How LEGO used play time to unlock creativity - Julia Goldin, Global CMO, LEGO
Julia Goldin is the Global Chief Marketing and Product Officer for the world's no. 1 toy brand, LEGO. Prior to joining the LEGO Gin 2014, Julia was Global CMO at Revlon. She also had a 13-year career ...
4 Okt 202343min
The myths of marketing live with Tom Goodwin
Tom Goodwin is back for our first ever live event in London. As uncensored as ever, we cover all things digital transformation to the biggest myths in marketing, this time with some thought provoking ...
27 Sep 202355min
TikTok sensation Rob Mayhew on turning his passion into a business
For a very special edition of the podcast (episode 100!) I'm joined by a very special guest, Rob Mayhew, TikTok sensation and Creative Director at Gravity Road. Rob's witty commentary on the industry ...
20 Sep 20231h 19min
The business of creativity - Sir John Hegarty
Advertising legend Sir John Hegarty returns to the podcast to discuss why he created a course focused on the business of creativity. If you've listened to the podcast before you'll know how important ...
13 Sep 202355min
The extraordinary cost of being dull - Peter Field and Adam Morgan
Marketing waste is one of the biggest issues facing our industry. So when marketing legends Peter Field and Adam Morgan reached out to me to talk about their new work on the impact of dull advertising...
6 Sep 202356min
How Lucky Saint created the non-alcoholic beer category - Luke Boase, Founder
How do you create a brand in a sub-category where only a handful of major brands operate a product line, from scratch, having never worked in the industry before? Well, Luke Boase did exactly that whe...
30 Aug 20231h 3min
Orlando Wood on Advertising
Long time returning guest Orlando Wood is back in the hot seat, talking all things advertising. We look back on his two IPA bestselling books, Lemon and Look Out, to discuss how the two sides of the b...
24 Aug 202347min
"Who Gives a Crap" on DTC vs retail, small budgets and their first TV campaign - Emily Kraftman, Managing Director UK
Emily Kraftman is the Managing Director for UK & Europe for a brand who are disrupting a category no one else thought to, toilet paper. That brand is, of course, Who Gives A Crap. Their quirky nature,...
9 Aug 202345min
