402: Earning $30M per Year from Temporary Tattoos with Tyler Handley of Inkbox
Tyler Handley and his brother started Inkbox to discover if they could make temporary tattoos better. After a research trip to Panama, a successful Kickstarter campaign, lots of chemistry, and 7 years of brand-building, Inkbox has become standard for semi-permanent tattoos generating $30M in revenue per year. Recently, Bic acquired the brand for $65M, which will help bring Inkbox to an international market and beyond. Listen to Tyler and Nathan discuss: How Inkbox started from $10K that a friend inherited Visiting Panamanian tribes who use fruit die in ceremonial body art Why they hired a chemist to extract a molecule The dynamic of working with his brother Braden How they raised $1.2M through a Kickstarter campaign Adding the tattoo customization and working with 650 different artists to create designs Collaborations with BTS, Post Malone, and poet Rupi Kaur And much more direct-to-consumer startup advice… Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs. For more Foundr content, follow us on your favorite platform: Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine
30 Mars 202249min
401: Streetwear Icon Bobby Hundreds on the Fear of NFTs and Building a Healthy Brand Culture
Bobby Hundreds started his entrepreneurial journey by creating a purpose and community through The Hundreds streetwear brand. Now, Bobby is taking his brand culture mindset to the world of NFTs with the project Adam Bomb Squad. From writing his book This is Not a T-Shirt to building one of the most successful streetwear brands, Bobby continues to have an education-first mindset to his projects. Through Adam Bomb Squad, Bobby invites his community into NFTs with patience, trust, and understanding. So if you're new to (or scared) of crypto and the metaverse, don't worry. Bobby was in your shoes 2 years ago and is ready to bring you along the journey to understanding how NFTs can help elevate your brand. Listen to Nathan and Bobby discuss: The validation of seeing his first-ever hoodie worn at the mall Why the best brands act like the best of friends How one confusing Tweet led to an onboarding journey to NFT Why NFTs are the "Trojan Horse" of crypto adoption Why Adam Bomb Squad launched with a 25,000 collection of NFTs instead of 10,000. Spending 4 months educating The Hundreds community about NFTs before launching their project The unforeseen challenges due to the fast-changing trends and pace of NFT culture While you'll never have time to build if you don't stop and observe And much more brand and NFT advice... Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs. For more Foundr content, follow us on your favorite platform: Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine
23 Mars 202252min
400: From $700K in Debt to $100M in Revenue with Mary Ruth Ghiyam of MaryRuth Organics
After her family's failed business left her in $700K in debt, Mary Ruth Ghiyam used client feedback from her private nutrition practice to develop a liquid morning multivitamin. 8 years and 130 products later, MaryRuth Organics has earned $100M in revenue and employs over 100 people. So, how'd she do it? By creating delicious products, providing excellent customer service, and time blocking. Listen to Mary Ruth and Nathan discuss: How MaryRuth Organics has remained profitable since day 1 The relationship decision that made her business possible Why she's time blocked over 130,000 hours the past 8 years Why she didn't hire additional employees the first 4 years Creating a negative cash flow conversion cycle How MaryRuth Organics gained over 100,000 5-star reviews How to retain employees by rewarding loyalty And more time blocking advice for founders... Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs. For more Foundr content, follow us on your favorite platform: Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine
16 Mars 202248min
399: Billionaire Marc Lore Chats Diapers, Buying the Timberwolves, and Creating the Next Generation of Restaurants
Marc Lore has been a successful entrepreneur since he sold baseball cards as a kid. Now he’s tackling society’s biggest challenges using the skill sets and vision forged in his business career. Previously, Marc founded and sold innovative ecommerce platforms diapers.com and jet.com to Amazon and Walmart, respectively. Last year he launched Wonder, a startup creating an entirely new way to experience restaurant-quality food. Listen to Nate and Marc discuss: Building diapers.com and selling to Amazon Starting and selling jet.com for $3.3 billion in 2 years Why Walmart gave his team the keys to scaling their ecommerce business Buying the Minnesota Timberwolves with Alex Rodriguez Creating the next generation of restaurants with the Wonder Group How Gwyneth Paltrow joined the Wonder board of directors Why Marc is building a city from scratch called Telosa And much more business wisdom… Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs. For more Foundr content, follow us on your favorite platform: Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine
