🧑‍🚀 “Ryan Reynolds did the Astronomer Ad” — His secret ad agency. Ty Haney’s Outdoor Voices boomerang. Huuuuge Trade Deal Week.
The Best One Yet29 Juli 2025

🧑‍🚀 “Ryan Reynolds did the Astronomer Ad” — His secret ad agency. Ty Haney’s Outdoor Voices boomerang. Huuuuge Trade Deal Week.

How did Gwyneth Paltrow appear in an Astronomer ad?... Ryan Reynolds’ secret ad agency and its new concept: “Fastervertising.”

As a trade war deadline nears, Japan and Europe cave to Trump
 we discovered a template to the deals.

Outdoor Voices just rehired its founder, Ty Haney
 but to bring back old glory, it’s bringing something new.

Plus, the untold origin story of
 the Skateboard.


$SPY


Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of
 “The Skateboard đŸ›č Defying Physics & Freaking Out Parents for 60 Years”



Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.


TBOY Live Show Tickets to Chicago on sale NOW: https://www.axs.com/events/949346/the-best-one-yet-podcast-tickets


About Us: The daily pop-biz news show making today’s top stories your business. Formerly known as Robinhood Snacks, TBOY Lite is hosted by Jack Crivici-Kramer & Nick Martell.


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Our 2nd show


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Episodes drop weekly.

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Avsnitt(1620)

đŸŽ· “Bubl-ionaire” — Michael BublĂ© Christmas. iRobot’s RIP. J.Crew’s Ath-ski-surewear. +AI Barbie.

đŸŽ· “Bubl-ionaire” — Michael BublĂ© Christmas. iRobot’s RIP. J.Crew’s Ath-ski-surewear. +AI Barbie.

Michael BublĂ© is the top grossing musician every December
 Here's how he won Christmas music.iRobot filed for bankruptcy
 and the Roomba maker’s life story is Forest Gumpian.Skims, Alo Yoga, & J Crew ...

16 Dec 202521min

💚 “Grinchonomics” — The Grinch’s anti-brand. Zegna’s $1K sneaker. Carvana’s crazy stock. +Dreidel Rally

💚 “Grinchonomics” — The Grinch’s anti-brand. Zegna’s $1K sneaker. Carvana’s crazy stock. +Dreidel Rally

The Grinch is now the top-selling IP of the holidays
 Because consumers prefer the anti-hero.Zegna’s $1,100 sneaker makes $160M/year
 because the ultimate luxury is slooooooow.Carvana is officially th...

15 Dec 202522min

🐭 “WaltGPT” — Disney’s OpenAI deal. SpaceX’s $1 Trillion IPO. Savannah Bananas Interview. +Waymo backseat baby

🐭 “WaltGPT” — Disney’s OpenAI deal. SpaceX’s $1 Trillion IPO. Savannah Bananas Interview. +Waymo backseat baby

Disney invested $1 Billion in OpenAI
 And licensed its top 200 characters to Sora.Elon Musk confirmed SpaceX plans to IPO in 2026
 but it’s all about the SpaceX logo on a t-shirt.The Savannah Bananas ...

12 Dec 202522min

đŸ„” “Surge Potato Pricing” — Instacart’s personalized pricing. Utah’s for-profit football. Australia’s teen insta-ban. +In-N-Out’s 67.

đŸ„” “Surge Potato Pricing” — Instacart’s personalized pricing. Utah’s for-profit football. Australia’s teen insta-ban. +In-N-Out’s 67.

Instacart is testing different prices for different people... It’s Personalized Pricing.University of Utah athletics just sold to PE for $500M
 Wall Street is now the Quarterback.Australia banned soci...

11 Dec 202521min

👰 “r/bride” — Reddit’s wedding surge. 401k “Modest Millionaires”. Farmer’s $12B bailout. +Pickle pop.

👰 “r/bride” — Reddit’s wedding surge. 401k “Modest Millionaires”. Farmer’s $12B bailout. +Pickle pop.

Reddit’s wedding planning surge explains why the stock has 5X’d.1k millionaires are minted everyday from 401ks
 Here's our 3-step financial advice.America’s farmers got a $12B Soybean Bailout
 while C...

10 Dec 202520min

🍩 “Fo-Sho” — 16 Handles’ return. Paramount’s hostile takeover. Sephora’s football strategy. +Bieber’s iPhone diss.

🍩 “Fo-Sho” — 16 Handles’ return. Paramount’s hostile takeover. Sephora’s football strategy. +Bieber’s iPhone diss.

Paramount is messing with Netflix’s Warner Bros Deal... It’s a Hostile Takeover.Sephora’s sales are all-time-high’ing
 because beauty is a game of inches.16 Handles frozen yogurt is back
 Because Froy...

9 Dec 202521min

🎬 “Batman’s New Boss” — Netflix’s buys HBO. Dubai’s AI restaurant. Nothing’s iPhone-killer. +Giant Santa shortage

🎬 “Batman’s New Boss” — Netflix’s buys HBO. Dubai’s AI restaurant. Nothing’s iPhone-killer. +Giant Santa shortage

Buy tickets to “The IPO Tour” (our In-Person Offering) TODAYAustin, TX (2/25): https://tickets.austintheatre.org/13274/13275 Arlington, VA (3/11): https://www.arlingtondrafthouse.com/shows/341317 New ...

8 Dec 202520min

đŸŽŸïž Our 2026 Live Tour: Tickets on sale

đŸŽŸïž Our 2026 Live Tour: Tickets on sale

Buy tickets to The IPO Tour ( our In-Person Offering) TODAYAustin, TX (2/25): https://tickets.austintheatre.org/13274/13275 Arlington, VA (3/11): https://www.arlingtondrafthouse.com/shows/341317 New Y...

6 Dec 20252min

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