-surprising pop icon and entrepreneur, has once again set the internet abuzz with a series of unexpected moves in recent days. Just as fans were settling into the relative quiet following his record-breaking tour and the smash hit album Harry’s House, Styles has reemerged with headline-grabbing announcements, both in business and in public appearances.

The past week saw the Grammy-winning artist, now 31, making waves thanks to a bold expansion of his popular lifestyle and beauty brand, Pleasing. Launched in 2021 as a gender-inclusive platform for nail polishes, fragrances, and skincare, Pleasing has become a beacon for self-expression and boundary-pushing aesthetics. Now, Styles is taking the brand into new territory: the realm of adult wellness.

On July 24, Styles and the Pleasing team unveiled the “Pleasing Yourself” collection—his first foray into intimacy products. The release, cleverly teased on Instagram with a video of Harry in a hotel room answering a vintage rotary phone, culminated in the message, “Please yourself like you mean it.” The campaign’s playful tone immediately resonated with fans, who flooded the comments in celebration of the artist’s irreverent approach and candid embrace of pleasure and self-care.

The collection’s two new products—a double-sided vibrator retailing at $68 and a personal lubricant for $25—launches on July 25. Marketed as “intimacy tools,” both are designed to be gender-inclusive, stylish, and approachable. The language on Pleasing’s website drives home the point: “Pleasing Yourself is the result of our radical pursuit of that which feels good… exploring pleasure, empowerment, and the importance of self-care”[2][3][5].

The reaction online has been swift and overwhelmingly positive. Fans have praised the brand for its openness and for “listening to the people,” while media analysts have pointed to the collection as a sign of a broader cultural shift towards normalizing pleasure as a form of wellness. Styles joins a rising cadre of celebrities blending business with advocacy for sexual wellness and body positivity, further cementing his reputation as an artist unafraid to challenge norms and expectations[3].

But that isn’t all Styles has been up to. On July 25, eagle-eyed fans and social media trackers shared photos of Harry at the Vatican in Rome, adding an air of mystery and excitement to his European travels[4]. Though this public outing was brief, it quickly became a trending topic, with fans speculating on the purpose behind the visit.

Meanwhile, his perfume line continues to grow. Pleasing’s latest fragrance, Happy Accident, combines notes of juicy blood orange, fresh tangerine, and a “kick of ginger,” and is available both online and via pop-up events. These ventures demonstrate Styles’ commitment to expanding Pleasing not only as a business, but as a lifestyle movement that empowers consumers to embrace self-expression in all forms, from beauty to pleasure[1].

Though rumors of a new album persist, Styles himself has remained silent on any immediate musical plans. For now, the superstar appears content to push boundaries in the world of lifestyle, wellness, and personal empowerment, leaving both his devoted followers and industry observers eager to see what he does next.

This content was created in partnership and with the help of Artificial Intelligence AI