The Incentives, Barriers, and Willingness to Pay for Carbon Programs in Agriculture, with Emma Fuller, Corteva Agriscience
Agtech - So What?13 Juli 2022

The Incentives, Barriers, and Willingness to Pay for Carbon Programs in Agriculture, with Emma Fuller, Corteva Agriscience

When it comes to designing carbon programs in agriculture, there is a very real tension between the science and the commercial realities of drawing down carbon at scale. Particularly, the question of how to incentivize on-farm practice changes is one that many companies in ag carbon have failed to answer.
Working at the intersection of these tensions is our guest this week, Emma Fuller, Carbon and Ecosystem Services Portfolio Leader at Corteva Agriscience. An accomplished data scientist and ecologist, Emma began her career in agrifood systems publishing research on West Coast fisheries in the US, before jumping into the world of startups at Granular. After their $300M acquisition by what is now Corteva Agriscience, today Emma designs programs that credit farmers for reducing greenhouse gas emissions or sequestering carbon in their soils.
In this episode, Emma talks about:

  • How it felt to move from academia into industry, and how Emma realized that the barriers to scaling carbon programs had little to do with science
  • Why Corteva decided to partner with carbon marketplaces, and how this strategy is unlocking more scale and delivering value to both parties
  • Conflicts of interest in carbon markets, and whether one company can both measure an intangible commodity and sell it

For more information and resources, visit our website.

Det här avsnittet är hämtat från ett öppet RSS-flöde och publiceras inte av Podme. Det kan innehålla reklam.

Avsnitt(211)

Business Model Breakdowns with Shane Thomas: The Monsanto Playbook

Business Model Breakdowns with Shane Thomas: The Monsanto Playbook

Monsanto is one of the most influential and controversial companies in the history of global agriculture. But beyond the headlines, what can its evolution teach us about how value is created and captu...

27 Maj 47min

Can biomaterials compete on price, not just purpose? with Tina Funder

Can biomaterials compete on price, not just purpose? with Tina Funder

Some of the most transformative innovation in agri-food is happening downstream of the farm, in the materials, products, and industries that agriculture ultimately feeds into. In this episode, Sarah N...

13 Maj 34min

Better Outcomes, Not Lower Costs: rethinking agtech in horticulture, with Mark Trzaskoma

Better Outcomes, Not Lower Costs: rethinking agtech in horticulture, with Mark Trzaskoma

While agtech often celebrates breakthrough technologies that can slash costs for farmers, what if the real value of innovation lies somewhere else entirely? In this episode, Mark Trzaskoma joins Dr Ma...

29 Apr 33min

Business Model Breakdowns with Shane Thomas:  Co-Ops and their future in Ag

Business Model Breakdowns with Shane Thomas: Co-Ops and their future in Ag

Co-operatives have a long and sometimes colored history in agriculture, across the Western world. What role will they play in the future of agriculture? As agriculture becomes increasingly shaped by d...

15 Apr 38min

Halter’s $2 billion question, with founder Craig Piggott

Halter’s $2 billion question, with founder Craig Piggott

In less than a year, NZ-based virtual fencing company Halter raised $165 million and then $220 million more, reaching a $2 billion valuation at a time when global agtech funding is down more than 70% ...

1 Apr 32min

The Seven Year Itch: What We Got Wrong (and Right) in Australian Agtech, with Sam Duncan and Natalie Engel

The Seven Year Itch: What We Got Wrong (and Right) in Australian Agtech, with Sam Duncan and Natalie Engel

Seven years ago, agtech in Australia was still in its infancy. There were bold predictions, a flurry of startups, and an emerging ecosystem of programs and investors to back them. So how have things p...

18 Mars 26min

The Innovation Sweet Spot: Aligning Corporates, Startups and Investors, with Brad Fruth and Frank Wooten

The Innovation Sweet Spot: Aligning Corporates, Startups and Investors, with Brad Fruth and Frank Wooten

While agrifood innovation often celebrates bold founders and breakthrough technologies, what happens when the incentives of corporates, startups and investors don’t quite align? In this live recording...

4 Mars 51min

AI as a Competitive Farming Advantage, Paul Windemuller

AI as a Competitive Farming Advantage, Paul Windemuller

While farmer distrust of AI remains a key adoption barrier, will farm businesses that are being set up for an AI future have a competitive advantage?Paul Windemuller is a pioneering first-generation f...

18 Feb 29min

Populärt inom Business & ekonomi

framgangspodden
varvet
badfluence
rss-borsens-finest
uppgang-och-fall
svd-tech-brief
avanzapodden
fill-or-kill
24fragor
lastbilspodden
rss-dagen-med-di
bathina-en-podcast
borsmorgon
rss-jossan-nina
tabberaset
rss-kort-lang-analyspodden-fran-di
rss-inga-dumma-fragor-om-pengar
kapitalet-en-podd-om-ekonomi
rikatillsammans-om-privatekonomi-rikedom-i-livet
kvalitetsaktiepodden