9 Mars 202248min
398: Advanced Email and SMS Strategies with Dylan Kelley of Wavebreak
Ready to learn how email and SMS can grow your business? Dylan Kelley started his career cold calling and building landing pages for direct-to-consumer brands. Then, in 2016, he saw the changes in the digital advertising industry and jumped on the opportunity to start his digital agency Wavebreak, which specializes in SMS and email marketing. Wavebreak is now one of the leading agencies in the space, helping ecommerce brands like Casely, CaliWhite, PodSockets, and Ballsy grow their email and SMS programs. Listen to Nathan and Dylan discuss: How starting a podcast built momentum and credibility for Wavebreak Why automation is making digital agencies irrelevant How you can double performance by having SMS and email work together How Wavebreak helped Ballsy increase their open rates by 30-40% Why segmentation doesn’t have to be super granular to be effective Why referrals are still the best mechanism for agency growth And much more SMS and email advice... Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs. For more Foundr content, follow us on your favorite platform: Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine
2 Mars 202239min
397: Backed by Mark Cuban and Taking on Banks with Jason Wilk of Dave
After 125 failed pitch meetings in 6 months, Jason Wilk was almost out of funding and running on fumes. Then one investor wrote him a $10 million check because he believed Jason's team. Jason Wilk is the cofounder of Dave, the largest financial wellness platform in the U.S. with over 10M users. After a lifelong career of building businesses, Jason is at the forefront of a company disrupting the traditional banking system. Listen to Nathan and Jason chat about: The business Jason started at age 20 Joining the YCombinator accelerator program How Jason built confidence to take on the banking system Why Mark Cuban became an initial shareholder in Dave Dave's 1-for-1 tip model with Feeding America The importance of hiring people that can recruit talent How Dave became a public company in less than 5 years Why you shouldn't chase ideas but pursue a passion And much more startup advice... Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs. For more Foundr content, follow us on your favorite platform: Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine
23 Feb 202241min
396: How Erik Huberman Built the Fastest-Growing Marketing Agency in America
After working years as an entrepreneur and consultant, Erik Huberman realized that the entire marketing ecosystem was broken. So he started his agency called Hawke Media with a few of his most trusted marketing colleagues. They focused on providing no barriers for new clients with a month-to-month commitment. 8 years later, Hawke Media manages over 600 brands, has 270 full-time employees, and is one of the fastest-growing agencies in America. Listen to Nathan and Erik discuss: How he helped Ellie.com generate half a million in sales in one month Hawke Media’s no-barrier strategy and how they win over clients monthly Why marketers need to do great work and be great salespeople Launching The Hawke Method book featuring their proven strategies Why audio is the next great engagement tool Why SMS is 10x more effective than an email campaign Starting Hawke Z with TikTok stars Josh Richards and Griffin Johnson Why AI won’t replace creative people any time soon And much more marketing advice… Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs. For more Foundr content, follow us on your favorite platform: Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine
16 Feb 202247min
395: Building a Ten-Figure Brand Empire with Emma Grede of Good American, Safely, and SKIMS.
Emma Grede is the marketing and business mind behind a global fashion and lifestyle brand empire. She’s the CEO and cofounder of the first fully inclusive fashion brand Good American, founding partner of shapewear brand SKIMS, and cofounder of plant-powered cleaning brand Safely. Impressive resume, right? Emma’s story started in East London as a child, where she was inspired to work in the fashion world. By focusing on her unique talents, she honed her skills in business and marketing to develop a career that she dreamed up from the beginning—to work with creative people and empower their collective vision. Listen to Nathan and Emma discuss: How she first met and started working with Kris Jenner Pitching the Good American business idea to Khloe Kardashian The key to the Kardashian/Jenner staying power Why the power of inclusivity led to the success of SKIMS Finding a better plant-based cleaning solution with Safely How she became a shark on ABC’s Shark Tank Her role as chairwoman of Fifteen Percent Pledge And much more marketing and product advice for founders… Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs. For more Foundr content, follow us on your favorite platform: Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine
10 Feb 202259min
